---
title: "Search terms — thhn wire 12 gauge - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/thhn-wire-12-gauge/search-terms"
last_updated: "2026-08-08T16:39:47.543Z"
locale: en
meta:
  description: "Niche score 51/100 · $81K/yr market · 81K searches/yr · $55.90 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $81K/yr market · 81K searches/yr · $55.90 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — thhn wire 12 gauge - Flapen"
---

# **thhn wire 12 gauge**

**Worth a look**

Shows a thin review moat (42 avg reviews), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 20Growth 48Conversion 22Competition 82Returns 72Price range 72Avg price 91Brand share 45Review moat 98Quality gap 19

**Review moat**

**Incredible****41.65**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$55.90**

avg listing price — sweet spot $15–$100

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Returns**

**Good****2.1%**

return rate — above 5% kills the launch gate

**Price range**

**Good****$16.18–$132.38**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+18.4%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$81K**

$81K/yr · 81K searches

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms