---
title: "Table Candles — $125K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/table-candles"
last_updated: "2026-08-06T08:30:52.102Z"
locale: en
meta:
description: "Niche score 49/100 · $125K/yr market · 436K searches/yr · $23.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $125K/yr market · 436K searches/yr · $23.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Table Candles — $125K/yr Amazon US Niche (2026) - Flapen"
---
# **table candles**
**Skip it**
Weak search conversion (1.2%) — this niche doesn't clear our bar today.
Market size 29Growth 18Conversion 15Competition 96Returns 33Price range 48Avg price 95Brand share 97Review moat 26Quality gap 43
**Brand share**
**Incredible****22%**
top-5 brand share — no brand owns this niche
**Competition**
**Incredible****17%**
top-5 click share — an open shelf
**Avg price**
**Incredible****$23.86**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$5.85–$182.19**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****4.4%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$125K**
$125K/yr · 436K searches
**Review moat**
**Okay****3,909.76**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-13.4%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.2%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, table candles is a $125K/yr Amazon United States market (436K searches/yr). The top 5 brands hold 22% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 49/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **table candles market data**
- **Units sold / yr**
- **6K–8K**
- avg 0–100/product
- **Revenue / yr**
- **$143K–$191K**
- units × avg price
- **Conversion rate**
- **1.2%**
- **Avg BSR**
- **#163**
- **Page quality**
- **0%**
- **Prime**
- **99%**
- **Sponsored**
- **90%**
- **Out of stock**
- **1.2%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **157 days**
## **Competition & brand share**
Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.
**Brands**
**112 **▲rising
**Sellers**
**145**
**Top-5 brand share**
**22%**
Top 20: 52%
**Top-5 click share**
**17%**
Top 20: 43%
**Open market**
**75%**
- Homemory8% - VIODAIM4% - SHYMERY4% - Girimax3% - wemarry3% - LA JOLIE MUSE3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -13.4% search growth over the last 90 days.
13K8KHoliday '24Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Dec · busiest ÷ quietest = 2.0×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/table-candles/trend)
## **Top table candles search terms**
- **candle decor**71K/yr-8.6%0.4% conv. - **candles for centerpieces**49K/yr-4.9%0.8% conv. - **table candles**48K/yr-23.8%1.5% conv. - **candles decor**22K/yr+13.7%0.9% conv. - **candle decorations**21K/yr+4.6%0.7% conv. - **decorative pillar candles**21K/yr-21.8%0.3% conv. - **vintage candle**19K/yr-11.4%0.4% conv. - **candles for table decor**27K/yr-40.2%1.0% conv. - **coffee table candle**15K/yr-6.9%0.8% conv. - **boho candles**14K/yr-12.1%0.7% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/table-candles/search-terms)
## **Top table candles products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$2K4%$5K6%$7K8%$10K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Homemory 24Pcs Flickering Flameless Candle Battery Operated 200+Hours Fake Electric LED Tea Lights for Votive Centerpiece Table Decorations Wedding Aniversary Halloween Christmas**Homemory**$10.61**4.7★76,727 rev](https://www.amazon.com/dp/B06XCTP65H) [2**SHYMERY Flameless Votive Candles Flameless Flickering Electric Fake Candle 24 Pack 200+Hour Battery Operated LED Tea Lights in Warm White for Wedding Table Halloween Christmas Decorations 1.5X1.7**SHYMERY**$11.14**4.7★27,350 rev](https://www.amazon.com/dp/B07DN39C5J) [3**wemarry Flameless Candles 4 5 6 Acrylic Glass Pillars 3 Diameter Battery Operated Flickering Candles Include 8-Key Remote with Timer Function 400+ Hours (Gray Warm Light 3 Pack)**wemarry**$9.49**4.6★2,488 rev](https://www.amazon.com/dp/B0D2RNVW2R) [4**Girimax Olive Green Ribbed Flameless Pillar Candles with Remote Set of 2**Girimax**$26.48**4.6★307 rev](https://www.amazon.com/dp/B0F6D52627) [5**VIODAIM 12Pack Flickering Flameless LED Candles with Timer Battery Powered - Small Pillar & Votive Clear (2X3)**VIODAIM**$24.94**4.5★633 rev](https://www.amazon.com/dp/B0CNFY3M1C)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Tifanso 3PCS Vintage Brass Gold Taper Candlestick Holders for Table Decor**tifanso**$10.26**487 rev1y ago](https://www.amazon.com/dp/B0F62ZDSJ1) [**Girimax Olive Green Ribbed Flameless Pillar Candles with Remote Set of 2**Girimax**$26.48**307 rev1y ago](https://www.amazon.com/dp/B0F6D52627) [**WYZworks Ribbed Fluted Real Wax Flameless LED Pillar Candles Loden Sage Olive Green Melted-Wax Top Look Flickering Flame Battery Operated Remote & Timer Shelf & Wedding Decor (Set of 3)**WYZworks**$26.46**132 rev1y ago](https://www.amazon.com/dp/B0DYGB24LX) [**Knot Ball Candle Handmade Pillar Scented Decorative Candle White Medium**JDH Silicone**$11.40**96 rev1y ago](https://www.amazon.com/dp/B0DXBVYF6T) [**White Farmhouse Candle Holder with Flameless LED Candles Farmhouse Decor 3p**MelonBoat**$21.85**209 rev1y ago](https://www.amazon.com/dp/B0DN1FM4X1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WYZworks Ribbed Fluted Real Wax Flameless LED Pillar Candles Loden Sage Olive Green Melted-Wax Top Look Flickering Flame Battery Operated Remote & Timer Shelf & Wedding Decor (Set of 3)**WYZworks**$26.46**4.6★**▲ 443%**](https://www.amazon.com/dp/B0DYGB24LX) [**Gold Hurricane Taper Candle Holders: Glasseam 3Pcs Brass Candlestick Holders with Ribbed Glass Cylinder Cover Fluted Tall Candle Sticks Holder Decor for Table Centerpiece Wedding Christmas Decorations**Glasseam**$28.84**4.7★**▲ 381%**](https://www.amazon.com/dp/B0DF2VC5DX) [**Girimax Olive Green Ribbed Flameless Pillar Candles with Remote Set of 2**Girimax**$26.48**4.6★**▲ 278%**](https://www.amazon.com/dp/B0F6D52627) [**24 Pack Clear Glass Votive Candle Holders Vintage Candle Holder for Floating Candle Tealight Candle Holder for Table Centerpieces Home Bridal Shower Birthday Christmas Wedding Party Table Decoration**Qipecedm**$20.13**4.7★**▲ 95%**](https://www.amazon.com/dp/B0D7Q3GPPQ) [**Knot Ball Candle Handmade Pillar Scented Decorative Candle White Medium**JDH Silicone**$11.40**4.3★**▲ 51%**](https://www.amazon.com/dp/B0DXBVYF6T)
**~~View all trending →~~**
## **What buyers say about table candles**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**17%
*“Bright lights”*
**Quality-Overall**12%
*“they are really good quality and came fast”*
**Smell**10%
*“Great fragrance”*
**Value For Money**8%
*“Very affordable”*
**Advertised Vs Actual Product**6%
*“As advertised”*
**Gifting Purpose**4%
*“Beautiful gift”*
**Design-Overall**4%
*“Love the design”*
**Color**4%
*“Love the black color”*
**Size-Overall**3%
*“Perfect fit”*
**Alarm/Timer Accuracy**3%
*“Timer works perfect”*
### **What buyers complain about **
**Size-Overall**18%
*“DONT FIT”*
**Smell**9%
*“Awful smell”*
**Quality-Overall**8%
*“Poor quality control”*
**Durability**5%
*“broke too easily”*
**Value For Money**5%
*“Not worth the Money”*
**Functionality-Overall**5%
*“Barely worked”*
**Advertised Vs Actual Product**4%
*“Deceptive advertising”*
**Battery Life**4%
*“Battery life too short”*
**Color**4%
*“Inconsistent color”*
**Brightness/Shine/Glow**3%
*“brightness button does'nt seem to work”*
### **Top return reasons **
**Size-Overall**37%
**Color**12%
**Advertised Vs Actual Product**8%
**Value For Money**6%
**Quality-Overall**5%
**Bulb Flicker/Dimming/Color**4%
**Functionality-Overall**4%
**Smell**4%
**Brightness/Shine/Glow**4%
**Defective Material/Parts**3%
## **Common questions**
- **Is table candles profitable to sell on Amazon United States?**
- The niche generates $125K/yr across 154 tracked products. 11 of 17 products launched in the last 360 days are still selling. 90-day search growth is -13.4%. Flapen's verdict: Skip it (49/100).
- **How competitive is the table candles niche?**
- 112 brands and 145 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 22% of demand.
- **What do buyers complain about in table candles?**
- Top complaints mined from reviews: Size-Overall, Smell, Quality-Overall. The return rate is 4.4%.
- **When does demand for table candles peak?**
- Demand peaks in Jan–Dec; the busiest month runs 2.0× the quietest.
- **What does it cost to enter the table candles niche?**
- Listings span $5.85–$182.19; the average listing price is $23.86 (sweet spot $15–$100). The average incumbent carries 3,910 reviews — the moat a new listing must climb.
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