---
title: "Trend — sylvania halogen 39w 120v 475 lumens - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/sylvania-halogen-39w-120v-475-lumens/trend"
last_updated: "2026-08-08T13:55:13.095Z"
locale: en
meta:
  description: "Niche score 45/100 · $68K/yr market · 17K searches/yr · $26.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · $68K/yr market · 17K searches/yr · $26.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — sylvania halogen 39w 120v 475 lumens - Flapen"
---

# **sylvania halogen 39w 120v 475 lumens**

**Skip it**

Soft demand (-22.3% this quarter) — this niche doesn't clear our bar today.

Market size 17Growth 14Conversion 97Competition 16Returns 63Price range 88Avg price 95Brand share 22Review moat 92Quality gap 57

**Conversion**

**Incredible****15.8%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Incredible****$26.06**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****169.18**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$9.10–$73.03**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$68K**

$68K/yr · 17K searches

**Competition**

**Bad****81%**

top-5 click share — a locked-up shelf

**Growth**

**Bad****-22.3%**

90-day search growth — must beat 0% to launch

## Trend