---
title: "Sunset Lamp — $1.8M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/sunset-lamp"
last_updated: "2026-08-08T15:03:31.066Z"
locale: en
meta:
  description: "Niche score 59/100 · $1.8M/yr market · 2.4M searches/yr · $17.68 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $1.8M/yr market · 2.4M searches/yr · $17.68 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Sunset Lamp — $1.8M/yr Amazon US Niche (2026) - Flapen"
---

# **sunset lamp**

**Launch it**

A $1.8M/yr market growing +2.6% this quarter with returns at 2.8% — clears our launch bar.

Market size 92Growth 28Conversion 53Competition 40Returns 56Price range 86Avg price 82Brand share 59Review moat 45Quality gap 72

**Market size**

**Great****$1.8M**

$1.8M/yr · 2.4M searches

**Price range**

**Great****$8.74–$63.66**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$17.68**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****70%**

top-5 brand share — brands hold most of the demand

**Returns**

**Good****2.8%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****4.3%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****2,012.89**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+2.6%**

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, sunset lamp is a $1.8M/yr Amazon United States market (2.4M searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Aug–Dec. Verdict: Launch it — 59/100.

Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **sunset lamp market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**125K–150K**</dd><dd>avg 4,000–5,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$2.2M–$2.7M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**4.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#108**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**89%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**29 months**</dd>

<dt>**Avg seller age**</dt><dd>**155 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**14 **▼falling

**Sellers**

**28**

**Top-5 brand share**

**70%**

Top 20: 100%

**Top-5 click share**

**61%**

Top 20: 100%

**Open market**

**22%**

- LEKEONE25% - Tsrarey13% - easeking12% - Neroupe12% - XEBKOR9% - Molemyn9%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +2.6% search growth over the last 90 days.

80K60KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Aug, Dec · busiest ÷ quietest = 1.9×

[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/sunset-lamp/trend)

## **Top sunset lamp search terms**

- **sunset lamp**1.9M/yr+4.1%4.5% conv. - **sunset light**142K/yr-23.3%3.0% conv. - **sunset lamp projector**82K/yr-12.4%3.5% conv. - **aura light**55K/yr+1.9%1.7% conv. - **aura lamp**34K/yr+20.5%1.3% conv. - **sunset projection lamp**22K/yr+10.3%2.0% conv. - **sunset lamps**22K/yr-6.1%2.4% conv. - **sunset lamp for bedroom**27K/yr+14.2%2.7% conv. - **sun set lamp**20K/yr+11.6%2.9% conv. - **aura lights**17K/yr+6.7%0.5% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/sunset-lamp/search-terms)

## **Top sunset lamp products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$181K20%$361K30%$542K40%$723K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![LEKEONE Sunset Lamp Projection Sunset Night Light Rainbow Projector 180 16 Color Changing 4 Modes Vlog Photography Decorative Party Decor Gift for Women(16 Color) (red) (red)](https://m.media-amazon.com/images/I/41A9k-EbekL.jpg)**LEKEONE Sunset Lamp Projection Sunset Night Light Rainbow Projector 180 16 Color Changing 4 Modes Vlog Photography Decorative Party Decor Gift for Women(16 Color) (red) (red)**LEKEONE**$13.21**4.2★1,456 rev](https://www.amazon.com/dp/B0D2K99LL6) [2![easeking LED Sunset Lamp Projector Multicolor Changing with USB Port Sunset Light 180Rotation for Room Decor Sunset Lamp for Bedroom Photography Party Tiktok Live Gift for Halloween Christmas](https://m.media-amazon.com/images/I/51ClzE8NFRL.jpg)**easeking LED Sunset Lamp Projector Multicolor Changing with USB Port Sunset Light 180Rotation for Room Decor Sunset Lamp for Bedroom Photography Party Tiktok Live Gift for Halloween Christmas**easeking**$15.33**4.3★252 rev](https://www.amazon.com/dp/B0FNWFRQMQ) [3![XEBKOR Sunset Lamp Projector Multicolor Changing LED Projection Lamp Switch Button and APP Control 360 Degree Rotation Sunlight Lamp for Bedroom Photography Party Tiktok Live Room Decor](https://m.media-amazon.com/images/I/41Bx1ZuloBL.jpg)**XEBKOR Sunset Lamp Projector Multicolor Changing LED Projection Lamp Switch Button and APP Control 360 Degree Rotation Sunlight Lamp for Bedroom Photography Party Tiktok Live Room Decor**XEBKOR**$16.76**4.4★1,828 rev](https://www.amazon.com/dp/B0BRN3SF9V) [4![Molemyn Sunset Lamp Projector with APP Control - 21 Color Changing LED Sunset Light 180 Adjustable for Photography Bedroom Decor Party Wedding Mood Lighting](https://m.media-amazon.com/images/I/31gXvRF98lL.jpg)**Molemyn Sunset Lamp Projector with APP Control - 21 Color Changing LED Sunset Light 180 Adjustable for Photography Bedroom Decor Party Wedding Mood Lighting**Molemyn**$12.16**4.1★570 rev](https://www.amazon.com/dp/B0BRN1C6M8) [5![Neroupe Sunset Lamp Projector with APP & Button Control 360 Degree Rotation Multiple Colors Changing LED Lamp Night Light Sunset Light for Bedroom Decor/Party/Tiktok Live/Room Decor](https://m.media-amazon.com/images/I/5128M2P-aAL.jpg)**Neroupe Sunset Lamp Projector with APP & Button Control 360 Degree Rotation Multiple Colors Changing LED Lamp Night Light Sunset Light for Bedroom Decor/Party/Tiktok Live/Room Decor**Neroupe**$16.73**4.4★1,485 rev](https://www.amazon.com/dp/B0CJ4Z6Z7Z)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![PMOPDSNNE Floor Sunset Lamp Projector 16 Colors Multicolor USB LED Night Light 180 Degree Rotation Rainbow Lights for Bedroom Photography Party TIK Tok Live Christmas Light](https://m.media-amazon.com/images/I/51lqCqIBroL.jpg)**PMOPDSNNE Floor Sunset Lamp Projector 16 Colors Multicolor USB LED Night Light 180 Degree Rotation Rainbow Lights for Bedroom Photography Party TIK Tok Live Christmas Light**PMOPDSNNE**$8.74**22 rev10mo ago](https://www.amazon.com/dp/B0FPRLLQQV) [![easeking LED Sunset Lamp Projector Multicolor Changing with USB Port Sunset Light 180Rotation for Room Decor Sunset Lamp for Bedroom Photography Party Tiktok Live Gift for Halloween Christmas](https://m.media-amazon.com/images/I/51ClzE8NFRL.jpg)**easeking LED Sunset Lamp Projector Multicolor Changing with USB Port Sunset Light 180Rotation for Room Decor Sunset Lamp for Bedroom Photography Party Tiktok Live Gift for Halloween Christmas**easeking**$15.33**252 rev11mo ago](https://www.amazon.com/dp/B0FNWFRQMQ) [![Mubarek Ambient Lighting 216 Modes Mood Lighting 3-in-1 Sunset Lamp & Ocean Lamp & Northern Lights Projector with Remote Led Lights for Bedroom Room Lights for Bedroom Decor Girl Gift](https://m.media-amazon.com/images/I/51PNJhndaCL.jpg)**Mubarek Ambient Lighting 216 Modes Mood Lighting 3-in-1 Sunset Lamp & Ocean Lamp & Northern Lights Projector with Remote Led Lights for Bedroom Room Lights for Bedroom Decor Girl Gift**Mubarek**$28.42**897 rev1y ago](https://www.amazon.com/dp/B0DG92NWYG) [![LEKEONE Sunset Lamp Projection Sunset Night Light Rainbow Projector 180 16 Color Changing 4 Modes Vlog Photography Decorative Party Decor Gift for Women(16 Color) (red) (red)](https://m.media-amazon.com/images/I/41A9k-EbekL.jpg)**LEKEONE Sunset Lamp Projection Sunset Night Light Rainbow Projector 180 16 Color Changing 4 Modes Vlog Photography Decorative Party Decor Gift for Women(16 Color) (red) (red)**LEKEONE**$13.21**1,456 rev2y ago](https://www.amazon.com/dp/B0D2K99LL6) [![Neroupe Sunset Lamp Projector with APP & Button Control 360 Degree Rotation Multiple Colors Changing LED Lamp Night Light Sunset Light for Bedroom Decor/Party/Tiktok Live/Room Decor](https://m.media-amazon.com/images/I/5128M2P-aAL.jpg)**Neroupe Sunset Lamp Projector with APP & Button Control 360 Degree Rotation Multiple Colors Changing LED Lamp Night Light Sunset Light for Bedroom Decor/Party/Tiktok Live/Room Decor**Neroupe**$16.73**1,485 rev2y ago](https://www.amazon.com/dp/B0CJ4Z6Z7Z)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![PMOPDSNNE Floor Sunset Lamp Projector 16 Colors Multicolor USB LED Night Light 180 Degree Rotation Rainbow Lights for Bedroom Photography Party TIK Tok Live Christmas Light](https://m.media-amazon.com/images/I/51lqCqIBroL.jpg)**PMOPDSNNE Floor Sunset Lamp Projector 16 Colors Multicolor USB LED Night Light 180 Degree Rotation Rainbow Lights for Bedroom Photography Party TIK Tok Live Christmas Light**PMOPDSNNE**$8.74**4.3★**▲ 150%**](https://www.amazon.com/dp/B0FPRLLQQV) [![Molemyn Sunset Lamp Projector with APP Control - 21 Color Changing LED Sunset Light 180 Adjustable for Photography Bedroom Decor Party Wedding Mood Lighting](https://m.media-amazon.com/images/I/31gXvRF98lL.jpg)**Molemyn Sunset Lamp Projector with APP Control - 21 Color Changing LED Sunset Light 180 Adjustable for Photography Bedroom Decor Party Wedding Mood Lighting**Molemyn**$12.16**4.1★**▲ 112%**](https://www.amazon.com/dp/B0BRN1C6M8) [![easeking LED Sunset Lamp Projector Multicolor Changing with USB Port Sunset Light 180Rotation for Room Decor Sunset Lamp for Bedroom Photography Party Tiktok Live Gift for Halloween Christmas](https://m.media-amazon.com/images/I/51ClzE8NFRL.jpg)**easeking LED Sunset Lamp Projector Multicolor Changing with USB Port Sunset Light 180Rotation for Room Decor Sunset Lamp for Bedroom Photography Party Tiktok Live Gift for Halloween Christmas**easeking**$15.33**4.3★**▲ 76%**](https://www.amazon.com/dp/B0FNWFRQMQ) [![LEKEONE Sunset Lamp Projection Sunset Night Light Rainbow Projector 180 16 Color Changing 4 Modes Vlog Photography Decorative Party Decor Gift for Women(16 Color) (red) (red)](https://m.media-amazon.com/images/I/41A9k-EbekL.jpg)**LEKEONE Sunset Lamp Projection Sunset Night Light Rainbow Projector 180 16 Color Changing 4 Modes Vlog Photography Decorative Party Decor Gift for Women(16 Color) (red) (red)**LEKEONE**$13.21**4.2★**▲ 40%**](https://www.amazon.com/dp/B0D2K99LL6) [![Mubarek Ambient Lighting 216 Modes Mood Lighting 3-in-1 Sunset Lamp & Ocean Lamp & Northern Lights Projector with Remote Led Lights for Bedroom Room Lights for Bedroom Decor Girl Gift](https://m.media-amazon.com/images/I/51PNJhndaCL.jpg)**Mubarek Ambient Lighting 216 Modes Mood Lighting 3-in-1 Sunset Lamp & Ocean Lamp & Northern Lights Projector with Remote Led Lights for Bedroom Room Lights for Bedroom Decor Girl Gift**Mubarek**$28.42**4.4★**▲ 27%**](https://www.amazon.com/dp/B0DG92NWYG)

**~~View all trending →~~**

## **What buyers say about sunset lamp**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Brightness/Shine/Glow**34%

*“very bright”*

**Color**12%

*“Cute color”*

**Quality-Overall**8%

*“- Decent build quality”*

**Value For Money**5%

*“Good deal”*

**Assembly/Installation**5%

*“assembly was easy”*

**Design-Overall**4%

*“I love the sleek design”*

**Ease Of Use**3%

*“EASY TO USE”*

**Advertised Vs Actual Product**3%

*“Exactly what I wanted”*

**Remote Control**2%

*“The remote works well”*

**Night Vision**2%

*“Helps add a nice warm glow to the room at night”*

### **What buyers complain about **

**Durability**21%

*“didnt last”*

**Quality-Overall**11%

*“Terrible quality control”*

**Brightness/Shine/Glow**7%

*“Does NOT provide useful amount of light”*

**Functionality-Overall**5%

*“not functional”*

**Color**5%

*“The only color I want it for looks horrible”*

**Size-Overall**5%

*“Doesnt fit like it should”*

**Connectivity-Overall**5%

*“App wouldn't connect”*

**Value For Money**4%

*“Should be cheaper”*

**Advertised Vs Actual Product**3%

*“Pictures are deceiving”*

**Bulb Flicker/Dimming/Color**3%

*“started to flicker”*

### **Top return reasons **

**Brightness/Shine/Glow**25%

**Size-Overall**10%

**Functionality-Overall**9%

**Advertised Vs Actual Product**9%

**Color**7%

**Defective Material/Parts**7%

**Bulb Flicker/Dimming/Color**6%

**Value For Money**5%

**Quality-Overall**4%

**Connectivity-Overall**4%

## **Common questions**

<dl>

<dt>**Is sunset lamp profitable to sell on Amazon United States?**</dt><dd>The niche generates $1.8M/yr across 18 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +2.6%. Flapen's verdict: Launch it (59/100).</dd>

<dt>**How competitive is the sunset lamp niche?**</dt><dd>14 brands and 28 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 70% of demand.</dd>

<dt>**What do buyers complain about in sunset lamp?**</dt><dd>Top complaints mined from reviews: Durability, Quality-Overall, Brightness/Shine/Glow. The return rate is 2.8%.</dd>

<dt>**When does demand for sunset lamp peak?**</dt><dd>Demand peaks in Aug–Dec; the busiest month runs 1.9× the quietest.</dd>

<dt>**What does it cost to enter the sunset lamp niche?**</dt><dd>Listings span $8.74–$63.66; the average listing price is $17.68 (sweet spot $15–$100). The average incumbent carries 2,013 reviews — the moat a new listing must climb.</dd>

</dl>

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