---
title: "Solar String Lights Outdoor Waterproof Multicolor — $27K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/solar-string-lights-outdoor-waterproof-multicolor"
last_updated: "2026-08-08T13:49:57.055Z"
locale: en
meta:
description: "Niche score 52/100 · $27K/yr market · 29K searches/yr · $22.06 avg price. A small market ($27K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $27K/yr market · 29K searches/yr · $22.06 avg price. A small market ($27K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Solar String Lights Outdoor Waterproof Multicolor — $27K/yr Amazon US Niche (2026) - Flapen"
---
# **solar string lights outdoor waterproof multicolor**
**Worth a look**
Shows a sweet-spot price point ($22.06 avg), but a small market ($27K/yr) keeps it on the watch list.
Market size 7Growth 74Conversion 52Competition 60Returns 50Price range 87Avg price 93Brand share 32Review moat 25Quality gap 72
**Avg price**
**Great****$22.06**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.57–$74.32**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Good****+57.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****49%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****4.3%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Okay****3.0%**
return rate — above 5% kills the launch gate
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****4,617.83**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$27K**
$27K/yr · 29K searches
According to Flapen's Amazon United States niche tracking, solar string lights outdoor waterproof multicolor is a $27K/yr Amazon United States market (29K searches/yr). The top 5 brands hold 86% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **solar string lights outdoor waterproof multicolor market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$33K–$44K**
- units × avg price
- **Conversion rate**
- **4.3%**
- **Avg BSR**
- **#200**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **6.6%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **209 days**
## **Competition & brand share**
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**25**
**Top-5 brand share**
**86%**
Top 20: 100%
**Top-5 click share**
**49%**
Top 20: 88%
**Open market**
**12%**
- Brightown74% - Jedavai4% - WENFENG3% - FREECUBE3% - JMEXSUSS2% - Minetom2% - Open — no brand owns it (8 brands, 12%)
## **Demand**
Weekly Amazon search volume, last 30 weeks — +57.6% search growth over the last 90 days.
800600Spike '26Jan '26Feb '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/solar-string-lights-outdoor-waterproof-multicolor/trend)
## **Top solar string lights outdoor waterproof multicolor search terms**
- **brightown solar string lights**9K/yr+72.4%4.8% conv. - **multi colored solar string lights outdoor waterproof**5K/yr+29.1%1.8% conv. - **solar string lights multicolor**5K/yr+60.1%1.1% conv. - **brightown solar lights outdoor**5K/yr+61.3%3.7% conv. - **solar string lights outdoor waterproof multicolor**4K/yr+59.0%1.2% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/solar-string-lights-outdoor-waterproof-multicolor/search-terms)
## **Top solar string lights outdoor waterproof multicolor products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$1K10%$3K15%$4K20%$5K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Brightown 52FT Solar String Lights Outdoor Waterproof Patio Lights with Remote & Timer USB/Solar Powered Dimmable Outdoor Lights 15+1 LED Bulbs for Backyard Garden Camping Party - 26Hrs Runtime**Brightown**$20.94**4.4★2,438 rev](https://www.amazon.com/dp/B0FYPGR48K) [2**Brightown 108FT 52LED Solar String Lights Outdoor with Remote & USB Port Shatterproof Bulbs Dimmable & Timable 3 Modes Patio Lights Solar Powered with Mount Clips for Camping Backyard Garden Decor**Brightown**$39.49**4.3★1,354 rev](https://www.amazon.com/dp/B0DW8LG5X5) [3**Brightown 100FT Solar String Lights Outdoor Waterproof with Remote 31+2 LED Shatterproof Bulbs Dimmable & Timable 3 Light Modes Solar Lights for Backyard Party Patio Decor - 26Hrs Runtime**Brightown**$36.75**4.3★3,832 rev](https://www.amazon.com/dp/B0FJRP5GLH) [4**Brightown Solar String Lights 2 Packs Total 66Ft 200 LED Solar Fairy Lights with 8 Modes Waterproof Solar Lights for Outside Patio Yard Tree Wedding Christmas(Warm White)**Brightown**$10.76**4.4★24,608 rev](https://www.amazon.com/dp/B07HGYX8Y6) [5**Brightown 58FT Solar String Lights Outdoor IP65 Waterproof Remote Timer**Brightown**$31.10**4.3★9,118 rev](https://www.amazon.com/dp/B07KC95D9X)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Brightown 50 LED Flower Solar String Lights Outdoor Waterproof Multicolor Solar Powered Fairy Lights with 8 Lighting Modes for Garden Fence Yard Patio Christmas Tree Party Wedding Decor**Brightown**$9.18**88 rev2mo ago](https://www.amazon.com/dp/B0GS5QC123) [**Brightown 2 Pack Solar Outdoor Lights 2500LM 223 LED Solar Flood Outdoor Lights with Motion Sensor 3 Modes 3 Head 270 Wide Angle Street Area IP65 Waterproof Security Wall Lights with Remote**Brightown**$24.45**406 rev4mo ago](https://www.amazon.com/dp/B0GD7NQ8XL) [**Brightown 2 Pack Solar String Lights Outdoor Waterproof 80 FT 200 LED Solar Powered Christmas Lights with 8 Modes Auto On/Off Patio Lights for Outside Tree Garden Balcony Party Decor (Warm White)**Brightown**$16.73**1,419 rev5mo ago](https://www.amazon.com/dp/B0GC6XN961) [**Brightown Solar Fence Lights Outdoor IP65 Waterproof 3000/4000/6000K/RGB 11 Colors Solar Deck Step Flood Lights Solar Patio Lights for Outside Backyard Yard Home Improvement Wall Railing 8 Pack**Brightown**$36.41**226 rev5mo ago](https://www.amazon.com/dp/B0G5FKTT3F) [**Brightown 52FT Solar String Lights Outdoor Waterproof Patio Lights with Remote & Timer USB/Solar Powered Dimmable Outdoor Lights 15+1 LED Bulbs for Backyard Garden Camping Party - 26Hrs Runtime**Brightown**$20.94**2,438 rev6mo ago](https://www.amazon.com/dp/B0FYPGR48K)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Brightown 2 Pack Solar Outdoor Lights 2500LM 223 LED Solar Flood Outdoor Lights with Motion Sensor 3 Modes 3 Head 270 Wide Angle Street Area IP65 Waterproof Security Wall Lights with Remote**Brightown**$24.45**4.4★**▲ 190%**](https://www.amazon.com/dp/B0GD7NQ8XL) [**Brightown 50 LED Flower Solar String Lights Outdoor Waterproof Multicolor Solar Powered Fairy Lights with 8 Lighting Modes for Garden Fence Yard Patio Christmas Tree Party Wedding Decor**Brightown**$9.18**4.7★**▲ 190%**](https://www.amazon.com/dp/B0GS5QC123) [**Brightown Solar Fence Lights Outdoor IP65 Waterproof 3000/4000/6000K/RGB 11 Colors Solar Deck Step Flood Lights Solar Patio Lights for Outside Backyard Yard Home Improvement Wall Railing 8 Pack**Brightown**$36.41**4.6★**▲ 107%**](https://www.amazon.com/dp/B0G5FKTT3F) [**Brightown 2 Pack Solar String Lights Outdoor Waterproof 80 FT 200 LED Solar Powered Christmas Lights with 8 Modes Auto On/Off Patio Lights for Outside Tree Garden Balcony Party Decor (Warm White)**Brightown**$16.73**4.4★**▲ 73%**](https://www.amazon.com/dp/B0GC6XN961) [**Brightown Solar String Lights Outdoor Waterproof 2 Pack Total 120 LED 73 FT Solar Powered Patio Lights with 8 Lighting Modes for Garden Yard Porch Wedding Party Decor (Warm White)**Brightown**$21.64**4.4★**▲ 52%**](https://www.amazon.com/dp/B08YDQVT1K)
**~~View all trending →~~**
## **What buyers say about solar string lights outdoor waterproof multicolor**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**36%
*“Bright Lights”*
**Quality-Overall**9%
*“Excellent product”*
**Value For Money**8%
*“Excellent value for money”*
**Color**6%
*“The colors are perfect”*
**Assembly/Installation**6%
*“Easy to put together”*
**Advertised Vs Actual Product**5%
*“Better than I expected”*
**Durability**5%
*“it looks juts as durable”*
**Efficiency**3%
*“Works great”*
**Ease Of Use**2%
*“Ease of use”*
**Charging**2%
*“Easy to charge”*
### **What buyers complain about **
**Durability**19%
*“Broke within a week”*
**Brightness/Shine/Glow**16%
*“Very dim”*
**Functionality-Overall**10%
*“Did not work”*
**Quality-Overall**8%
*“seem like the quality is inconsistent”*
**Size-Overall**6%
*“Too small”*
**Charging**6%
*“Wont Charge”*
**Bulb Flicker/Dimming/Color**4%
*“Very dim”*
**Advertised Vs Actual Product**3%
*“Deceptive advertising”*
**Color**3%
*“not white like they advertised”*
**Battery Life**2%
*“quickly lost battery life”*
### **Top return reasons **
**Size-Overall**20%
**Brightness/Shine/Glow**16%
**Functionality-Overall**12%
**Bulb Flicker/Dimming/Color**11%
**Advertised Vs Actual Product**9%
**Value For Money**5%
**Charging**5%
**Defective Material/Parts**5%
**Color**3%
**Quality-Overall**3%
## **Common questions**
- **Is solar string lights outdoor waterproof multicolor profitable to sell on Amazon United States?**
- The niche generates $27K/yr across 30 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +57.6%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the solar string lights outdoor waterproof multicolor niche?**
- 14 brands and 25 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 86% of demand.
- **What do buyers complain about in solar string lights outdoor waterproof multicolor?**
- Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Functionality-Overall. The return rate is 3.0%.
- **What does it cost to enter the solar string lights outdoor waterproof multicolor niche?**
- Listings span $8.57–$74.32; the average listing price is $22.06 (sweet spot $15–$100). The average incumbent carries 4,618 reviews — the moat a new listing must climb.
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