---
title: "Search terms — smart lock - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/smart-lock/search-terms"
last_updated: "2026-08-08T19:10:14.875Z"
locale: en
meta:
  description: "Niche score 58/100 · $13.6M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $13.6M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — smart lock - Flapen"
---

# **smart lock**

**Worth a look**

Shows a $13.6M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 26Conversion 29Competition 85Returns 22Price range 27Avg price 82Brand share 74Review moat 34Quality gap 68

**Market size**

**Incredible****$13.6M**

$13.6M/yr · 7.5M searches

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Avg price**

**Great****$79.61**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,121.09**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.3%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****$10.00–$329.98**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+1.1%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****5.8%**

return rate — above 5% kills the launch gate

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms