---
title: "Smart Edison Bulbs — $86K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/smart-edison-bulbs"
last_updated: "2026-08-08T16:39:24.482Z"
locale: en
meta:
  description: "Niche score 40/100 · $86K/yr market · 107K searches/yr · $33.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 40/100 · $86K/yr market · 107K searches/yr · $33.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Smart Edison Bulbs — $86K/yr Amazon US Niche (2026) - Flapen"
---

# **smart edison bulbs**

**Skip it**

Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.

Market size 22Growth 49Conversion 30Competition 9Returns 25Price range 84Avg price 95Brand share 8Review moat 94Quality gap 81

**Avg price**

**Incredible****$33.42**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****124.5**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$7.92–$61.18**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+19.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****5.1%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****$86K**

$86K/yr · 107K searches

**Competition**

**Bad****89%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****97%**

top-5 brand share — brand-locked demand

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

According to Flapen's Amazon United States niche tracking, smart edison bulbs is a $86K/yr Amazon United States market (107K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Jul. Verdict: Skip it — 40/100.

Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **smart edison bulbs market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**4K–5K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$134K–$167K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**2.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#971**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**88%**</dd>

<dt>**Out of stock**</dt><dd>**4.2%**</dd>

<dt>**Avg brand age**</dt><dd>**41 months**</dd>

<dt>**Avg seller age**</dt><dd>**134 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**6 **▼falling

**Sellers**

**10**

**Top-5 brand share**

**97%**

Top 20: 100%

**Top-5 click share**

**89%**

Top 20: 100%

**Open market**

**0%**

- Govee68% - Linkind16% - MOES5% - Cync4% - Amazon Basics4% - LEDVANCE3%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +19.5% search growth over the last 90 days.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.8×

[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/smart-edison-bulbs/trend)

## **Top smart edison bulbs search terms**

- **govee edison bulb**22K/yr+31.4%4.6% conv. - **smart edison bulbs**38K/yr+6.5%1.7% conv. - **edison smart bulb**13K/yr-1.6%2.4% conv. - **govee edison**5K/yr+96.0%4.5% conv. - **smart edison bulb**8K/yr+34.5%1.8% conv. - **smart edison bulb color**4K/yr+116.3%0.1% conv. - **smart edison light bulbs**5K/yr+2.4%1.7% conv. - **color changing edison bulb**4K/yr+3.7%1.9% conv. - **edison smart light bulbs**4K/yr-17.8%2.1% conv. - **smart edison bulbs alexa**4K/yr-56.6%2.1% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/smart-edison-bulbs/search-terms)

## **Top smart edison bulbs products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$13K30%$26K45%$39K60%$52K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Govee Edison Bulbs ST19(58) Smart Vintage Light Bulbs RGBWW with E26 Base](https://m.media-amazon.com/images/I/41sAAt+58hL.jpg)**Govee Edison Bulbs ST19(58) Smart Vintage Light Bulbs RGBWW with E26 Base**Govee**$61.18**4.4★178 rev](https://www.amazon.com/dp/B0GF1J3YM7) [2![Govee Edison Bulbs G25 Smart Vintage Light Bulbs RGBWW E26 Base 4 Pack](https://m.media-amazon.com/images/I/419Cb3HJI3L.jpg)**Govee Edison Bulbs G25 Smart Vintage Light Bulbs RGBWW E26 Base 4 Pack**Govee**$60.15**4.4★44 rev](https://www.amazon.com/dp/B0GMGQC8LV) [3![Linkind Matter Smart Edison Light Bulbs ST19 (58) Vintage Bulbs 4 Pack](https://m.media-amazon.com/images/I/412iGuVejxL.jpg)**Linkind Matter Smart Edison Light Bulbs ST19 (58) Vintage Bulbs 4 Pack**Linkind**$29.92**4.4★153 rev](https://www.amazon.com/dp/B0BVB24KYL) [4![Linkind Smart Edison Light Bulb ST19 (58) Vintage Bulb 4 Pack with Remote](https://m.media-amazon.com/images/I/41OdL9dEecL.jpg)**Linkind Smart Edison Light Bulb ST19 (58) Vintage Bulb 4 Pack with Remote**Linkind**$30.13**4.4★345 rev](https://www.amazon.com/dp/B0B87L8JGG) [5![MOES Matter WiFi ST64 Edison Smart Bulbs Color Changing Light Bulb 16 Million RGB Colors & Tunable White Works with Apple Home Alexa Google Home E26 Dimmable 5W (40W Equivalent) 2-Pack](https://m.media-amazon.com/images/I/41dkEPPikKL.jpg)**MOES Matter WiFi ST64 Edison Smart Bulbs Color Changing Light Bulb 16 Million RGB Colors & Tunable White Works with Apple Home Alexa Google Home E26 Dimmable 5W (40W Equivalent) 2-Pack**MOES**$35.34**4.0★50 rev](https://www.amazon.com/dp/B0FY2PLXY1)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Govee Edison Bulbs ST19(58) Smart Vintage Light Bulbs RGBWW with E26 Base](https://m.media-amazon.com/images/I/41sAAt+58hL.jpg)**Govee Edison Bulbs ST19(58) Smart Vintage Light Bulbs RGBWW with E26 Base**Govee**$61.18**178 rev4mo ago](https://www.amazon.com/dp/B0GF1J3YM7) [![Govee Edison Bulbs G25 Smart Vintage Light Bulbs RGBWW E26 Base 4 Pack](https://m.media-amazon.com/images/I/419Cb3HJI3L.jpg)**Govee Edison Bulbs G25 Smart Vintage Light Bulbs RGBWW E26 Base 4 Pack**Govee**$60.15**44 rev5mo ago](https://www.amazon.com/dp/B0GMGQC8LV) [![Amazon Basics A19 Smart Filament LED Bulb Tunable White 2.4 GHz Wi-Fi Works with Alexa Only 1-Pack](https://m.media-amazon.com/images/I/41F6-ONQYzL.jpg)**Amazon Basics A19 Smart Filament LED Bulb Tunable White 2.4 GHz Wi-Fi Works with Alexa Only 1-Pack**Amazon Basics**$7.92**164 rev8mo ago](https://www.amazon.com/dp/B0DNM4ZPMD) [![Cync GE Smart LED Light Bulb ST19 Edison Style Room Decor Aesthetic Color Changing WiFi Light 60W Equivalent Compatible with Alexa and Google Home (Pack of 2)](https://m.media-amazon.com/images/I/41czyUm49LL.jpg)**Cync GE Smart LED Light Bulb ST19 Edison Style Room Decor Aesthetic Color Changing WiFi Light 60W Equivalent Compatible with Alexa and Google Home (Pack of 2)**Cync**$34.52**35 rev8mo ago](https://www.amazon.com/dp/B0G1NH7FMB) [![MOES Matter WiFi ST64 Edison Smart Bulbs Color Changing Light Bulb 16 Million RGB Colors & Tunable White Works with Apple Home Alexa Google Home E26 Dimmable 5W (40W Equivalent) 2-Pack](https://m.media-amazon.com/images/I/41dkEPPikKL.jpg)**MOES Matter WiFi ST64 Edison Smart Bulbs Color Changing Light Bulb 16 Million RGB Colors & Tunable White Works with Apple Home Alexa Google Home E26 Dimmable 5W (40W Equivalent) 2-Pack**MOES**$35.34**50 rev9mo ago](https://www.amazon.com/dp/B0FY2PLXY1)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Govee Edison Bulbs G25 Smart Vintage Light Bulbs RGBWW E26 Base 4 Pack](https://m.media-amazon.com/images/I/419Cb3HJI3L.jpg)**Govee Edison Bulbs G25 Smart Vintage Light Bulbs RGBWW E26 Base 4 Pack**Govee**$60.15**4.4★**▲ 140%**](https://www.amazon.com/dp/B0GMGQC8LV) [![Cync GE Smart LED Light Bulb ST19 Edison Style Room Decor Aesthetic Color Changing WiFi Light 60W Equivalent Compatible with Alexa and Google Home (Pack of 2)](https://m.media-amazon.com/images/I/41czyUm49LL.jpg)**Cync GE Smart LED Light Bulb ST19 Edison Style Room Decor Aesthetic Color Changing WiFi Light 60W Equivalent Compatible with Alexa and Google Home (Pack of 2)**Cync**$34.52**4.6★**▲ 45%**](https://www.amazon.com/dp/B0G1NH7FMB) [![Govee Edison Bulbs ST19(58) Smart Vintage Light Bulbs RGBWW with E26 Base](https://m.media-amazon.com/images/I/41sAAt+58hL.jpg)**Govee Edison Bulbs ST19(58) Smart Vintage Light Bulbs RGBWW with E26 Base**Govee**$61.18**4.4★**▲ 33%**](https://www.amazon.com/dp/B0GF1J3YM7) [![Sylvania WiFi LED Smart ST19 RGBW Color and Amber Finish Filament Light Bulb 7W Efficient for Alexa/Google Assistant 2000K No Hub Required Clear - 1 Pack (75809)](https://m.media-amazon.com/images/I/41OTtW7ESPL.jpg)**Sylvania WiFi LED Smart ST19 RGBW Color and Amber Finish Filament Light Bulb 7W Efficient for Alexa/Google Assistant 2000K No Hub Required Clear - 1 Pack (75809)**LEDVANCE**$8.18**3.2★**▲ 19%**](https://www.amazon.com/dp/B0BGQ3C3SY) [![Amazon Basics A19 Smart Filament LED Bulb Tunable White 2.4 GHz Wi-Fi Works with Alexa Only 1-Pack](https://m.media-amazon.com/images/I/41F6-ONQYzL.jpg)**Amazon Basics A19 Smart Filament LED Bulb Tunable White 2.4 GHz Wi-Fi Works with Alexa Only 1-Pack**Amazon Basics**$7.92**4.3★**▼ 25%**](https://www.amazon.com/dp/B0DNM4ZPMD)

**~~View all trending →~~**

## **What buyers say about smart edison bulbs**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Brightness/Shine/Glow**26%

*“These shine so well”*

**Color**15%

*“The color options are vibrant”*

**Design-Overall**8%

*“Looked cool”*

**Connectivity-Overall**8%

*“easy to connect”*

**Assembly/Installation**8%

*“easy install”*

**Quality-Overall**6%

*“Good quality build”*

**Ease Of Use**6%

*“easy to do”*

**Value For Money**4%

*“so far they are definitely worth it”*

**Advertised Vs Actual Product**3%

*“They were just what we needed”*

**Bulb Flicker/Dimming/Color**2%

*“Warm and dimmable light”*

### **What buyers complain about **

**Connectivity-Overall**12%

*“then just kept losing the wifi connection”*

**Brightness/Shine/Glow**8%

*“Not very bright”*

**Color**8%

*“Not even white”*

**Size-Overall**7%

*“Very large”*

**Value For Money**6%

*“Wish They Were CheapeR”*

**Durability**5%

*“I can't speak to lifespan or durability”*

**Compatibility-Overall**5%

*“I did run into an issue where two bulbs wouldnt sync with Alexa”*

**Bulb Flicker/Dimming/Color**5%

*“They were flickering with the plug”*

**Quality-Overall**4%

*“Trash”*

**Functionality-Overall**4%

*“The bulbs really failed to work”*

### **Top return reasons **

**Size-Overall**24%

**Bulb Flicker/Dimming/Color**17%

**Connectivity-Overall**13%

**Compatibility-Overall**8%

**Brightness/Shine/Glow**7%

**Defective Material/Parts**7%

**Advertised Vs Actual Product**5%

**Functionality-Overall**5%

**Color**4%

**Value For Money**4%

## **Common questions**

<dl>

<dt>**Is smart edison bulbs profitable to sell on Amazon United States?**</dt><dd>The niche generates $86K/yr across 8 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is +19.5%. Flapen's verdict: Skip it (40/100).</dd>

<dt>**How competitive is the smart edison bulbs niche?**</dt><dd>6 brands and 10 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 97% of demand.</dd>

<dt>**What do buyers complain about in smart edison bulbs?**</dt><dd>Top complaints mined from reviews: Connectivity-Overall, Brightness/Shine/Glow, Color. The return rate is 5.1% — above our launch gate.</dd>

<dt>**When does demand for smart edison bulbs peak?**</dt><dd>Demand peaks in Jul; the busiest month runs 1.8× the quietest.</dd>

<dt>**What does it cost to enter the smart edison bulbs niche?**</dt><dd>Listings span $7.92–$61.18; the average listing price is $33.42 (sweet spot $15–$100). The average incumbent carries 125 reviews — the moat a new listing must climb.</dd>

</dl>

## **Related niches in Tools & Home Improvement**

- 73 [**solar outdoor lights**](https://flapen.com/research/us/tools-home-improvement/solar-outdoor-lights)$30.2M/yr+39.8%**Launch it**- 73 [**shower lamp**](https://flapen.com/research/us/tools-home-improvement/shower-lamp)$2.8M/yr+30.2%**Launch it**- 73 [**solar flowers**](https://flapen.com/research/us/tools-home-improvement/solar-flowers)$607K/yr+52.0%**Worth a look**- 73 [**american flag lights**](https://flapen.com/research/us/tools-home-improvement/american-flag-lights)$465K/yr+736.5%**Worth a look**- 73 [**solar fairy lights**](https://flapen.com/research/us/tools-home-improvement/solar-fairy-lights)$3.5M/yr+64.6%**Launch it**- 73 [**solar watering can with cascading lights**](https://flapen.com/research/us/tools-home-improvement/solar-watering-can-with-cascading-lights)$304K/yr+124.3%**Worth a look**[**All Tools & Home Improvement niches **](https://flapen.com/research/us/tools-home-improvement)