---
title: "Trend — smart button - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/smart-button/trend"
last_updated: "2026-08-08T16:02:52.362Z"
locale: en
meta:
  description: "Niche score 54/100 · $522K/yr market · 325K searches/yr · $31.53 avg price. Soft demand (-6.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $522K/yr market · 325K searches/yr · $31.53 avg price. Soft demand (-6.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — smart button - Flapen"
---

# **smart button**

**Worth a look**

Shows a sweet-spot price point ($31.53 avg), but soft demand (-6.0% this quarter) keeps it on the watch list.

Market size 61Growth 22Conversion 59Competition 53Returns 42Price range 88Avg price 95Brand share 31Review moat 64Quality gap 80

**Avg price**

**Incredible****$31.53**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$7.92–$83.86**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****953.93**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Good****$522K**

$522K/yr · 325K searches

**Conversion**

**Good****5.1%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Okay****3.6%**

return rate — above 5% kills the launch gate

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-6.0%**

90-day search growth — must beat 0% to launch

## Trend