---
title: "Sink Stopper — $3.3M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/sink-stopper"
last_updated: "2026-08-06T20:20:46.699Z"
locale: en
meta:
description: "Niche score 58/100 · $3.3M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · $3.3M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Sink Stopper — $3.3M/yr Amazon US Niche (2026) - Flapen"
---
# **sink stopper**
**Worth a look**
Shows a $3.3M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 96Growth 23Conversion 94Competition 59Returns 64Price range 0Avg price 28Brand share 70Review moat 23Quality gap 57
**Market size**
**Incredible****$3.3M**
$3.3M/yr · 3.0M searches
**Conversion**
**Great****11.8%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Returns**
**Good****2.4%**
return rate — above 5% kills the launch gate
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****$9.35**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-3.5%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****7,996.93**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Bad****$4.00–$14.79**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, sink stopper is a $3.3M/yr Amazon United States market (3.0M searches/yr). The top 5 brands hold 63% of demand. Verdict: Worth a look — 58/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **sink stopper market data**
- **Units sold / yr**
- **300K–400K**
- avg 10,000–12,500/product
- **Revenue / yr**
- **$2.8M–$3.7M**
- units × avg price
- **Conversion rate**
- **11.8%**
- **Avg BSR**
- **#62**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **45 months**
- **Avg seller age**
- **156 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**22 **▼falling
**Sellers**
**59**
**Top-5 brand share**
**63%**
Top 20: 99%
**Top-5 click share**
**50%**
Top 20: 94%
**Open market**
**30%**
- Hilltop Products22% - zaa16% - Jayen9% - TopmeiUP8% - Nipoko8% - Hibbent7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -3.5% search growth over the last 90 days.
70K50KSpike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/sink-stopper/trend)
## **Top sink stopper search terms**
- **sink stopper**1.0M/yr-2.5%8.8% conv. - **kitchen sink stopper**445K/yr-15.8%11.7% conv. - **drain stopper**344K/yr-4.3%6.5% conv. - **sink drain stopper**242K/yr+6.4%8.0% conv. - **sink stopper kitchen drain**172K/yr-6.5%12.2% conv. - **drain plug**145K/yr+10.4%3.7% conv. - **kitchen sink drain stopper**95K/yr+2.0%11.4% conv. - **sink plug**78K/yr+7.4%9.8% conv. - **kitchen drain stopper**67K/yr+0.8%10.0% conv. - **drain stopper kitchen sink**69K/yr-6.6%12.2% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/sink-stopper/search-terms)
## **Top sink stopper products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$132K8%$264K12%$396K16%$528K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sink Drain Strainer - Sink Stopper Kitchen Drain 3 in 1 Kitchen Sink Drain Strainer with Anti-Clogging Basket Kitchen Gadgets Clearance Sink Accessories Fit US Standard 3-1/2 Sink Hole Silver**zaa**$10.63**4.6★13,978 rev](https://www.amazon.com/dp/B0D65JFRX4) [2**2 Pack - Kitchen Sink Strainer and Stopper Combo Basket Replacement for Standard 3-1/2 inch Drain Stainless Steel Basket with Plastic Knob Rubber Stopper Bottom - Hilltop Products**Hilltop Products**$6.37**4.3★18,616 rev](https://www.amazon.com/dp/B08G3W1ZN6) [3**Sink Stopper Exact Replacement for InSinkErator STP-PL/STPPL for Kitchen Drain Stopper and Garbage Disposal Plug Compatible with Standard 3-1/2 Drains from Kohler Waste King Whirlpool and More**Jayen**$8.65**4.5★875 rev](https://www.amazon.com/dp/B0CCD5FDHF) [4**Bathroom Sink Drain Strainer (2PCS) Pop-up Sink Drain Strainer with Removable Stainless Steel Strainer Basket Hair Catcher Bathroom Sink Strainer for Bathroom Sink Stopper Replacement**TopmeiUP**$13.01**4.1★8,271 rev](https://www.amazon.com/dp/B0D3BQHJ83) [5**Hibbent Upgraded 3 in 1 Bathroom Sink Drain Strainer Universal Pop Up Stopper with Removable Stainless Steel Filter Basket Hair Catcher Sink Plug for 1.1~2.36 Basin Brass Bullet Core Chrome**Hibbent**$8.68**4.3★7,769 rev](https://www.amazon.com/dp/B0DS4D4ZQN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**2PCS Bathroom Sink Stopper Hair Catcher Pop Up Sink Drain Stopper with Strainer & Filter Universal Drain Plug for Sink Drain & Replacement Sink Drain Cover with Basket for Bathroom Stopper**PixTok**$10.17**342 rev4mo ago](https://www.amazon.com/dp/B0GLN2T8KR) [**5-in-1 Bathroom Sink Stopper 2 Pc Pop-Up Sink Drain Strainer with Removable Bascket Anti-Clog Strainer Odor Blocking & One-Way Flow Design Brass & Stainless Steel All Metal Made Fit 1.12.36**JOMSTHOME**$14.22**825 rev1y ago](https://www.amazon.com/dp/B0FX2Z353N) [**Anlige Bathroom Sink Drain Strainer 3 in 1 Pop Up Bathroom Sink Stopper with Removable Brass Basket Hair Catcher Universal Sink Plug for 1.06 to 1.6in Drain Hole Chrome Silver**Anlige**$9.74**1,382 rev1y ago](https://www.amazon.com/dp/B0F48YLV6C) [**zaa Kitchen Sink Drain Strainer - Kitchen Sink Stopper 304 Stainless Steel Sink Drain Stopper Sink Protector for Kitchen with Anti-Clog Filter Fit US Standard 3-1/2 Sink Drain Hole Silver**zaa**$9.12**1,210 rev1y ago](https://www.amazon.com/dp/B0F47JFRVJ) [**Nipoko Kitchen Sink Drain Strainer - Upgraded Kitchen Sink Stopper Sink Stopper Kitchen Drain Stainless Steel Drain Plug with Anti-Clog Basket Drain Stopper Combo for Standard 3-1/2 Drain Grey**Nipoko**$8.45**1,783 rev1y ago](https://www.amazon.com/dp/B0F3JCTK1F)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**2PCS Bathroom Sink Stopper Hair Catcher Pop Up Sink Drain Stopper with Strainer & Filter Universal Drain Plug for Sink Drain & Replacement Sink Drain Cover with Basket for Bathroom Stopper**PixTok**$10.17**4.0★**▲ 217%**](https://www.amazon.com/dp/B0GLN2T8KR) [**5-in-1 Bathroom Sink Stopper 2 Pc Pop-Up Sink Drain Strainer with Removable Bascket Anti-Clog Strainer Odor Blocking & One-Way Flow Design Brass & Stainless Steel All Metal Made Fit 1.12.36**JOMSTHOME**$14.22**4.3★**▲ 164%**](https://www.amazon.com/dp/B0FX2Z353N) [**BAOLSLS 3 in 1 Kitchen Sink Stopper Pop Up Kitchen Sink Drain Strainer**BAOLSLS**$11.06**4.4★**▲ 135%**](https://www.amazon.com/dp/B0D3WX1YS7) [**RQYEKDO Kitchen Sink Stopper 1 Pack 3-1/2 Universal Sink Cover for Garbage Disposal Stopper and Kitchen Drain Plug Replacement for InSinkErator Moen Waste King Whirlpool Kohler**rqyekdo**$5.95**4.4★**▲ 119%**](https://www.amazon.com/dp/B0B7JC6S1C) [**Sink Stopper Exact Replacement for InSinkErator STP-PL/STPPL for Kitchen Drain Stopper and Garbage Disposal Plug Compatible with Standard 3-1/2 Drains from Kohler Waste King Whirlpool and More**Jayen**$8.65**4.5★**▲ 52%**](https://www.amazon.com/dp/B0CCD5FDHF)
**~~View all trending →~~**
## **What buyers say about sink stopper**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**17%
*“Fits as described”*
**Quality-Overall**15%
*“Best quality”*
**Advertised Vs Actual Product**11%
*“Better than expected”*
**Efficiency**9%
*“it works smoothly”*
**Ease Of Use**9%
*“Ease of use”*
**Ease Of Cleaning**7%
*“Clean and easy to use”*
**Value For Money**6%
*“very affordable”*
**Assembly/Installation**5%
*“Ease to install”*
**Design-Overall**3%
*“Excellent Craftsmanship”*
**Leak-Proof**2%
*“No Leak”*
### **What buyers complain about **
**Drainage**19%
*“Didn't Drain Well”*
**Size-Overall**12%
*“DOESN'T FIT”*
**Durability**8%
*“Did not last”*
**Functionality-Overall**6%
*“Dont function”*
**Water Resistance**6%
*“allows water to seep out”*
**Ease Of Cleaning**5%
*“Hard to clean”*
**Quality-Overall**4%
*“Cheap quality”*
**Leak-Proof**4%
*“Leaked”*
**Jamming/Clogging**3%
*“clog fast”*
**Ease Of Use**2%
*“hard to remove”*
### **Top return reasons **
**Size-Overall**56%
**Drainage**16%
**Functionality-Overall**6%
**Advertised Vs Actual Product**4%
**Compatibility-Overall**3%
**Water Resistance**2%
**Defective Material/Parts**2%
**Value For Money**1%
**Color**1%
**Quality-Overall**1%
## **Common questions**
- **Is sink stopper profitable to sell on Amazon United States?**
- The niche generates $3.3M/yr across 27 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -3.5%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the sink stopper niche?**
- 22 brands and 59 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in sink stopper?**
- Top complaints mined from reviews: Drainage, Size-Overall, Durability. The return rate is 2.4%.
- **When does demand for sink stopper peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the sink stopper niche?**
- Listings span $4.00–$14.79; the average listing price is $9.35 (sweet spot $15–$100). The average incumbent carries 7,997 reviews — the moat a new listing must climb.
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