---
title: "Simplex Lock — $72K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/simplex-lock"
last_updated: "2026-08-08T15:18:35.979Z"
locale: en
meta:
description: "Niche score 39/100 · $72K/yr market · 17K searches/yr · $321.09 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $72K/yr market · 17K searches/yr · $321.09 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Simplex Lock — $72K/yr Amazon US Niche (2026) - Flapen"
---
# **simplex lock**
**Skip it**
Prices mostly outside the sweet spot ($138.91–$540.54) — this niche doesn't clear our bar today.
Market size 18Growth 40Conversion 16Competition 41Returns 97Price range 0Avg price 28Brand share 3Review moat 98Quality gap 62
**Review moat**
**Incredible****35**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****61%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+12.3%**
90-day search growth — must beat 0% to launch
**Avg price**
**Okay****$321.09**
avg listing price — sweet spot $15–$100
**Market size**
**Bad****$72K**
$72K/yr · 17K searches
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****99%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****$138.91–$540.54**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, simplex lock is a $72K/yr Amazon United States market (17K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 39/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **simplex lock market data**
- **Units sold / yr**
- **250–500**
- avg 0–100/product
- **Revenue / yr**
- **$80K–$161K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#1,301**
- **Page quality**
- **0%**
- **Prime**
- **5%**
- **Sponsored**
- **32%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **89 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**45**
**Top-5 brand share**
**99%**
Top 20: 100%
**Top-5 click share**
**61%**
Top 20: 100%
**Open market**
**0%**
- Simplex76% - Kaba Access Control15% - E-Plex3% - INNTECH3% - Kaba2% - SIMPLEX1%
## **Top simplex lock search terms**
- **simplex lock**11K/yr+10.5%2.1% conv. - **kaba lock**4K/yr+29.9%1.4% conv. - **kaba door lock**2K/yr-3.2%1.3% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/simplex-lock/search-terms)
## **Top simplex lock products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$14K30%$22K40%$29K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Simplex - 710826D Kaba 7100 Series Metal Mechanical Pushbutton Auxiliary Lock with Thumbturn 25mm Tubular Deadbolt Flat Front Face Plate 60mm Backset Satin Chrome Finish**Simplex**$138.91**4.5★206 rev](https://www.amazon.com/dp/B00EA9H4XI) [2**Simplex Kaba LL1011-26D-41 Cylindrical Push Button Lever Nko Lh Us26D Satin Chrome**Simplex**$474.60**4.3★70 rev](https://www.amazon.com/dp/B00GFITCXC) [3**Kaba Simplex 7100 Series Metal Mechanical Pushbutton Auxiliary Lock with Thumbturn 25mm Tubular Deadbolt Flat Front Face Plate 70mm Backset Satin Chrome Finish**Simplex**$144.03**4.2★83 rev](https://www.amazon.com/dp/B00EA9H2EY) [4**Simplex - 5021XSWL26D Kaba 5000 Series Cylindrical Mechanical Pushbutton Lock 13mm Throw Latch Floating Face Plate 70mm Backset Kaba Cylinder (SchlageC Keyway) Included Winston Lever Satin Chrome Finish**Simplex**$491.53**4.1★39 rev](https://www.amazon.com/dp/B00EA9HUZU) [5**Simplex 710803 Kaba 7100 Series Metal Mechanical Pushbutton Auxiliary Lock with Thumbturn 25mm Tubular Deadbolt Flat Front Face Plate 60mm Backset Bright Brass Finish**Simplex**$160.49**4.4★59 rev](https://www.amazon.com/dp/B00EA9HBQI)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dormakaba 790 RFID Lock**INNTECH**$286.59**7 rev2y ago](https://www.amazon.com/dp/B0CFM1BSZR) [**Kaba Simplex 9020000-26D-41 Thumbturn Mechanical Pushbutton Deadbolt**Kaba Access Control**$157.52**0 rev12y ago](https://www.amazon.com/dp/B00H0VZC3W) [**Kaba Simplex 7108-19-41 Black Combination Lock Metal**Kaba Access Control**$148.13**5 rev12y ago](https://www.amazon.com/dp/B00H0VYRBK) [**Kaba Simplex 7102-19-41 Black Combination Lock Metal**Kaba Access Control**$143.23**12 rev12y ago](https://www.amazon.com/dp/B00H0VYEDG) [**Kaba Simplex 7108-26D-41 Chrome Combination Lock**Kaba Access Control**$145.10**2 rev12y ago](https://www.amazon.com/dp/B01N78RE4R)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Kaba Simplex 9020000-26D-41 Thumbturn Mechanical Pushbutton Deadbolt**Kaba Access Control**$157.52**0.0★**▲ 44%**](https://www.amazon.com/dp/B00H0VZC3W) [**Kaba Simplex 7102-19-41 Black Combination Lock Metal**Kaba Access Control**$143.23**4.3★**▲ 36%**](https://www.amazon.com/dp/B00H0VYEDG) [**Kaba Simplex 7108-26D-41 Chrome Combination Lock**Kaba Access Control**$145.10**5.0★**▲ 30%**](https://www.amazon.com/dp/B01N78RE4R) [**Kaba Simplex 1000 Series Combination Entry Cylindrical Mechanical Pushbutton Lock with Knob No Key Override Cylindrical 13mm Throw Latch Floating Face Plate 70mm Backset Satin Chrome Finish**Simplex**$400.99**4.7★**▲ 24%**](https://www.amazon.com/dp/B00EA9HM8A) [**Simplex 710803 Kaba 7100 Series Metal Mechanical Pushbutton Auxiliary Lock with Thumbturn 25mm Tubular Deadbolt Flat Front Face Plate 60mm Backset Bright Brass Finish**Simplex**$160.49**4.4★**▲ 22%**](https://www.amazon.com/dp/B00EA9HBQI)
**~~View all trending →~~**
## **What buyers say about simplex lock**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Assembly/Installation**33%
*“easy to install”*
**Connectivity-Overall**33%
*“Came quickly, linked up perfectly with my hotel system”*
**Locking Mechanism**33%
*“Do recommend the lock”*
### **Top return reasons **
**Size-Overall**29%
**Locking Mechanism**24%
**Advertised Vs Actual Product**7%
**Mechanism Issues**7%
**Defective Material/Parts**7%
**Functionality-Overall**6%
**Compatibility-Overall**6%
**Color**3%
**Value For Money**3%
**Assembly/Installation**3%
## **Common questions**
- **Is simplex lock profitable to sell on Amazon United States?**
- The niche generates $72K/yr across 19 tracked products. 90-day search growth is +12.3%. Flapen's verdict: Skip it (39/100).
- **How competitive is the simplex lock niche?**
- 6 brands and 45 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 99% of demand.
- **What does it cost to enter the simplex lock niche?**
- Listings span $138.91–$540.54; the average listing price is $321.09 (sweet spot $15–$100). The average incumbent carries 35 reviews — the moat a new listing must climb.
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