---
title: "Trend — red paper lanterns - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/red-paper-lanterns/trend"
last_updated: "2026-08-08T17:33:08.453Z"
locale: en
meta:
  description: "Niche score 42/100 · $31K/yr market · 34K searches/yr · $15.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · $31K/yr market · 34K searches/yr · $15.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — red paper lanterns - Flapen"
---

# **red paper lanterns**

**Skip it**

A small market ($31K/yr) — this niche doesn't clear our bar today.

Market size 8Growth 8Conversion 68Competition 56Returns 24Price range 77Avg price 75Brand share 64Review moat 74Quality gap 43

**Price range**

**Great****$8.42–$37.52**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$15.00**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****539.17**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****6.2%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****66%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Bad****5.4%**

return rate — above 5% kills the launch gate

**Market size**

**Bad****$31K**

$31K/yr · 34K searches

**Growth**

**Bad****-33.5%**

90-day search growth — must beat 0% to launch

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

## Trend