---
title: "Red Incandescent Light Bulbs — $73K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/red-incandescent-light-bulbs"
last_updated: "2026-08-08T17:35:41.228Z"
locale: en
meta:
description: "Niche score 45/100 · $73K/yr market · 69K searches/yr · $13.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $73K/yr market · 69K searches/yr · $13.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Red Incandescent Light Bulbs — $73K/yr Amazon US Niche (2026) - Flapen"
---
# **red incandescent light bulbs**
**Skip it**
Soft demand (-36.2% this quarter) — this niche doesn't clear our bar today.
Market size 18Growth 7Conversion 77Competition 43Returns 50Price range 61Avg price 67Brand share 59Review moat 64Quality gap 62
**Conversion**
**Great****7.5%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****$13.99**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****958.9**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$5.72–$29.55**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****70%**
top-5 brand share — brands hold most of the demand
**Returns**
**Okay****3.0%**
return rate — above 5% kills the launch gate
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****$73K**
$73K/yr · 69K searches
**Growth**
**Bad****-36.2%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, red incandescent light bulbs is a $73K/yr Amazon United States market (69K searches/yr). The top 5 brands hold 70% of demand. Verdict: Skip it — 45/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **red incandescent light bulbs market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **$56K–$70K**
- units × avg price
- **Conversion rate**
- **7.5%**
- **Avg BSR**
- **#789**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **75%**
- **Out of stock**
- **13.5%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **183 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▲rising
**Sellers**
**45**
**Top-5 brand share**
**70%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 100%
**Open market**
**22%**
- Mandala Crafts23% - Neporal16% - FMLAD11% - KOR10% - Westinghouse9% - Xtricity9%
## **Demand**
Weekly Amazon search volume, last 36 weeks — -36.2% search growth over the last 90 days.
2K2KHoliday '25Spike '26Nov '25Jan '26Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/red-incandescent-light-bulbs/trend)
## **Top red incandescent light bulbs search terms**
- **red incandescent light bulbs**26K/yr-30.5%5.4% conv. - **incandescent red light bulbs**14K/yr-37.6%3.5% conv. - **red light bulb incandescent**9K/yr-26.3%6.5% conv. - **red incandescent light bulb**3K/yr+28.3%6.2% conv. - **incandescent light bulbs red**4K/yr-38.1%2.9% conv. - **red light incandescent bulbs**6K/yr-62.9%4.3% conv. - **incandescent red light bulb**3K/yr-51.3%5.1% conv. - **red incandescent bulbs**4K/yr-63.1%4.9% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/red-incandescent-light-bulbs/search-terms)
## **Top red incandescent light bulbs products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$15K30%$22K40%$29K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Mandala Crafts E26 Base 120V A19 Clear Red Colored Specialty Bulbs 25W**Mandala Crafts**$15.88**4.6★75 rev](https://www.amazon.com/dp/B0CSZ8FYFB) [2**KOR (Pack of 4) 25 Watt Ceramic Red A19 Incandescent Light Bulb - 130V - Standard E26 Base (Medium) - 25AR - 25A19/R - 25W**KOR**$11.45**4.3★183 rev](https://www.amazon.com/dp/B08BNKTL4L) [3**Westinghouse 0344600 25 Watt 120 Volt Trans Incandescent A19 Light Bulb-2500 Hours 1 Pack Transparent Red**Westinghouse**$7.36**4.5★465 rev](https://www.amazon.com/dp/B000HJBE22) [4**Xtricity A19 Incandescent Colored Light Bulb Red (2 Pack)**Xtricity**$12.25**3.9★323 rev](https://www.amazon.com/dp/B01M0DVUS1) [5**FMLAD Red 75W Incandescent Light Bulbs E26 A19 Vintage Clear Glass Incandescent Filament Bulb for Home (2pack)**FMLAD**$13.08**4.2★13 rev](https://www.amazon.com/dp/B0GXPDT9P4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**FMLAD Red 75W Incandescent Light Bulbs E26 A19 Vintage Clear Glass Incandescent Filament Bulb for Home (2pack)**FMLAD**$13.08**13 rev3mo ago](https://www.amazon.com/dp/B0GXPDT9P4) [**Red 75W Incandescent Light Bulbs E26 A19 Vintage Clear Glass (4 pack)**FMLAD**$20.59**15 rev3mo ago](https://www.amazon.com/dp/B0GXPFP6S3) [**Red 75W Incandescent Light Bulbs E26 A19 Vintage Clear Glass (6 pack)**FMLAD**$23.74**16 rev3mo ago](https://www.amazon.com/dp/B0GXPBZ3ZK) [**BoRccdit 7W 670nm Red Light Bulbs for Sleep 100% Blue Light Blocking Bulb Red Light Night Light for Melatonin Promoting A15 60W Equivalent Dim Light Bulbs for Bedroom Baby Nursery Reading 2 Pack**BoRccdit**$9.77**58 rev6mo ago](https://www.amazon.com/dp/B0GFWNK255) [**Neporal 625nm Red Light Bulbs for Sleep 100% Blue Light Blocking Bulb for Melatonin Promote A19 LED 9W 60W Red Night Bulb for Baby Nursery Sleep Read Bedroom 2PK (White When Off Red When on)**Neporal**$14.44**293 rev1y ago](https://www.amazon.com/dp/B0FH9THM2T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Red 75W Incandescent Light Bulbs E26 A19 Vintage Clear Glass (4 pack)**FMLAD**$20.59**4.2★**▲ 397%**](https://www.amazon.com/dp/B0GXPFP6S3) [**FMLAD Red 75W Incandescent Light Bulbs E26 A19 Vintage Clear Glass Incandescent Filament Bulb for Home (2pack)**FMLAD**$13.08**4.2★**▲ 396%**](https://www.amazon.com/dp/B0GXPDT9P4) [**Red 75W Incandescent Light Bulbs E26 A19 Vintage Clear Glass (6 pack)**FMLAD**$23.74**4.9★**▲ 390%**](https://www.amazon.com/dp/B0GXPBZ3ZK) [**BoRccdit 7W 670nm Red Light Bulbs for Sleep 100% Blue Light Blocking Bulb Red Light Night Light for Melatonin Promoting A15 60W Equivalent Dim Light Bulbs for Bedroom Baby Nursery Reading 2 Pack**BoRccdit**$9.77**4.2★**▲ 265%**](https://www.amazon.com/dp/B0GFWNK255) [**Neporal 625nm Red Light Bulb for Sleep 100% Blue Light Blocking Bulb for Melatonin Promote A19 LED 9W 60W Red Night Bulb for Baby Nursery Sleep Read Bedroom 1PK (White When Off Red When on)**Neporal**$9.30**4.6★**▲ 163%**](https://www.amazon.com/dp/B0DK957S34)
**~~View all trending →~~**
## **What buyers say about red incandescent light bulbs**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**39%
*“Very Bright”*
**Sleep Quality**9%
*“I've really noticed an improvement in my sleep”*
**Color**7%
*“Color great”*
**Quality-Overall**6%
*“The quality of the bulbs was good”*
**Advertised Vs Actual Product**5%
*“They work as advertised”*
**Night Vision**5%
*“Preserves Night Vision”*
**Value For Money**4%
*“The price was very reasonable”*
**Efficiency**4%
*“Works great”*
**Size-Overall**3%
*“I also appreciate the compact size”*
**Durability**3%
*“so far it's held up well”*
### **What buyers complain about **
**Color**21%
*“Not the right color”*
**Brightness/Shine/Glow**15%
*“Not very bright”*
**Durability**9%
*“One broke internally before use”*
**Bulb Flicker/Dimming/Color**9%
*“Bulb flickers”*
**Size-Overall**6%
*“Because they are smaller”*
**Smell**4%
*“i thought no way could the bulb itself smell. wrong”*
**Functionality-Overall**4%
*“Didn't work”*
**Quality-Overall**3%
*“though thats harder to evaluate”*
**Value For Money**3%
*“Not value for money cause I only got one”*
**Advertised Vs Actual Product**2%
*“misleading product info”*
### **Top return reasons **
**Size-Overall**25%
**Bulb Flicker/Dimming/Color**21%
**Brightness/Shine/Glow**15%
**Color**11%
**Advertised Vs Actual Product**7%
**Smell**5%
**Functionality-Overall**5%
**Value For Money**3%
**Defective Material/Parts**2%
**Compatibility-Overall**2%
## **Common questions**
- **Is red incandescent light bulbs profitable to sell on Amazon United States?**
- The niche generates $73K/yr across 20 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -36.2%. Flapen's verdict: Skip it (45/100).
- **How competitive is the red incandescent light bulbs niche?**
- 14 brands and 45 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 70% of demand.
- **What do buyers complain about in red incandescent light bulbs?**
- Top complaints mined from reviews: Color, Brightness/Shine/Glow, Durability. The return rate is 3.0%.
- **What does it cost to enter the red incandescent light bulbs niche?**
- Listings span $5.72–$29.55; the average listing price is $13.99 (sweet spot $15–$100). The average incumbent carries 959 reviews — the moat a new listing must climb.
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