---
title: "Trend — radiant barrier - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/radiant-barrier/trend"
last_updated: "2026-08-08T18:31:52.378Z"
locale: en
meta:
  description: "Niche score 57/100 · $283K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $283K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — radiant barrier - Flapen"
---

# **radiant barrier**

**Worth a look**

Shows no brand lock-in (top 5 brands take 52% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 50Growth 66Conversion 33Competition 69Returns 62Price range 23Avg price 75Brand share 83Review moat 67Quality gap 28

**Brand share**

**Great****52%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$98.67**

avg listing price — sweet spot $15–$100

**Competition**

**Good****43%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Good****800.31**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+46.2%**

90-day search growth — must beat 0% to launch

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Market size**

**Good****$283K**

$283K/yr · 109K searches

**Conversion**

**Okay****2.6%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Price range**

**Bad****$11.15–$378.94**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Trend