---
title: "Search terms — putty knife set - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/putty-knife-set/search-terms"
last_updated: "2026-08-08T19:26:53.854Z"
locale: en
meta:
  description: "Niche score 48/100 · $158K/yr market · 68K searches/yr · $14.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $158K/yr market · 68K searches/yr · $14.84 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — putty knife set - Flapen"
---

# **putty knife set**

**Skip it**

A concentrated shelf (top 5 take 79% of clicks) — this niche doesn't clear our bar today.

Market size 33Growth 35Conversion 97Competition 17Returns 95Price range 76Avg price 74Brand share 43Review moat 47Quality gap 23

**Conversion**

**Incredible****15.7%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****1.0%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$6.24–$43.38**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$14.84**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****1,819**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****79%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+7.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$158K**

$158K/yr · 68K searches

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****79%**

top-5 click share — a locked-up shelf

## Search terms