---
title: "Purple Flood Lights Outdoor — $43K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/purple-flood-lights-outdoor"
last_updated: "2026-08-08T19:29:45.421Z"
locale: en
meta:
description: "Niche score 38/100 · $43K/yr market · 39K searches/yr · $27.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · $43K/yr market · 39K searches/yr · $27.00 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Purple Flood Lights Outdoor — $43K/yr Amazon US Niche (2026) - Flapen"
---
# **purple flood lights outdoor**
**Skip it**
A small market ($43K/yr) — this niche doesn't clear our bar today.
Market size 11Growth 25Conversion 50Competition 42Returns 16Price range 91Avg price 95Brand share 22Review moat 34Quality gap 60
**Avg price**
**Incredible****$27.00**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.72–$42.30**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****4.0%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****3,051.31**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-0.4%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Returns**
**Bad****7.4%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****$43K**
$43K/yr · 39K searches
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")
According to Flapen's Amazon United States niche tracking, purple flood lights outdoor is a $43K/yr Amazon United States market (39K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 38/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **purple flood lights outdoor market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$81K–$108K**
- units × avg price
- **Conversion rate**
- **4.0%**
- **Avg BSR**
- **#400**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **69%**
- **Out of stock**
- **26.2%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **219 days**
## **Competition & brand share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**8**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 100%
**Open market**
**0%**
- Bluex Bulbs40% - LOXYEE17% - L LOHAS LED15% - T-SUN9% - nipify9% - MELPO9% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -0.4% search growth over the last 90 days.
3K2KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 39.0×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/purple-flood-lights-outdoor/trend)
## **Top purple flood lights outdoor search terms**
- **purple flood lights outdoor**11K/yr+12.2%4.2% conv. - **purple flood lights**4K/yr-9.3%2.7% conv. - **purple spotlight outdoor**4K/yr+37.7%2.8% conv. - **purple flood light**4K/yr+16.8%3.1% conv. - **purple spot light**3K/yr-28.2%0.8% conv. - **purple spot lights outdoor**11K/yr-15.5%1.0% conv. - **purple flood light bulb**3K/yr-36.5%11.1% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/purple-flood-lights-outdoor/search-terms)
## **Top purple flood lights outdoor products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$9K30%$13K40%$17K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bluex Bulbs 2 Pack LED Par38 Flood Purple Light Bulb - 18W (120Watt Equivalent) - Dimmable - E26 Base LED Lights Party Decoration Porch Home Lighting Holiday Halloween Purple Flood Lights Bulb.**Bluex Bulbs**$19.26**4.5★4,556 rev](https://www.amazon.com/dp/B08B6XVD7G) [2**LOXYEE PAR38 LED Outdoor Flood Light Bulbs Dimmable 20W(200W Equivalent) E26 Base Flood Light Bulbs 1800 Lumens LED Flood Light for Outdoor Garden Garage Yards Purple 2 Pack**LOXYEE**$19.84**4.3★107 rev](https://www.amazon.com/dp/B09JSPLF72) [3**L LOHAS LED Purple Halloween Outdoor Spotlight 5W Dusk to Dawn 2 Pack**L LOHAS LED**$35.26**4.2★32 rev](https://www.amazon.com/dp/B0C8TG9QFQ) [4**4 Pack BlueX LED PAR20 Flood Purple Light Bulb - 8W (65Watt Equivalent) - Dimmable - E26 Base Purple LED Lights Party Decoration Porch Home Lighting Holiday Lighting Flood Lights**Bluex Bulbs**$22.81**4.5★547 rev](https://www.amazon.com/dp/B09VMD6B3G) [5**Bluex Bulbs Par38 LED Flood Light Bulb - 18W (120Watt Equivalent) - Dimmable - E26 Base - LED Lights Party Decoration Porch Home Lighting Holiday Lighting Flood Lights (Purple+Orange 2 Pack)**Bluex Bulbs**$13.72**4.5★4,556 rev](https://www.amazon.com/dp/B0F856CVMJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**nipify 4 Pack Solar Spot Lights Outdoor Solar Powered Waterproof Spotlight Landscape Lighting for Outside Yard Garden Pathway Purple**nipify**$35.88**1,943 rev11mo ago](https://www.amazon.com/dp/B0FGN9HJB7) [**nipify 2 Pack Solar Spot Lights Outdoor Waterproof Solar Spotlight Light for Outside Yard Landscape Lighting Pathway Lights Wall Auto On/Off Purple**nipify**$20.47**863 rev1y ago](https://www.amazon.com/dp/B0FGN4D1JK) [**Bluex Bulbs Par38 LED Flood Light Bulb - 18W (120Watt Equivalent) - Dimmable - E26 Base - LED Lights Party Decoration Porch Home Lighting Holiday Lighting Flood Lights (Purple+Orange 2 Pack)**Bluex Bulbs**$13.72**4,556 rev1y ago](https://www.amazon.com/dp/B0F856CVMJ) [**L LOHAS LED Purple Halloween Outdoor Spotlight 5W Dusk to Dawn 2 Pack**L LOHAS LED**$35.26**32 rev3y ago](https://www.amazon.com/dp/B0C8TG9QFQ) [**L LOHAS LED Auto On/Off Purple Halloween Flood Light Outdoor 50W Plug in**L LOHAS LED**$42.30**379 rev3y ago](https://www.amazon.com/dp/B0C8TJK4KT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**T-SUN Solar Spotights 4 LED Waterproof Outdoor Solar Landscape Spot Lights Dusk to Dawn 180 Angle Adjustable Solar Lights for Tree Patio Yard Garden Driveway Stairs Pool Area(Purple-1Pack)**T-SUN**$16.42**4.3★**▲ 573%**](https://www.amazon.com/dp/B07FNK8ZR2) [**LOXYEE PAR38 LED Outdoor Flood Light Bulbs Dimmable 20W(200W Equivalent) E26 Base Flood Light Bulbs 1800 Lumens LED Flood Light for Outdoor Garden Garage Yards Purple 4 Pack**LOXYEE**$32.22**4.3★**▲ 536%**](https://www.amazon.com/dp/B0CDKM44MJ) [**Bluex Bulbs Par38 LED Flood Light Bulb - 18W (120Watt Equivalent) - Dimmable - E26 Base - LED Lights Party Decoration Porch Home Lighting Holiday Lighting Flood Lights (Purple+Orange 2 Pack)**Bluex Bulbs**$13.72**4.5★**▲ 225%**](https://www.amazon.com/dp/B0F856CVMJ) [**nipify 2 Pack Solar Spot Lights Outdoor Waterproof Solar Spotlight Light for Outside Yard Landscape Lighting Pathway Lights Wall Auto On/Off Purple**nipify**$20.47**4.4★**▲ 209%**](https://www.amazon.com/dp/B0FGN4D1JK) [**nipify 4 Pack Solar Spot Lights Outdoor Solar Powered Waterproof Spotlight Landscape Lighting for Outside Yard Garden Pathway Purple**nipify**$35.88**4.5★**▲ 192%**](https://www.amazon.com/dp/B0FGN9HJB7)
**~~View all trending →~~**
## **What buyers say about purple flood lights outdoor**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**45%
*“Great Lights”*
**Quality-Overall**12%
*“Affordable, reliable and completely customizable, you cant go wrong with this item both quality and price wise”*
**Color**7%
*“Hidden bonus, use the colors to identify your house to anyone visiting you”*
**Touch/Button Controls**4%
*“Using my phone to control is really nice”*
**Suitable For Outdoor**3%
*“Perfect for outside”*
**Suitable For Indoor**3%
*“Great for indoor use”*
**Value For Money**3%
*“Great price as well 10/10”*
**Efficiency**3%
*“Worked great at first”*
**Smart Assistant Support**2%
*“the app makes it super easy to set up”*
**Ease Of Use**2%
*“Super easy to use”*
### **What buyers complain about **
**Color**16%
*“disappointed with the bluetooth app to change colors”*
**Brightness/Shine/Glow**11%
*“Brightness is now pretty bad after stop working properly”*
**Advertised Vs Actual Product**9%
*“Based on the output brightness it is hard to believe that these lights actually output 3000LM like they are advertised to in the title”*
**Connectivity-Overall**8%
*“the bluetooth doesn't connect”*
**Quality-Overall**5%
*“I have pictures of the poor quality”*
**Product Condition**5%
*“Item shows up used”*
**Bulb Flicker/Dimming/Color**5%
*“However,, They simply aren't bright enough”*
**Ease Of Use**5%
*“APP is a little difficult to figure out”*
**Functionality-Overall**5%
*“indicating that the green chips are defective or the coating on the LEDs is causing a hue change”*
**Value For Money**5%
*“I guess you get what you pay for which really wasnt worth paying for”*
### **Top return reasons **
**Brightness/Shine/Glow**25%
**Size-Overall**15%
**Color**11%
**Advertised Vs Actual Product**9%
**Functionality-Overall**8%
**Connectivity-Overall**7%
**Bulb Flicker/Dimming/Color**7%
**Value For Money**5%
**Defective Material/Parts**2%
**Compatibility-Overall**2%
## **Common questions**
- **Is purple flood lights outdoor profitable to sell on Amazon United States?**
- The niche generates $43K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -0.4%. Flapen's verdict: Skip it (38/100).
- **How competitive is the purple flood lights outdoor niche?**
- 6 brands and 8 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in purple flood lights outdoor?**
- Top complaints mined from reviews: Color, Brightness/Shine/Glow, Advertised Vs Actual Product. The return rate is 7.4% — above our launch gate.
- **When does demand for purple flood lights outdoor peak?**
- Demand peaks in Sep–Oct–Nov; the busiest month runs 39.0× the quietest.
- **What does it cost to enter the purple flood lights outdoor niche?**
- Listings span $13.72–$42.30; the average listing price is $27.00 (sweet spot $15–$100). The average incumbent carries 3,051 reviews — the moat a new listing must climb.
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