---
title: "Pull Chain Light Fixture — $623K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/pull-chain-light-fixture"
last_updated: "2026-08-08T18:26:51.044Z"
locale: en
meta:
description: "Niche score 63/100 · $623K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 63/100 · $623K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Pull Chain Light Fixture — $623K/yr Amazon US Niche (2026) - Flapen"
---
# **pull chain light fixture**
**Worth a look**
Shows a sweet-spot price point ($26.84 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 65Growth 18Conversion 58Competition 82Returns 74Price range 85Avg price 95Brand share 84Review moat 59Quality gap 47
**Avg price**
**Incredible****$26.84**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$4.01–$89.99**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****51%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****33%**
top-5 click share — an open shelf
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Market size**
**Good****$623K**
$623K/yr · 473K searches
**Review moat**
**Good****1,152.02**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****4.9%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-13.1%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, pull chain light fixture is a $623K/yr Amazon United States market (473K searches/yr). The top 5 brands hold 51% of demand. Verdict: Worth a look — 63/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pull chain light fixture market data**
- **Units sold / yr**
- **20K–25K**
- avg 250–500/product
- **Revenue / yr**
- **$537K–$671K**
- units × avg price
- **Conversion rate**
- **4.9%**
- **Avg BSR**
- **#579**
- **Page quality**
- **0%**
- **Prime**
- **98%**
- **Sponsored**
- **77%**
- **Out of stock**
- **2.8%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **178 days**
## **Competition & brand share**
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
**Brands**
**30 **▲rising
**Sellers**
**86**
**Top-5 brand share**
**51%**
Top 20: 92%
**Top-5 click share**
**33%**
Top 20: 72%
**Open market**
**45%**
- Leviton19% - Westinghouse14% - Pass & Seymour9% - Ultralux5% - KEESFU4% - KEPLUG4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -13.1% search growth over the last 90 days.
10K6K seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/pull-chain-light-fixture/trend)
## **Top pull chain light fixture search terms**
- **pull chain light fixture**139K/yr-17.0%4.0% conv. - **pull string light fixture**70K/yr-11.1%3.6% conv. - **ceiling light with pull chain**45K/yr-4.7%1.6% conv. - **pull chain light**21K/yr+0.9%3.0% conv. - **light fixture with pull chain**23K/yr-27.9%3.7% conv. - **closet light with pull chain**18K/yr-7.2%3.5% conv. - **pull string light**18K/yr-7.5%3.5% conv. - **pull cord light fixture**19K/yr-11.8%4.1% conv. - **light with pull chain**17K/yr-18.5%2.0% conv. - **pull chain ceiling light**16K/yr-11.8%1.4% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/pull-chain-light-fixture/search-terms)
## **Top pull chain light fixture products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$19K6%$37K9%$56K12%$75K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Leviton One-Piece Urea Outlet Box Mount Incandescent Lampholder Pull Chain 8827-CW1 White**Leviton**$7.82**4.5★2,395 rev](https://www.amazon.com/dp/B0026RC5GM) [2**Legrand Pass & Seymour S865WCC18 250W 250V Medium Base A26 Lampholder Plastic 15 Amp Outlet Pull Chain White (1 Count)**Pass & Seymour**$8.35**4.6★2,498 rev](https://www.amazon.com/dp/B000BQSIFC) [3**Westinghouse 6720800 One-Light Flush-Mount Interior Ceiling Fixture with Pull Chain Brushed Nickel Finish with White Glass Globe**Westinghouse**$16.36**4.6★781 rev](https://www.amazon.com/dp/B001HK8N3I) [4**Motion Sensor Ceiling Light Wired LED Flush Mount Ceiling Light Fixture**KEPLUG**$17.77**4.3★1,567 rev](https://www.amazon.com/dp/B0C8HFHY6Q) [5**Westinghouse Lighting 6-Inch Ceiling Fixture White**Westinghouse**$18.64**4.6★983 rev](https://www.amazon.com/dp/B000U5V5PO)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**KEESFU Semi Flush Mount Ceiling Light in Black Vintage Glass Ceiling Light with Pull Chain Switch Modern Black Hallway Light Fixture for Bedroom Kitchen Hallway Entryway**KEESFU**$36.36**10 rev5mo ago](https://www.amazon.com/dp/B0GLGWMM5Z) [**KEESFU Semi Flush Mount Ceiling Light in Gold Bronze Vintage Glass Ceiling Light with Pull Chain Switch Modern Gold Hallway Light Fixture for Bedroom Kitchen Hallway Entryway**KEESFU**$36.84**10 rev9mo ago](https://www.amazon.com/dp/B0FY36QP86) [**Motion Sensor Ceiling Light Wired LED Flush Mount Ceiling Light Fixture**KEPLUG**$17.77**1,567 rev3y ago](https://www.amazon.com/dp/B0C8HFHY6Q) [**Zoiinet 500W Remote Control Light Bulb Socket Wireless Light Switch for Pull Chain Lighting Fixture E26 E27 Bulbs Base Holder Programmable No Wiring Needed for Bedroom Stair Closet & Garage**Zoiinet**$21.04**515 rev3y ago](https://www.amazon.com/dp/B0C2KJLZPX) [**Maxxima Plastic Lamp Holder E26 Socket Featuring Pull Chain 2 Pack**Maxxima**$14.35**62 rev3y ago](https://www.amazon.com/dp/B0BMGWF39X)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**KEESFU Semi Flush Mount Ceiling Light in Black Vintage Glass Ceiling Light with Pull Chain Switch Modern Black Hallway Light Fixture for Bedroom Kitchen Hallway Entryway**KEESFU**$36.36**4.8★**▲ 347%**](https://www.amazon.com/dp/B0GLGWMM5Z) [**Eaton 659-SP 660-Watt 250-volt Medium Base Ceiling Receptacle Lamp Holder with Pull Chain Porcelain White**Eaton**$9.56**4.2★**▲ 285%**](https://www.amazon.com/dp/B000I159RU) [**Westinghouse 6720800 One-Light Flush-Mount Interior Ceiling Fixture with Pull Chain Brushed Nickel Finish with White Glass Globe**Westinghouse**$16.36**4.6★**▲ 177%**](https://www.amazon.com/dp/B001HK8N3I) [**KEESFU Semi Flush Mount Ceiling Light in Gold Bronze Vintage Glass Ceiling Light with Pull Chain Switch Modern Gold Hallway Light Fixture for Bedroom Kitchen Hallway Entryway**KEESFU**$36.84**4.8★**▲ 141%**](https://www.amazon.com/dp/B0FY36QP86) [**Maxxima Plastic Lamp Holder E26 Socket Featuring Pull Chain 2 Pack**Maxxima**$14.35**4.4★**▲ 135%**](https://www.amazon.com/dp/B0BMGWF39X)
**~~View all trending →~~**
## **What buyers say about pull chain light fixture**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“Awesome quality”*
**Advertised Vs Actual Product**13%
*“As Advertised”*
**Value For Money**11%
*“Excellent price”*
**Assembly/Installation**11%
*“Installed today, it looks great”*
**Brightness/Shine/Glow**9%
*“Great brightness”*
**Efficiency**6%
*“Seems to work great”*
**Ease Of Use**6%
*“easy to use”*
**Socket/Port/Plug**3%
*“Easy switches”*
**Size-Overall**3%
*“Great fit”*
**Strength**2%
*“Nice looking and sturdy”*
### **What buyers complain about **
**Durability**18%
*“broke the glass”*
**Quality-Overall**17%
*“This company apparently has very poor quality control”*
**Functionality-Overall**10%
*“Does not work consistently”*
**Size-Overall**6%
*“Too short”*
**Strength**4%
*“Very brittle porcelain”*
**Value For Money**3%
*“so of course it cost more”*
**Ease Of Use**3%
*“The switch on this particular device was very hard to operate”*
**Brightness/Shine/Glow**3%
*“Disappointed at the lighting brightness”*
**Touch/Button Controls**3%
*“Cheap button”*
**Assembly/Installation**3%
*“When I tried to put it up the inside came apart”*
### **Top return reasons **
**Size-Overall**26%
**Functionality-Overall**11%
**Defective Material/Parts**10%
**Color**9%
**Advertised Vs Actual Product**7%
**Socket/Port/Plug**7%
**Compatibility-Overall**6%
**Value For Money**4%
**Material Quality**3%
**Connectivity-Overall**2%
## **Common questions**
- **Is pull chain light fixture profitable to sell on Amazon United States?**
- The niche generates $623K/yr across 47 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -13.1%. Flapen's verdict: Worth a look (63/100).
- **How competitive is the pull chain light fixture niche?**
- 30 brands and 86 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 51% of demand.
- **What do buyers complain about in pull chain light fixture?**
- Top complaints mined from reviews: Durability, Quality-Overall, Functionality-Overall. The return rate is 2.1%.
- **When does demand for pull chain light fixture peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the pull chain light fixture niche?**
- Listings span $4.01–$89.99; the average listing price is $26.84 (sweet spot $15–$100). The average incumbent carries 1,152 reviews — the moat a new listing must climb.
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