---
title: "Trend — power outage - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/power-outage/trend"
last_updated: "2026-08-08T19:27:05.904Z"
locale: en
meta:
  description: "Niche score 36/100 · $106K/yr market · 152K searches/yr · $44.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 36/100 · $106K/yr market · 152K searches/yr · $44.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — power outage - Flapen"
---

# **power outage**

**Skip it**

Soft demand (-9.0% this quarter) — this niche doesn't clear our bar today.

Market size 26Growth 20Conversion 20Competition 31Returns 44Price range 50Avg price 95Brand share 64Review moat 24Quality gap 33

**Avg price**

**Incredible****$44.24**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****66%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****$20.69–$180.31**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Okay****3.5%**

return rate — above 5% kills the launch gate

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$106K**

$106K/yr · 152K searches

**Review moat**

**Bad****6,739.94**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-9.0%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.6%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Trend