---
title: "Portable Desk Lamp — $101K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/portable-desk-lamp"
last_updated: "2026-08-08T19:27:26.400Z"
locale: en
meta:
description: "Niche score 47/100 · $101K/yr market · 155K searches/yr · $21.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 47/100 · $101K/yr market · 155K searches/yr · $21.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Portable Desk Lamp — $101K/yr Amazon US Niche (2026) - Flapen"
---
# **portable desk lamp**
**Skip it**
Soft demand (-6.5% this quarter) — this niche doesn't clear our bar today.
Market size 25Growth 22Conversion 38Competition 57Returns 45Price range 86Avg price 90Brand share 75Review moat 26Quality gap 52
**Avg price**
**Great****$21.10**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.68–$62.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****60%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****51%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****3.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****3,903.06**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$101K**
$101K/yr · 155K searches
**Growth**
**Bad****-6.5%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, portable desk lamp is a $101K/yr Amazon United States market (155K searches/yr). The top 5 brands hold 60% of demand. Verdict: Skip it — 47/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **portable desk lamp market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$127K–$169K**
- units × avg price
- **Conversion rate**
- **3.1%**
- **Avg BSR**
- **#252**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **97%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **166 days**
## **Competition & brand share**
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**26 **▲rising
**Sellers**
**70**
**Top-5 brand share**
**60%**
Top 20: 93%
**Top-5 click share**
**51%**
Top 20: 87%
**Open market**
**36%**
- Giryuhd20% - One Fire18% - TBBGA9% - shinelife7% - EZVALO5% - Akejrym4%
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — -6.5% search growth over the last 90 days.
4K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/portable-desk-lamp/trend)
## **Top portable desk lamp search terms**
- **portable desk lamp**33K/yr+0.4%2.8% conv. - **travel lamp**14K/yr+23.8%2.0% conv. - **puzzle lamp no glare cordless**6K/yr+78.0%3.6% conv. - **puzzle light for table no glare cordless**7K/yr-5.4%3.1% conv. - **foldable lamp**9K/yr+14.1%1.4% conv. - **puzzle lamp cordless**11K/yr-62.4%3.6% conv. - **foldable desk lamp**10K/yr+5.2%2.1% conv. - **cordless puzzle lamp**4K/yr+12.9%3.2% conv. - **portable desk light**9K/yr-21.7%2.5% conv. - **foldable light**6K/yr+14.7%1.7% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/portable-desk-lamp/search-terms)
## **Top portable desk lamp products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$5K10%$10K15%$15K20%$20K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Giryuhd LED Desk Lamp for Office Home & Battery Operated Lamp Rechargeable Lamp Foldable & Portable Light LED Desk Light Strip 3 Brightness Dimmable Small Desk Lamp Wireless Reading Lamp (White)**Giryuhd**$9.99**4.4★3,752 rev](https://www.amazon.com/dp/B0CQ3ZGKP3) [2**One Fire Rechargeable Table Lamp 3600mAh Battery Operated lamp Portable**One Fire**$18.16**4.5★6,767 rev](https://www.amazon.com/dp/B096RRW4GC) [3**TBBGA 1 Pack Rechargeable Cordless Table Lamp 5000mAh Battery Table Light**TBBGA**$32.97**4.7★1,183 rev](https://www.amazon.com/dp/B0D7GX6S13) [4![Akejrym LED Desk Lamp for Office Home & Battery Operated Lamp Rechargeable Lamp Foldable & Portable Light [2-Fold Bracket] 3 Brightness Dimmable Small Desk Lamp Wireless Reading Lamp (White)](https://m.media-amazon.com/images/I/31Xd+n8gKFL.jpg)**Akejrym LED Desk Lamp for Office Home & Battery Operated Lamp Rechargeable Lamp Foldable & Portable Light \[2-Fold Bracket\] 3 Brightness Dimmable Small Desk Lamp Wireless Reading Lamp (White)**Akejrym**$9.79**4.1★1,439 rev](https://www.amazon.com/dp/B0D5WG472X) [5**Travel Gifts Portable lamp with Touch Dimmer Travel Lamp Warm Light Foldable Paper Lamp Rechargeable Small Battery Table Lamp for Bedroom Living Room Traveling gifts for Women Men & Couples**Uniwolk**$24.29**4.6★253 rev](https://www.amazon.com/dp/B0CFZNLFK9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**embar puzzle lamp Rechargeable Table Lmap 5400mAh Battery Operated Lamps Battery Level Display LED Memory Function Cordless Table Lamp Suitable for Restaurant Bedroom Cafe and Home(Black)**LXMSTTYT**$27.37**24 rev4mo ago](https://www.amazon.com/dp/B0GRGJLKL2) [**H HNMA HN Rechargeable LED Desk Lamp Foldable Portable Table Light Pink**H HNMA HN**$9.86**68 rev5mo ago](https://www.amazon.com/dp/B0GLYN371H) [**LED Portable Bright Rechargeable Desk Lamp 4000mah Dimmable Touch Battery Operated Eye-friendly Desk Light With Charger Adjustable Modern Cordless Table Lamps For Office Home Nail Craft Puzzle White**shinelife**$26.28**103 rev7mo ago](https://www.amazon.com/dp/B0GCN659JF) [**Ambertronix Minimalist LED Desk Lamp 5 Lighting Modes USB Charging Port Aluminum Arms Portable Dimmable Touch Control Auto Timer Power Adapter (5V2A) Required and Included.**Ambertronix**$13.01**2,144 rev9mo ago](https://www.amazon.com/dp/B0FXFQPT48) [**Cordless Lamp Rechargeable Table Lamp Battery Operated RGB Dimmable Touch Control 3 Color Temperatures LED Memory Function Portable Outdoor Waterproof Desk Lamp Restaurant Dining Patio Kitchen**EZVALO**$24.55**200 rev10mo ago](https://www.amazon.com/dp/B0FPM87JVS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**embar puzzle lamp Rechargeable Table Lmap 5400mAh Battery Operated Lamps Battery Level Display LED Memory Function Cordless Table Lamp Suitable for Restaurant Bedroom Cafe and Home(Black)**LXMSTTYT**$27.37**4.0★**▲ 257%**](https://www.amazon.com/dp/B0GRGJLKL2) [**LED Portable Bright Rechargeable Desk Lamp 4000mah Dimmable Touch Battery Operated Eye-friendly Desk Light With Charger Adjustable Modern Cordless Table Lamps For Office Home Nail Craft Puzzle White**shinelife**$26.28**4.7★**▲ 202%**](https://www.amazon.com/dp/B0GCN659JF) [**TBBGA 1 Pack Rechargeable Cordless Table Lamp 5000mAh Battery Table Light**TBBGA**$32.97**4.7★**▲ 185%**](https://www.amazon.com/dp/B0D7GX6S13) [**FDIDC 2 Pack Cordless Table Lamps Rechargeable 5000mAh Portable LED Table Light 3 Color Stepless Dimming Battery Powered Table Lamp for Patio/Restaurant/Home/Outdoor.(Brushed Gold)**FDIDC**$62.67**4.6★**▲ 168%**](https://www.amazon.com/dp/B0B46LZ783) [**H HNMA HN Rechargeable LED Desk Lamp Foldable Portable Table Light Pink**H HNMA HN**$9.86**4.4★**▲ 141%**](https://www.amazon.com/dp/B0GLYN371H)
**~~View all trending →~~**
## **What buyers say about portable desk lamp**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**36%
*“Bright Light”*
**Quality-Overall**7%
*“overall great quality light”*
**Charging**7%
*“Charges fast”*
**Value For Money**7%
*“AMAZING VALUE”*
**Ease Of Use**5%
*“easy to open”*
**Advertised Vs Actual Product**4%
*“Better than expected”*
**Portability**3%
*“it is very portable”*
**Design-Overall**3%
*“Beautiful Design”*
**Size-Overall**3%
*“This lamp fits perfectly”*
**Assembly/Installation**2%
*“Already assembled”*
### **What buyers complain about **
**Charging**16%
*“Does not hold a charge”*
**Durability**13%
*“Didnt last”*
**Brightness/Shine/Glow**9%
*“Not as bright as I expected”*
**Quality-Overall**6%
*“Very low quality product”*
**Functionality-Overall**5%
*“Did not work”*
**Bulb Flicker/Dimming/Color**4%
*“flickers”*
**Battery Life**4%
*“Short battery life”*
**Size-Overall**4%
*“is a bit short”*
**Touch/Button Controls**3%
*“Button not working”*
**Value For Money**2%
*“More expensive than it should be”*
### **Top return reasons **
**Brightness/Shine/Glow**25%
**Size-Overall**22%
**Charging**9%
**Functionality-Overall**7%
**Advertised Vs Actual Product**5%
**Bulb Flicker/Dimming/Color**5%
**Defective Material/Parts**4%
**Value For Money**3%
**Color**2%
**Touch/Button Controls**2%
## **Common questions**
- **Is portable desk lamp profitable to sell on Amazon United States?**
- The niche generates $101K/yr across 31 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is -6.5%. Flapen's verdict: Skip it (47/100).
- **How competitive is the portable desk lamp niche?**
- 26 brands and 70 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in portable desk lamp?**
- Top complaints mined from reviews: Charging, Durability, Brightness/Shine/Glow. The return rate is 3.4%.
- **When does demand for portable desk lamp peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the portable desk lamp niche?**
- Listings span $8.68–$62.67; the average listing price is $21.10 (sweet spot $15–$100). The average incumbent carries 3,903 reviews — the moat a new listing must climb.
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