---
title: "Search terms — plug in sconce - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/plug-in-sconce/search-terms"
last_updated: "2026-08-08T20:21:27.813Z"
locale: en
meta:
  description: "Niche score 55/100 · $379K/yr market · 1.1M searches/yr · $50.59 avg price. Weak search conversion (0.7%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $379K/yr market · 1.1M searches/yr · $50.59 avg price. Weak search conversion (0.7%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — plug in sconce - Flapen"
---

# **plug in sconce**

**Worth a look**

Shows no brand lock-in (top 5 brands take 33% of clicks), but weak search conversion (0.7%) keeps it on the watch list.

Market size 55Growth 22Conversion 9Competition 92Returns 33Price range 61Avg price 93Brand share 96Review moat 75Quality gap 43

**Brand share**

**Incredible****33%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$50.59**

avg listing price — sweet spot $15–$100

**Competition**

**Great****23%**

top-5 click share — an open shelf

**Review moat**

**Great****491.31**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$13.43–$151.96**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$379K**

$379K/yr · 1.1M searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****4.4%**

return rate — above 5% kills the launch gate

**Growth**

**Bad****-5.2%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.7%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Search terms