---
title: "Photo Cell for Outdoor Lighting — $301K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/photo-cell-for-outdoor-lighting"
last_updated: "2026-08-07T20:03:42.736Z"
locale: en
meta:
description: "Niche score 61/100 · $301K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 61/100 · $301K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Photo Cell for Outdoor Lighting — $301K/yr Amazon US Niche (2026) - Flapen"
---
# **photo cell for outdoor lighting**
**Worth a look**
Shows no brand lock-in (top 5 brands take 50% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 51Growth 38Conversion 77Competition 78Returns 39Price range 74Avg price 73Brand share 85Review moat 54Quality gap 55
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****37%**
top-5 click share — an open shelf
**Conversion**
**Great****7.5%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$6.77–$38.61**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$14.77**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****1,326.86**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Good****$301K**
$301K/yr · 272K searches
**Returns**
**Okay****3.9%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+10.0%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, photo cell for outdoor lighting is a $301K/yr Amazon United States market (272K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 61/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **photo cell for outdoor lighting market data**
- **Units sold / yr**
- **20K–25K**
- avg 250–500/product
- **Revenue / yr**
- **$295K–$369K**
- units × avg price
- **Conversion rate**
- **7.5%**
- **Avg BSR**
- **#102**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **95%**
- **Out of stock**
- **2.0%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **156 days**
## **Competition & brand share**
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.
**Brands**
**28 **▼falling
**Sellers**
**41**
**Top-5 brand share**
**50%**
Top 20: 92%
**Top-5 click share**
**37%**
Top 20: 79%
**Open market**
**45%**
- ORRGENA13% - RAWILL12% - J.LUMI11% - NSI7% - Ceoighe7% - Flutesan5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +10.0% search growth over the last 90 days.
7K5KSpike '24 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/photo-cell-for-outdoor-lighting/trend)
## **Top photo cell for outdoor lighting search terms**
- **photocell sensor for outdoor lights**61K/yr+6.6%6.3% conv. - **photocell**37K/yr+7.7%5.2% conv. - **photo cell for outdoor lighting**37K/yr-7.2%8.2% conv. - **photocell sensor**19K/yr+26.3%3.5% conv. - **photo cell**16K/yr+2.1%7.4% conv. - **photoelectric switch**11K/yr+37.7%3.4% conv. - **photo sensor for outdoor light**12K/yr+1.9%6.9% conv. - **photo cell sensor for outside dusk to dawn lights**4K/yr+271.8%6.6% conv. - **photo eye sensor for outdoor lights**9K/yr+22.9%8.4% conv. - **fotocelda 110v para exterior**7K/yr+8.0%2.4% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/photo-cell-for-outdoor-lighting/search-terms)
## **Top photo cell for outdoor lighting products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$12K8%$24K12%$36K16%$48K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**2-Pack Dusk to Dawn/Day Night Sensor Photoelectric Switch Photo Cell Sensor 110V/120V/220V/240V Input UL Listed IP65 Water-Resistant Photocell for Outdoor Light**ORRGENA**$16.71**4.5★1,763 rev](https://www.amazon.com/dp/B08H23L89Q) [2**J.LUMI YCA1031 Photocell Sensor for Outdoor Lights 120V Dusk to Dawn Light Control with Wall Plate Included Post Eye Button Photocontrol UL Listed**J.LUMI**$13.30**4.6★272 rev](https://www.amazon.com/dp/B09KRH1SHM) [3**NSi Industries LLC TORK RKP301 Outdoor 120-Volt Button Photocontrol - Controls Lighting Dusk to Dawn for Lamp Posts and Lighting Fixtures- Compatible with Incandescent/Compact Fluorescent/Halogen/LED**NSI**$9.92**4.5★166 rev](https://www.amazon.com/dp/B019MPO1H6) [4**1 Pack Photocell Sensor for Outdoor Lights 120VAC Dusk to Dawn Photocell Switch IP54 Waterproof for Yard Parking Lot Street**RAWILL**$11.87**4.5★103 rev](https://www.amazon.com/dp/B0FZJP7S1N) [5**Ceoighe 2 Pack Photocell Sensor for Outdoor Lights 120VAC 50/60 Hz**Ceoighe**$17.52**4.6★187 rev](https://www.amazon.com/dp/B0D7QKLMDF)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**1 Pack Photocell Sensor for Outdoor Lights 120VAC Dusk to Dawn Photocell Switch IP54 Waterproof for Yard Parking Lot Street**RAWILL**$11.87**103 rev8mo ago](https://www.amazon.com/dp/B0FZJP7S1N) [**Dusk to Dawn/Day Night Sensor Greencycle Water Resistant Photocell Sensor**greencycle**$9.37**450 rev10mo ago](https://www.amazon.com/dp/B0FS1V38PY) [**Dusk to Dawn Sensor for Outdoor Lighting 120-277V Photocell Sensor for Outdoor Light Photoelectric Switch Light Sensor for Outdoor Lighting**PPZ**$8.71**96 rev11mo ago](https://www.amazon.com/dp/B0FNW2CRXF) [**2-Pack Photocell Sensor for Outdoor Lights 120VAC Dusk to Dawn Photocell Switch IP54 Waterproof for Yard Parking Lot Street**RAWILL**$18.07**103 rev1y ago](https://www.amazon.com/dp/B0FCS8RD9G) [**LifCratms 1 Pack Dusk to Dawn Sensor for Outdoor Lighting Photocell Light Sensor 120-277V Photoelectric Switch Replacement with Wire Caps Hardwired Post Eye Light Suitable**LifCratms**$6.77**44 rev1y ago](https://www.amazon.com/dp/B0FCFFBPS5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**1 Pack Photocell Sensor for Outdoor Lights 120VAC Dusk to Dawn Photocell Switch IP54 Waterproof for Yard Parking Lot Street**RAWILL**$11.87**4.5★**▲ 224%**](https://www.amazon.com/dp/B0FZJP7S1N) [**Dusk to Dawn/Day Night Sensor Greencycle Water Resistant Photocell Sensor**greencycle**$9.37**4.6★**▲ 110%**](https://www.amazon.com/dp/B0FS1V38PY) [**LifCratms 1 Pack Dusk to Dawn Sensor for Outdoor Lighting Photocell Light Sensor 120-277V Photoelectric Switch Replacement with Wire Caps Hardwired Post Eye Light Suitable**LifCratms**$6.77**3.8★**▲ 96%**](https://www.amazon.com/dp/B0FCFFBPS5) [**2-Pack 105V-130V AC Photocell Light SensorsAutomatic Dusk-to-Dawn Illumination Switches - WeatherproofFit for Outdoor Lighting Photoelectric Controls with Sunrise & Sunset Detection**Stitokg**$12.68**4.1★**▲ 70%**](https://www.amazon.com/dp/B0F945QFVM) [**Keilton 120V AC Dusk to Dawn Photocell Light Sensor Outdoor Hard-Wired**Keilton**$8.66**4.5★**▲ 55%**](https://www.amazon.com/dp/B07TMDL9WQ)
**~~View all trending →~~**
## **What buyers say about photo cell for outdoor lighting**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Advertised Vs Actual Product**16%
*“As advertised”*
**Brightness/Shine/Glow**16%
*“Nice & bright”*
**Quality-Overall**12%
*“Excellent product works as described”*
**Efficiency**10%
*“Works great so far”*
**Value For Money**7%
*“Good Value”*
**Assembly/Installation**7%
*“Installed and doing its job”*
**Ease Of Use**4%
*“Easy to use”*
**Alarm/Timer Accuracy**4%
*“I like the timer feature”*
**Functionality-Overall**3%
*“it works great”*
**Sensor**3%
*“Good sensor”*
### **What buyers complain about **
**Durability**30%
*“It broke on the second week of using”*
**Functionality-Overall**17%
*“Dont work consistently”*
**Quality-Overall**13%
*“Obviously some major quality control issues with this manufacturer”*
**Defective Material/Parts**4%
*“All units defective”*
**Size-Overall**4%
*“it's very small in diameter”*
**Bulb Flicker/Dimming/Color**3%
*“will not light”*
**Alarm/Timer Accuracy**3%
*“The timer is no good”*
**Advertised Vs Actual Product**2%
*“Didnt work as advertised”*
**Assembly/Installation**2%
*“Unfortunately I waited to long to install so”*
**Value For Money**2%
*“Not worth the money”*
### **Top return reasons **
**Size-Overall**21%
**Functionality-Overall**18%
**Alarm/Timer Accuracy**14%
**Bulb Flicker/Dimming/Color**8%
**Brightness/Shine/Glow**6%
**Defective Material/Parts**6%
**Compatibility-Overall**6%
**Advertised Vs Actual Product**5%
**Color**5%
**Socket/Port/Plug**3%
## **Common questions**
- **Is photo cell for outdoor lighting profitable to sell on Amazon United States?**
- The niche generates $301K/yr across 42 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +10.0%. Flapen's verdict: Worth a look (61/100).
- **How competitive is the photo cell for outdoor lighting niche?**
- 28 brands and 41 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in photo cell for outdoor lighting?**
- Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 3.9%.
- **When does demand for photo cell for outdoor lighting peak?**
- Demand peaks in Oct–Nov; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the photo cell for outdoor lighting niche?**
- Listings span $6.77–$38.61; the average listing price is $14.77 (sweet spot $15–$100). The average incumbent carries 1,327 reviews — the moat a new listing must climb.
## **Related niches in Tools & Home Improvement**
- 73 [**solar outdoor lights**](https://flapen.com/research/us/tools-home-improvement/solar-outdoor-lights)$30.2M/yr+39.8%**Launch it**- 73 [**shower lamp**](https://flapen.com/research/us/tools-home-improvement/shower-lamp)$2.8M/yr+30.2%**Launch it**- 73 [**solar flowers**](https://flapen.com/research/us/tools-home-improvement/solar-flowers)$607K/yr+52.0%**Worth a look**- 73 [**american flag lights**](https://flapen.com/research/us/tools-home-improvement/american-flag-lights)$465K/yr+736.5%**Worth a look**- 73 [**solar fairy lights**](https://flapen.com/research/us/tools-home-improvement/solar-fairy-lights)$3.5M/yr+64.6%**Launch it**- 73 [**solar watering can with cascading lights**](https://flapen.com/research/us/tools-home-improvement/solar-watering-can-with-cascading-lights)$304K/yr+124.3%**Worth a look**[**All Tools & Home Improvement niches **](https://flapen.com/research/us/tools-home-improvement)