---
title: "Outdoor Uplighting — $145K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/outdoor-uplighting"
last_updated: "2026-08-08T21:20:46.328Z"
locale: en
meta:
description: "Niche score 53/100 · $145K/yr market · 84K searches/yr · $63.67 avg price. A small market ($145K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 53/100 · $145K/yr market · 84K searches/yr · $63.67 avg price. A small market ($145K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Outdoor Uplighting — $145K/yr Amazon US Niche (2026) - Flapen"
---
# **outdoor uplighting**
**Worth a look**
Shows a sweet-spot price point ($63.67 avg), but a small market ($145K/yr) keeps it on the watch list.
Market size 31Growth 58Conversion 34Competition 80Returns 35Price range 52Avg price 88Brand share 69Review moat 74Quality gap 32
**Avg price**
**Great****$63.67**
avg listing price — sweet spot $15–$100
**Competition**
**Great****35%**
top-5 click share — an open shelf
**Review moat**
**Good****532.6**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Growth**
**Good****+32.0%**
90-day search growth — must beat 0% to launch
**Price range**
**Good****$12.34–$177.11**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****4.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Okay****2.7%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$145K**
$145K/yr · 84K searches
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, outdoor uplighting is a $145K/yr Amazon United States market (84K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 53/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **outdoor uplighting market data**
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$159K–$191K**
- units × avg price
- **Conversion rate**
- **2.7%**
- **Avg BSR**
- **#224**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.8%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **175 days**
## **Competition & brand share**
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
**Brands**
**20 **▼falling
**Sellers**
**27**
**Top-5 brand share**
**63%**
Top 20: 100%
**Top-5 click share**
**35%**
Top 20: 76%
**Open market**
**31%**
- SUNVIE22% - REEGOLD14% - Gardencoin14% - COLOER7% - LUTEC6% - LEONLITE6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +32.0% search growth over the last 90 days.
4K3KSpike '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/outdoor-uplighting/trend)
## **Top outdoor uplighting search terms**
- **low voltage landscape spotlights**14K/yr+162.1%2.3% conv. - **low voltage spot lights outdoor**12K/yr+8.7%2.5% conv. - **low voltage spotlight**8K/yr+64.3%2.5% conv. - **low voltage spot lights**9K/yr+5.9%1.7% conv. - **landscape flood light**6K/yr+2.4%1.0% conv. - **low voltage landscape flood lights**6K/yr+10.4%1.7% conv. - **low voltage spot light**5K/yr+23.1%1.9% conv. - **landscape lighting low voltage flood**5K/yr+28.4%1.6% conv. - **landscape tree lighting**4K/yr-2.9%0.9% conv. - **low voltage spotlights**3K/yr+23.1%1.5% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/outdoor-uplighting/search-terms)
## **Top outdoor uplighting products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$6K8%$12K12%$17K16%$23K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**REEGOLD Low Voltage Landscape Lights Outdoor: 7W 700LM LED Landscape Lighting with Connectors for Tree Garden Yard Pathway | 12V 24V Warm White 2700K Spotlights | IP65 Waterproof | 6 Pack**REEGOLD**$37.81**4.4★1,246 rev](https://www.amazon.com/dp/B0B6N74Q8H) [2**SUNVIE 12W Low Voltage LED Landscape Lights with Connectors Outdoor 12V Super Warm White (900LM) Waterproof Garden Pathway Lights Wall Tree Flag Spotlights with Spike Stand (10 Pack with Connector)**SUNVIE**$76.57**4.5★2,408 rev](https://www.amazon.com/dp/B07ZKH3YSV) [3**Gardencoin Low Voltage Landscape Spotlight 12V LED Outdoor Landscape Lighting Landscape Spot Lights Wired for Garden and Yard Aluminum Up Lighting Fixture with 5W MR16 Replaceable Bulb (6 Pack)**Gardencoin**$120.86**4.8★211 rev](https://www.amazon.com/dp/B0DJVGC4D1) [4**LUTEC 12V Low Voltage Landscape Lighting Die-cast Aluminum Spot Lights with Connectors IP65 Waterproof Outdoor Landscape Spotlights 5W 550LM Warm White 3000K for Tree Garden Yard Pathway 4 Pack**LUTEC**$52.18**4.4★159 rev](https://www.amazon.com/dp/B0DQL1KHT4) [5**Malibu Low Voltage Landscape Lighting 20W Outdoor Spotlight Outdoor Weatherproof Lights for Low Voltage Landscape Lighting Floodlight Driveway Yard Lawn Flood Garden**Malibu C**$17.25**4.3★1,026 rev](https://www.amazon.com/dp/B074TV16DF)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**COLOER Brass Outdoor Spotlights 12V LED Low Voltage Landscape Lighting with 5W 2700K Aluminum MR16 Bulb IP65 Waterproof Landscape Spot Lights for Yard Garden Tree Small Size (1 Pack with Bulb)**COLOER**$25.70**49 rev5mo ago](https://www.amazon.com/dp/B0GMPZ5MHH) [**JIAQIYAN Low Voltage Landscape Spotlight 12V LED Outdoor Spot Lights Landscape Lighting Wired for Yard Path Garden Tree 10W Aluminum Up Lighting with Connectors IP66 Waterproof & 4000K 1 Pack**JIAQIYAN**$12.34**31 rev6mo ago](https://www.amazon.com/dp/B0GKFQK9D7) [**SUNVIE 6W Low Voltage Landscape Lights LED Low Voltage Lighting Warm White Landscaping Lights Waterproof Landscape Spotlights with Connectors Spot Lights Outdoor for Garden Tree Wall Yard 12 Pack**SUNVIE**$161.00**22 rev9mo ago](https://www.amazon.com/dp/B0FX3HNHVV) [**WILAWELS 6W 700LM Low Voltage Landscape Lighting 12V AC/DC 3000K Warm White LED Low Voltage Landscape Lights IP65 Waterproof Outdoor Spotlights with Connectors for Garden Tree Yard 2 Pack W01SLP206**WILAWELS**$14.58**77 rev10mo ago](https://www.amazon.com/dp/B0FCXZHQRN) [**WILAWELS 6W 700LM Low Voltage Landscape Lighting 12V AC/DC 3000K Warm White LED Low Voltage Landscape Lights IP65 Waterproof Outdoor Spotlights with Connectors for Garden Tree Yard 4 Pack W01SLP406**WILAWELS**$20.96**70 rev10mo ago](https://www.amazon.com/dp/B0FCXXC2TC)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**COLOER Brass Outdoor Spotlights 12V LED Low Voltage Landscape Lighting with 5W 2700K Aluminum MR16 Bulb IP65 Waterproof Landscape Spot Lights for Yard Garden Tree Small Size (1 Pack with Bulb)**COLOER**$25.70**4.8★**▲ 215%**](https://www.amazon.com/dp/B0GMPZ5MHH) [**SUNVIE 6W Low Voltage Landscape Lights LED Low Voltage Lighting Warm White Landscaping Lights Waterproof Landscape Spotlights with Connectors Spot Lights Outdoor for Garden Tree Wall Yard 12 Pack**SUNVIE**$161.00**4.7★**▲ 186%**](https://www.amazon.com/dp/B0FX3HNHVV) [**WILAWELS 6W 700LM Low Voltage Landscape Lighting 12V AC/DC 3000K Warm White LED Low Voltage Landscape Lights IP65 Waterproof Outdoor Spotlights with Connectors for Garden Tree Yard 2 Pack W01SLP206**WILAWELS**$14.58**4.5★**▲ 156%**](https://www.amazon.com/dp/B0FCXZHQRN) [**JIAQIYAN Low Voltage Landscape Spotlight 12V LED Outdoor Spot Lights Landscape Lighting Wired for Yard Path Garden Tree 10W Aluminum Up Lighting with Connectors IP66 Waterproof & 4000K 1 Pack**JIAQIYAN**$12.34**4.3★**▲ 132%**](https://www.amazon.com/dp/B0GKFQK9D7) [**WILAWELS 6W 700LM Low Voltage Landscape Lighting 12V AC/DC 3000K Warm White LED Low Voltage Landscape Lights IP65 Waterproof Outdoor Spotlights with Connectors for Garden Tree Yard 4 Pack W01SLP406**WILAWELS**$20.96**4.4★**▲ 76%**](https://www.amazon.com/dp/B0FCXXC2TC)
**~~View all trending →~~**
## **What buyers say about outdoor uplighting**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**29%
*“Bright lights”*
**Quality-Overall**19%
*“Best Quality”*
**Assembly/Installation**12%
*“Easy install”*
**Value For Money**9%
*“Best Price”*
**Design-Overall**4%
*“They are well built”*
**Durability**4%
*“consistently reliable”*
**Color**2%
*“Good color”*
**Advertised Vs Actual Product**2%
*“Exactly what I needed”*
**Strength**2%
*“Seem well built also, sturdy construction”*
**Ease Of Use**2%
*“easy to use”*
### **What buyers complain about **
**Durability**16%
*“Failed after a little less than1 year”*
**Quality-Overall**7%
*“Cheap and bad quality”*
**Brightness/Shine/Glow**7%
*“Too bright for me”*
**Bulb Flicker/Dimming/Color**5%
*“Half of the lights are either completely out or very, very dim”*
**Assembly/Installation**4%
*“Its kind of tricky to line up the threads”*
**Socket/Port/Plug**4%
*“however, the connectors are not worth it”*
**Size-Overall**3%
*“Prongs to short”*
**Connectivity-Overall**2%
*“flashing, blinking off and on at random because the connections were poor”*
**Color**2%
*“only a few colors are bright in them too bad cause I do like the lights”*
**Defective Material/Parts**2%
*“The product does not work”*
### **Top return reasons **
**Size-Overall**14%
**Advertised Vs Actual Product**13%
**Brightness/Shine/Glow**12%
**Bulb Flicker/Dimming/Color**8%
**Functionality-Overall**7%
**Defective Material/Parts**6%
**Color**6%
**Assembly/Installation**5%
**Value For Money**5%
**Compatibility-Overall**5%
## **Common questions**
- **Is outdoor uplighting profitable to sell on Amazon United States?**
- The niche generates $145K/yr across 43 tracked products. 6 of 10 products launched in the last 360 days are still selling. 90-day search growth is +32.0%. Flapen's verdict: Worth a look (53/100).
- **How competitive is the outdoor uplighting niche?**
- 20 brands and 27 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in outdoor uplighting?**
- Top complaints mined from reviews: Durability, Quality-Overall, Brightness/Shine/Glow. The return rate is 4.2%.
- **When does demand for outdoor uplighting peak?**
- Demand peaks in Oct–Nov; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the outdoor uplighting niche?**
- Listings span $12.34–$177.11; the average listing price is $63.67 (sweet spot $15–$100). The average incumbent carries 533 reviews — the moat a new listing must climb.
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