---
title: "Outdoor Light Fixture — $2.1M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/outdoor-light-fixture"
last_updated: "2026-08-07T19:34:10.488Z"
locale: en
meta:
description: "Niche score 61/100 · $2.1M/yr market · 3.0M searches/yr · $35.90 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 61/100 · $2.1M/yr market · 3.0M searches/yr · $35.90 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Outdoor Light Fixture — $2.1M/yr Amazon US Niche (2026) - Flapen"
---
# **outdoor light fixture**
**Launch it**
A $2.1M/yr market growing +13.3% this quarter with returns at 3.0% — clears our launch bar.
Market size 95Growth 42Conversion 25Competition 77Returns 50Price range 87Avg price 95Brand share 85Review moat 32Quality gap 24
**Market size**
**Incredible****$2.1M**
$2.1M/yr · 3.0M searches
**Avg price**
**Incredible****$35.90**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$8.08–$80.51**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****50%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****38%**
top-5 click share — an open shelf
**Returns**
**Okay****3.0%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+13.3%**
90-day search growth — must beat 0% to launch
**Review moat**
**Okay****3,250.67**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Okay****2.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, outdoor light fixture is a $2.1M/yr Amazon United States market (3.0M searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Oct–Nov. Verdict: Launch it — 61/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **outdoor light fixture market data**
- **Units sold / yr**
- **60K–80K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **$2.2M–$2.9M**
- units × avg price
- **Conversion rate**
- **2.0%**
- **Avg BSR**
- **#117**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **98%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **149 days**
## **Competition & brand share**
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
**Brands**
**31 **▼falling
**Sellers**
**44**
**Top-5 brand share**
**50%**
Top 20: 89%
**Top-5 click share**
**38%**
Top 20: 73%
**Open market**
**45%**
- BesLowe20% - MATAMEYE11% - Yisuro7% - DESIGNERS FOUNTAIN7% - MAXvolador6% - TORCHSTAR5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +13.3% search growth over the last 90 days.
125K75KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/outdoor-light-fixture/trend)
## **Top outdoor light fixture search terms**
- **dusk to dawn outdoor lighting**634K/yr-6.1%1.4% conv. - **outdoor light fixture**454K/yr+17.1%1.0% conv. - **outdoor sconce lights**203K/yr+33.6%0.7% conv. - **porch & patio lights**146K/yr+30.4%0.5% conv. - **outdoor wall light**166K/yr+30.4%0.7% conv. - **outdoor wall sconce**159K/yr+16.0%0.5% conv. - **front porch light**171K/yr+0.0%0.9% conv. - **outdoor light fixtures wall mount**116K/yr+20.6%0.9% conv. - **outdoor garage lights**123K/yr+7.6%0.5% conv. - **outdoor porch lights wall mount**99K/yr+23.1%0.7% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/outdoor-light-fixture/search-terms)
## **Top outdoor light fixture products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$86K8%$171K12%$257K16%$343K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**BesLowe Outdoor Wall Light Fixtures Modern Black Exterior Wall Lanterns**BesLowe**$38.38**4.7★4,303 rev](https://www.amazon.com/dp/B09J4DV34G) [2**Yisuro Porch Lights with GFCI Outlet Dusk to Dawn Outdoor Lights with Outlet 3 Lighting Modes Exterior Light Fixture Waterproof Outside Lights for House Front Door Patio Garage**Yisuro**$44.47**4.6★2,368 rev](https://www.amazon.com/dp/B0B19DYMQJ) [3**DESIGNERS FOUNTAIN Preston Outdoor Light Fixture 8 Inch Exterior Wall Lantern Sconce for Front Door Patio and Porch Black 1161-BK**DESIGNERS FOUNTAIN**$12.53**4.6★10,955 rev](https://www.amazon.com/dp/B00EGPQEB4) [4**MATAMEYE Outdoor Wall Lantern Exterior Waterproof Wall Sconce Light Fixtures Black Front Door Wall Lighting with Clear Beveled Glass Shade 2 Pack**MATAMEYE**$22.81**4.6★2,169 rev](https://www.amazon.com/dp/B0BN7CHSVZ) [5**MAXvolador Outdoor Wall Sconce Exterior Waterproof Wall Lantern Light Fixtures Black Porch Lights with Toughened Glass Shade Anti-Rust E26 Socket Front Door Mount Lighting 2 Pack**MAXvolador**$36.04**4.7★1,805 rev](https://www.amazon.com/dp/B07VBL9L8K)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**FNYUSLET Dusk to Dawn Outdoor Porch Lighting Fixtures Wall Mount Sensor Exterior Wall Light for House Ouside Lantern Lamp Waterproof Wall Sconce Lights Black Metal Coach Light for Garage Entryway**FNYUSLET**$17.85**46 rev2mo ago](https://www.amazon.com/dp/B0GSR5RN6R) [**MATAMEYE Outdoor Wall Lantern Waterproof Exterior Wall Sconce Light Fixture Black Front Door Lamp Anti-Rust E26 Socket Porch Lighting**MATAMEYE**$16.88**118 rev5mo ago](https://www.amazon.com/dp/B0G34HC3GH) [**FOLKSMATE 2 Pack Dusk to Dawn Outdoor Wall Light Fixtures Exterior Porch Light Waterproof Wall Sconces Lanterns Sensor Lighting Wall Mount for House Doorway Garage Black**FOLKSMATE**$28.75**88 rev5mo ago](https://www.amazon.com/dp/B0G3P66F2Y) [**KDG Black Outdoor Waterproof Modern Patio Wall Light Fixtures Set of 2**KDG**$61.22**59 rev7mo ago](https://www.amazon.com/dp/B0FV318J2G) [**2 Pack Dusk to Dawn Exterior Lighting Fixtures Wall Mount Sensor Outside Front Porch Lights for House Outdoor Lantern Lamp Waterproof Wall Sconce Lights Black Coach Light for Garage Entryway**FNYUSLET**$33.93**298 rev1y ago](https://www.amazon.com/dp/B0F4QPT75D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**FNYUSLET Dusk to Dawn Outdoor Porch Lighting Fixtures Wall Mount Sensor Exterior Wall Light for House Ouside Lantern Lamp Waterproof Wall Sconce Lights Black Metal Coach Light for Garage Entryway**FNYUSLET**$17.85**4.6★**▲ 316%**](https://www.amazon.com/dp/B0GSR5RN6R) [**MATAMEYE Outdoor Wall Lantern Waterproof Exterior Wall Sconce Light Fixture Black Front Door Lamp Anti-Rust E26 Socket Porch Lighting**MATAMEYE**$16.88**4.5★**▲ 203%**](https://www.amazon.com/dp/B0G34HC3GH) [**FOLKSMATE 2 Pack Dusk to Dawn Outdoor Wall Light Fixtures Exterior Porch Light Waterproof Wall Sconces Lanterns Sensor Lighting Wall Mount for House Doorway Garage Black**FOLKSMATE**$28.75**4.6★**▲ 201%**](https://www.amazon.com/dp/B0G3P66F2Y) [**KDG Black Outdoor Waterproof Modern Patio Wall Light Fixtures Set of 2**KDG**$61.22**4.8★**▲ 168%**](https://www.amazon.com/dp/B0FV318J2G) [**Globe Electric 44176 1-Light Outdoor/Indoor Wall Sconce Matte Black Finish Clear Glass Shade Weather-Resistant Modern Exterior Light**Globe Electric**$39.61**4.8★**▲ 145%**](https://www.amazon.com/dp/B075Y6LZXP)
**~~View all trending →~~**
## **What buyers say about outdoor light fixture**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**33%
*“Bright Light”*
**Assembly/Installation**11%
*“Easy to Mount”*
**Quality-Overall**10%
*“Beautiful quality”*
**Value For Money**9%
*“Decent price”*
**Advertised Vs Actual Product**6%
*“Better than I expected”*
**Efficiency**4%
*“Works Great”*
**Design-Overall**3%
*“Sleek look”*
**Durability**2%
*“Great durability”*
**Ease Of Use**2%
*“Easy to use”*
**Size-Overall**2%
*“These fit perfect with the look of our cabin”*
### **What buyers complain about **
**Durability**17%
*“Dont last”*
**Quality-Overall**10%
*“Not what I expected for the quality—would not recommend”*
**Functionality-Overall**10%
*“Didn't work”*
**Brightness/Shine/Glow**8%
*“Not Very Bright”*
**Size-Overall**6%
*“huge”*
**Bulb Flicker/Dimming/Color**5%
*“flicker like crazy”*
**Water Resistance**4%
*“Not waterproof”*
**Value For Money**3%
*“its cheap, seeing the cost, I understand why”*
**Assembly/Installation**2%
*“Difficult to Install”*
**Rusts/Corrodes**2%
*“the product has manifested signs of rust”*
### **Top return reasons **
**Size-Overall**42%
**Brightness/Shine/Glow**10%
**Functionality-Overall**7%
**Bulb Flicker/Dimming/Color**7%
**Advertised Vs Actual Product**7%
**Defective Material/Parts**5%
**Color**5%
**Value For Money**4%
**Compatibility-Overall**2%
**Quality-Overall**2%
## **Common questions**
- **Is outdoor light fixture profitable to sell on Amazon United States?**
- The niche generates $2.1M/yr across 43 tracked products. 6 of 7 products launched in the last 360 days are still selling. 90-day search growth is +13.3%. Flapen's verdict: Launch it (61/100).
- **How competitive is the outdoor light fixture niche?**
- 31 brands and 44 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 50% of demand.
- **What do buyers complain about in outdoor light fixture?**
- Top complaints mined from reviews: Durability, Quality-Overall, Functionality-Overall. The return rate is 3.0%.
- **When does demand for outdoor light fixture peak?**
- Demand peaks in Oct–Nov; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the outdoor light fixture niche?**
- Listings span $8.08–$80.51; the average listing price is $35.90 (sweet spot $15–$100). The average incumbent carries 3,251 reviews — the moat a new listing must climb.
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