---
title: "Outdoor Flood Light Holder — $10K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/outdoor-flood-light-holder"
last_updated: "2026-08-08T22:16:27.936Z"
locale: en
meta:
  description: "Niche score 39/100 · $10K/yr market · 13K searches/yr · $15.30 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · $10K/yr market · 13K searches/yr · $15.30 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Outdoor Flood Light Holder — $10K/yr Amazon US Niche (2026) - Flapen"
---

# **outdoor flood light holder**

**Skip it**

A small market ($10K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 31Conversion 60Competition 38Returns 44Price range 59Avg price 76Brand share 44Review moat 63Quality gap 35

**Avg price**

**Great****$15.30**

avg listing price — sweet spot $15–$100

**Review moat**

**Good****963.8**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****5.2%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$7.51–$25.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****79%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****3.5%**

return rate — above 5% kills the launch gate

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+4.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$10K**

$10K/yr · 13K searches

According to Flapen's Amazon United States niche tracking, outdoor flood light holder is a $10K/yr Amazon United States market (13K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **outdoor flood light holder market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**750–1K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**$11K–$15K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**5.2%**</dd>

<dt>**Avg BSR**</dt><dd>**#577**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**93%**</dd>

<dt>**Sponsored**</dt><dd>**73%**</dd>

<dt>**Out of stock**</dt><dd>**28.4%**</dd>

<dt>**Avg brand age**</dt><dd>**88 months**</dd>

<dt>**Avg seller age**</dt><dd>**159 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**10 **▼falling

**Sellers**

**52**

**Top-5 brand share**

**79%**

Top 20: 100%

**Top-5 click share**

**62%**

Top 20: 100%

**Open market**

**15%**

- BELL35% - Woods13% - LUTEC12% - Lithonia Lighting10% - Sigma Engineered Solutions8% - Commercial Electric6% - Open — no brand owns it (4 brands, 15%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +4.9% search growth over the last 90 days.

700500Spike '24Holiday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.9×

[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/outdoor-flood-light-holder/trend)

## **Top outdoor flood light holder search terms**

- **flood light socket**4K/yr+5.1%1.7% conv. - **outdoor flood light holder**5K/yr+5.9%3.6% conv. - **flood light holder**4K/yr+3.5%1.9% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/outdoor-flood-light-holder/search-terms)

## **Top outdoor flood light holder products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4078%$81312%$1K16%$2K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 15 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Hubbell-Bell SL101B Portable Spike Light Par 38 Bulb Bronze Finish 75-150 Watt](https://m.media-amazon.com/images/I/41suB2NGP0L.jpg)**Hubbell-Bell SL101B Portable Spike Light Par 38 Bulb Bronze Finish 75-150 Watt**BELL**$9.34**4.5★3,696 rev](https://www.amazon.com/dp/B008J3OQQ4) [2![Woods Outdoor Floodlight Fixture With Stake (6-Feet cord; 120V; Green)](https://m.media-amazon.com/images/I/41ljVg0i-CL.jpg)**Woods Outdoor Floodlight Fixture With Stake (6-Feet cord; 120V; Green)**Woods**$13.08**4.5★2,513 rev](https://www.amazon.com/dp/B00002N5I9) [3![LUTEC 2 Pack Adjustable Twin Par Holder Outdoor Flood Lights Switch Controlled Security Lights Floodlights Fixture Waterproof Exterior Max 300 Watt Par38 Flood Light for Garage Yard Porch-White](https://m.media-amazon.com/images/I/41yPIo619eL.jpg)**LUTEC 2 Pack Adjustable Twin Par Holder Outdoor Flood Lights Switch Controlled Security Lights Floodlights Fixture Waterproof Exterior Max 300 Watt Par38 Flood Light for Garage Yard Porch-White**LUTEC**$19.88**4.4★519 rev](https://www.amazon.com/dp/B0DC6QCG5K) [4![Lithonia Lighting Adjustable Twin Par Flood Light Holder 120V White](https://m.media-amazon.com/images/I/31gLqWFPe6L.jpg)**Lithonia Lighting Adjustable Twin Par Flood Light Holder 120V White**Lithonia Lighting**$17.16**4.6★5,538 rev](https://www.amazon.com/dp/B001QGIUDG) [5![Hubbell LT233Z Bell Traditional Outdoor Flood Light Kit Bronze](https://m.media-amazon.com/images/I/31jMAcUzfNL.jpg)**Hubbell LT233Z Bell Traditional Outdoor Flood Light Kit Bronze**BELL**$16.22**4.6★509 rev](https://www.amazon.com/dp/B005GOGCYI)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Onforu 2-Pack Adjustable Twin PAR Holder Outdoor Flood Light Fixture Max 300W (Bulbs Not Included) Switch Controlled Security Lights Exterior Flood Lighting for Garage Driveway Porch](https://m.media-amazon.com/images/I/41MJzmiXZrL.jpg)**Onforu 2-Pack Adjustable Twin PAR Holder Outdoor Flood Light Fixture Max 300W (Bulbs Not Included) Switch Controlled Security Lights Exterior Flood Lighting for Garage Driveway Porch**Onforu**$20.06**41 rev6mo ago](https://www.amazon.com/dp/B0FH57TZ6P) [![Commercial Electric White Outdoor Flood Light Weatherproof Lamp Holder with External Rubber Gasket and Cover WCL230W-K](https://m.media-amazon.com/images/I/31LD4nSL2cL.jpg)**Commercial Electric White Outdoor Flood Light Weatherproof Lamp Holder with External Rubber Gasket and Cover WCL230W-K**Commercial Electric**$8.93**0 rev1y ago](https://www.amazon.com/dp/B0FCN11YMS) [![LUTEC 2 Pack Adjustable Twin Par Holder Outdoor Flood Lights Switch Controlled Security Lights Floodlights Fixture Waterproof Exterior Max 300 Watt Par38 Flood Light for Garage Yard Porch-White](https://m.media-amazon.com/images/I/41yPIo619eL.jpg)**LUTEC 2 Pack Adjustable Twin Par Holder Outdoor Flood Lights Switch Controlled Security Lights Floodlights Fixture Waterproof Exterior Max 300 Watt Par38 Flood Light for Garage Yard Porch-White**LUTEC**$19.88**519 rev1y ago](https://www.amazon.com/dp/B0DC6QCG5K) [![SURAIELEC Outdoor Flood Light Holder Waterproof LED Spot Lights with Wall Mount Base Plug in Spotlight for Yard Trees Decor Fits PAR38 Bulbs 6 FT Extension Cord ETL Listed 2 Pack](https://m.media-amazon.com/images/I/51nZ9l2RCAL.jpg)**SURAIELEC Outdoor Flood Light Holder Waterproof LED Spot Lights with Wall Mount Base Plug in Spotlight for Yard Trees Decor Fits PAR38 Bulbs 6 FT Extension Cord ETL Listed 2 Pack**SURAIELEC**$23.91**58 rev1y ago](https://www.amazon.com/dp/B0D6R3WD33) [![EDISHINE 120V Spotlights Outdoor Waterproof LED Flood Lights E26 Base](https://m.media-amazon.com/images/I/41Lr5l12vWL.jpg)**EDISHINE 120V Spotlights Outdoor Waterproof LED Flood Lights E26 Base**EDISHINE**$25.85**264 rev2y ago](https://www.amazon.com/dp/B0CBM4BZ1K)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Commercial Electric White Outdoor Flood Light Weatherproof Lamp Holder with External Rubber Gasket and Cover WCL230W-K](https://m.media-amazon.com/images/I/31LD4nSL2cL.jpg)**Commercial Electric White Outdoor Flood Light Weatherproof Lamp Holder with External Rubber Gasket and Cover WCL230W-K**Commercial Electric**$8.93**0.0★**▲ 382%**](https://www.amazon.com/dp/B0FCN11YMS) [![Hubbell-Bell 5606-6 Weatherproof Lampholder White](https://m.media-amazon.com/images/I/314+JUi6+xL.jpg)**Hubbell-Bell 5606-6 Weatherproof Lampholder White**BELL**$7.59**4.5★**▲ 382%**](https://www.amazon.com/dp/B00002N7HE) [![Hubbell-Raco 5606-7 5606 Adjustable Lamp Holder 75-150 W Par38 Die Cast Zinc Bronze](https://m.media-amazon.com/images/I/31Tn5OzlyNL.jpg)**Hubbell-Raco 5606-7 5606 Adjustable Lamp Holder 75-150 W Par38 Die Cast Zinc Bronze**BELL**$11.06**4.8★**▲ 382%**](https://www.amazon.com/dp/B000BVZBJ8) [![Onforu 2-Pack Adjustable Twin PAR Holder Outdoor Flood Light Fixture Max 300W (Bulbs Not Included) Switch Controlled Security Lights Exterior Flood Lighting for Garage Driveway Porch](https://m.media-amazon.com/images/I/41MJzmiXZrL.jpg)**Onforu 2-Pack Adjustable Twin PAR Holder Outdoor Flood Light Fixture Max 300W (Bulbs Not Included) Switch Controlled Security Lights Exterior Flood Lighting for Garage Driveway Porch**Onforu**$20.06**4.2★**▲ 152%**](https://www.amazon.com/dp/B0FH57TZ6P) [![Sigma Engineered Solutions 14792GN Spike-A-Lite Spotlight Holder Bronze 1-Pack](https://m.media-amazon.com/images/I/31GQ-Z6rD5L.jpg)**Sigma Engineered Solutions 14792GN Spike-A-Lite Spotlight Holder Bronze 1-Pack**Sigma Engineered Solutions**$11.39**4.4★**▲ 93%**](https://www.amazon.com/dp/B006J9Y3AE)

**~~View all trending →~~**

## **What buyers say about outdoor flood light holder**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Brightness/Shine/Glow**22%

*“we love them theyre bright”*

**Assembly/Installation**17%

*“Easy installation”*

**Quality-Overall**14%

*“Well made and very easy to install good quality”*

**Value For Money**12%

*“Good price”*

**Advertised Vs Actual Product**10%

*“Work just fine”*

**Strength**5%

*“Very sturdy”*

**Ease Of Use**3%

*“Easy to use and very sturdy”*

**Efficiency**3%

*“Works well”*

**Size-Overall**1%

*“they fit no problem”*

**Security**1%

*“safe to use”*

### **What buyers complain about **

**Quality-Overall**15%

*“Bad quality”*

**Material Quality**15%

*“Feels pretty cheap when it comes To material”*

**Durability**13%

*“I honestly dont see these holding up long-term”*

**Functionality-Overall**10%

*“DID NOT WORK”*

**Strength**7%

*“These are very flimsy”*

**Suitable For Outdoor**6%

*“Not suitable for outdoor use”*

**Size-Overall**6%

*“Cordless a little too short”*

**Assembly/Installation**4%

*“Broke one of two during installation with very little stress on the fixture”*

**Product Condition**3%

*“was sent a returned item, not new”*

**Compatibility-Overall**3%

*“My Par38 15W bulbs will not work with these”*

### **Top return reasons **

**Size-Overall**29%

**Advertised Vs Actual Product**10%

**Defective Material/Parts**10%

**Functionality-Overall**8%

**Quality-Overall**6%

**Material Quality**5%

**Value For Money**5%

**Assembly/Installation**4%

**Bulb Flicker/Dimming/Color**3%

**Compatibility-Overall**3%

## **Common questions**

<dl>

<dt>**Is outdoor flood light holder profitable to sell on Amazon United States?**</dt><dd>The niche generates $10K/yr across 15 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +4.9%. Flapen's verdict: Skip it (39/100).</dd>

<dt>**How competitive is the outdoor flood light holder niche?**</dt><dd>10 brands and 52 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 79% of demand.</dd>

<dt>**What do buyers complain about in outdoor flood light holder?**</dt><dd>Top complaints mined from reviews: Quality-Overall, Material Quality, Durability. The return rate is 3.5%.</dd>

<dt>**When does demand for outdoor flood light holder peak?**</dt><dd>Demand peaks in Oct–Nov–Dec; the busiest month runs 3.9× the quietest.</dd>

<dt>**What does it cost to enter the outdoor flood light holder niche?**</dt><dd>Listings span $7.51–$25.85; the average listing price is $15.30 (sweet spot $15–$100). The average incumbent carries 964 reviews — the moat a new listing must climb.</dd>

</dl>

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