---
title: "Night Light with Switch — $47K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/night-light-with-switch"
last_updated: "2026-08-08T22:07:28.389Z"
locale: en
meta:
description: "Niche score 41/100 · $47K/yr market · 101K searches/yr · $10.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · $47K/yr market · 101K searches/yr · $10.36 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Night Light with Switch — $47K/yr Amazon US Niche (2026) - Flapen"
---
# **night light with switch**
**Skip it**
A small market ($47K/yr) — this niche doesn't clear our bar today.
Market size 12Growth 19Conversion 54Competition 54Returns 80Price range 32Avg price 36Brand share 71Review moat 45Quality gap 23
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****63%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****4.5%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****2,003.75**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****$10.36**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$4.71–$19.88**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-11.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$47K**
$47K/yr · 101K searches
According to Flapen's Amazon United States niche tracking, night light with switch is a $47K/yr Amazon United States market (101K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Jan. Verdict: Skip it — 41/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **night light with switch market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$52K–$62K**
- units × avg price
- **Conversion rate**
- **4.5%**
- **Avg BSR**
- **#761**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **70%**
- **Out of stock**
- **2.8%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**16 **▲rising
**Sellers**
**35**
**Top-5 brand share**
**63%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 100%
**Open market**
**32%**
- Projectpak22% - Energizer16% - Generic9% - L LOHAS LED9% - Kingman6% - DEWENWILS5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -11.6% search growth over the last 90 days.
3K2KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/night-light-with-switch/trend)
## **Top night light with switch search terms**
- **night light with switch**35K/yr-10.0%5.1% conv. - **plug in night light with on off switch**12K/yr-27.3%3.3% conv. - **night light with on off switch**12K/yr-25.0%5.2% conv. - **night lights plug into wall on off switch**11K/yr-14.5%6.0% conv. - **nightlight with switch**7K/yr-14.2%5.0% conv. - **night lights plug into wall with switch**5K/yr+18.1%5.3% conv. - **night light on off switch**6K/yr-6.5%4.3% conv. - **manual night light**5K/yr+4.5%4.5% conv. - **plug in night light with switch**5K/yr+6.7%4.1% conv. - **night lights with on off switch**4K/yr+5.4%5.6% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/night-light-with-switch/search-terms)
## **Top night light with switch products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$5K20%$9K30%$14K40%$19K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Projectpak Plug in Night Light with Manual On/Off Switch for Hallway Bedroom Stairways Includes 4W Incandescent Bulb | 4 Pack**Projectpak**$10.01**4.6★2,806 rev](https://www.amazon.com/dp/B0BCCB1XT2) [2**Energizer Manual On/Off LED Night Light Plug-in Push Button Compact Contemporary for Bedroom Livingroom Hallway Bathroom Nursery Basement White 84135 2 Pack**Energizer**$8.45**4.6★1,523 rev](https://www.amazon.com/dp/B0DZXXWVMB) [3![L LOHAS LED Night Lights Plug into Wall [2 Pack] LED Dimmable Night Light](https://m.media-amazon.com/images/I/414SGcrx1JL.jpg)**L LOHAS LED Night Lights Plug into Wall \[2 Pack\] LED Dimmable Night Light**L LOHAS LED**$8.21**4.6★7,785 rev](https://www.amazon.com/dp/B09783XLDK) [4**Kingman Night Light Wall Plug in with On/Off Switch Warm White UL Listed 120V 4W (1 Pack)**Kingman**$6.66**4.6★1,237 rev](https://www.amazon.com/dp/B09FVL4J9N) [5**DEWENWILS Plug in Night Light with Switch Manual ON Off LED Nightlight for Kids Nursery Bedroom Bathroom Hallway Stairways Corridor Garage Warm White 4 Pack**DEWENWILS**$12.05**4.5★2,138 rev](https://www.amazon.com/dp/B07M76HV1Z)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**LED Night Lights Plug into Wall Warm White 3000K/6000K Adjustable 1W Soft Nightlight for Home Hallway Bathroom Bedroom Stairs Kitchen Entryway Basement Modern Low Power Wall Lights**Generic**$11.26**17 rev6mo ago](https://www.amazon.com/dp/B0GDDV66PY) [**YIKEGE LICHT Decorative Night Light with Switch Accent Lamp**YIKEGE LICHT**$9.28**11 rev9mo ago](https://www.amazon.com/dp/B0FTSLQ38V) [**LED Night Light Plug Into Wall Crystal Nightlight with Manual On / Off Switch Warm White Nightlight with 360 degree Rotating Plug Decorative LED Night Light for Bedroom Hallway Bathroom (Blue)**Hohean**$13.08**34 rev1y ago](https://www.amazon.com/dp/B0F7X8WH36) [**OSKOS 6 Pack Plug in Night Light with Manual On/Off Switch 7W Incandescent Bulb Included ETL Listed**OSKOS**$10.43**207 rev1y ago](https://www.amazon.com/dp/B0F7GYQVYC) [**Energizer Manual On/Off LED Night Light Plug-in Push Button Compact Contemporary for Bedroom Livingroom Hallway Bathroom Nursery Basement White 84135 2 Pack**Energizer**$8.45**1,523 rev1y ago](https://www.amazon.com/dp/B0DZXXWVMB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**LED Night Lights Plug into Wall Warm White 3000K/6000K Adjustable 1W Soft Nightlight for Home Hallway Bathroom Bedroom Stairs Kitchen Entryway Basement Modern Low Power Wall Lights**Generic**$11.26**4.7★**▲ 243%**](https://www.amazon.com/dp/B0GDDV66PY) [**STANLEY LED Night Light with On/Off Switch Plug in Design for Indoor Use Bedrooms Hallways Bathrooms and Kitchens**STANLEY**$9.91**4.6★**▲ 192%**](https://www.amazon.com/dp/B06XYT2JBC) [**LED Night Lights Plug into Wall Warm White/Cool White AdjustableTool Free Setup Plug in Night Light1W Bright Nightlight for Adults Room Bedroom Bathroom Hallway Kitchen**Generic**$9.77**4.6★**▲ 85%**](https://www.amazon.com/dp/B0FS6KKXL6) [**YIKEGE LICHT Decorative Night Light with Switch Accent Lamp**YIKEGE LICHT**$9.28**5.0★**▲ 52%**](https://www.amazon.com/dp/B0FTSLQ38V) [**Westek 71053 Faceted Manual On/Off Night Lite White**Westek**$4.71**4.5★**▲ 29%**](https://www.amazon.com/dp/B000SM2PEO)
**~~View all trending →~~**
## **What buyers say about night light with switch**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**45%
*“Bright light”*
**Night Vision**9%
*“Good night lights”*
**Value For Money**8%
*“Worth buying”*
**Advertised Vs Actual Product**6%
*“As advertised”*
**Quality-Overall**6%
*“Quality Lighting”*
**Ease Of Use**3%
*“Easy to use”*
**Efficiency**2%
*“Works great”*
**Design-Overall**2%
*“Classic design”*
**Size-Overall**2%
*“Size is convenient”*
**Strength**1%
*“they are still running strong over 3 years later”*
### **What buyers complain about **
**Brightness/Shine/Glow**26%
*“TOO BRIGHT”*
**Functionality-Overall**11%
*“Not functional”*
**Size-Overall**10%
*“wrong size for me”*
**Bulb Flicker/Dimming/Color**8%
*“Dim light”*
**Durability**7%
*“It does not last”*
**Quality-Overall**5%
*“Piece of garbage”*
**Advertised Vs Actual Product**3%
*“Not as advertised”*
**Material Quality**2%
*“Cheap Material”*
**Instructions/User Manual/Troubleshooting**1%
*“doesn't work no instructions plugged it in, no light”*
**Value For Money**1%
*“Underwhelmed For Price - Not Very Bright”*
### **Top return reasons **
**Brightness/Shine/Glow**43%
**Size-Overall**16%
**Functionality-Overall**8%
**Advertised Vs Actual Product**8%
**Bulb Flicker/Dimming/Color**6%
**Color**5%
**Value For Money**3%
**Defective Material/Parts**2%
**Quality-Overall**2%
**Compatibility-Overall**1%
## **Common questions**
- **Is night light with switch profitable to sell on Amazon United States?**
- The niche generates $47K/yr across 20 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -11.6%. Flapen's verdict: Skip it (41/100).
- **How competitive is the night light with switch niche?**
- 16 brands and 35 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 63% of demand.
- **What do buyers complain about in night light with switch?**
- Top complaints mined from reviews: Brightness/Shine/Glow, Functionality-Overall, Size-Overall. The return rate is 1.7%.
- **When does demand for night light with switch peak?**
- Demand peaks in Jan; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the night light with switch niche?**
- Listings span $4.71–$19.88; the average listing price is $10.36 (sweet spot $15–$100). The average incumbent carries 2,004 reviews — the moat a new listing must climb.
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