---
title: "Mr11 Led Bulb — $70K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/mr11-led-bulb"
last_updated: "2026-08-08T22:54:45.767Z"
locale: en
meta:
description: "Niche score 44/100 · $70K/yr market · 47K searches/yr · $15.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $70K/yr market · 47K searches/yr · $15.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Mr11 Led Bulb — $70K/yr Amazon US Niche (2026) - Flapen"
---
# **mr11 led bulb**
**Skip it**
A small market ($70K/yr) — this niche doesn't clear our bar today.
Market size 18Growth 23Conversion 85Competition 37Returns 48Price range 75Avg price 77Brand share 40Review moat 72Quality gap 35
**Conversion**
**Great****9.5%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$15.74**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.40–$31.92**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****629.26**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****3.2%**
return rate — above 5% kills the launch gate
**Brand share**
**Okay****81%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****63%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-3.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$70K**
$70K/yr · 47K searches
According to Flapen's Amazon United States niche tracking, mr11 led bulb is a $70K/yr Amazon United States market (47K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mr11 led bulb market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **$63K–$79K**
- units × avg price
- **Conversion rate**
- **9.5%**
- **Avg BSR**
- **#1,186**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **9.4%**
- **Avg brand age**
- **66 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**12 **▼falling
**Sellers**
**14**
**Top-5 brand share**
**81%**
Top 20: 100%
**Top-5 click share**
**63%**
Top 20: 100%
**Open market**
**13%**
- Makergroup29% - GOHDLAMP22% - SANSUN15% - Ddlisu8% - Simba Lighting7% - Akynite5% - Open — no brand owns it (6 brands, 13%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -3.6% search growth over the last 90 days.
3K2KSpike '24Black Friday '24Holiday '24Prime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/mr11-led-bulb/trend)
## **Top mr11 led bulb search terms**
- **mr11 led bulb 12v**18K/yr-7.1%8.7% conv. - **mr11 led bulb**11K/yr+23.6%6.5% conv. - **mr11 bulb**6K/yr-0.1%3.3% conv. - **gu4 led bulb**4K/yr+9.9%3.9% conv. - **mr11**5K/yr-12.5%4.2% conv. - **mr 11 led bulb**3K/yr-68.8%5.4% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/mr11-led-bulb/search-terms)
## **Top mr11 led bulb products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$14K30%$21K40%$28K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GOHDLAMP MR11 3W LED Bulbs Warm White 2700K 6-Pack**GOHDLAMP**$19.10**4.8★190 rev](https://www.amazon.com/dp/B0D295BQ9F) [2**Makergroup MR11 Gu4.0 Bi-pin LED Light Bulb 3W 12VAC/DC Low Voltage LED Spotlights Warm White 2700K-3000K for Outdoor Landscape Lighting and Indoor Recessed/Track Lights 6pcs**Makergroup**$18.67**4.6★758 rev](https://www.amazon.com/dp/B077XV1QGP) [3**SANSUN 3W MR11 LED Landscape Light Bulbs Low Voltage 12V 20W Halogen Replacement for Outdoor Landscape Spotlight and Indoor Track Light GU4 Bi-Pin Base Soft White 3000K Non-Dimmable (Pack of 4)**SANSUN**$9.67**4.4★1,836 rev](https://www.amazon.com/dp/B018662KNY) [4**MR11 LED Bulb 3W 12V 6 Pack Low Voltage Landscape Light Bulbs 4000K**Ddlisu**$11.41**4.7★15 rev](https://www.amazon.com/dp/B0FSX8N1SK) [5**Makergroup MR11 Gu4.0 Bi-pin LED Light Bulb 3W 12VAC/DC Low Voltage LED Spotlights Warm White 2700K-3000K for Outdoor Landscape Lighting and Indoor Recessed/Track Lights 2pcs**Makergroup**$9.88**4.6★758 rev](https://www.amazon.com/dp/B0785JSWMX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MR11 LED Bulb 3W 12V 6 Pack Low Voltage Landscape Light Bulbs 4000K**Ddlisu**$11.41**15 rev10mo ago](https://www.amazon.com/dp/B0FSX8N1SK) [**Akynite MR11 GU4 12V-24V LED Light Bulbs Bi-Pin Base Spotlight Bulb 3000K**Akynite**$10.66**922 rev10mo ago](https://www.amazon.com/dp/B09GLTX9QP) [**Makergroup MR11 LED Bulb 12V MR11 Gu4.0 Bi-pin LED Light Bulb 3W 12VAC/DC Low Voltage LED Spotlights Warm White 2700K-3000K for Outdoor Landscape Lighting and Indoor Recessed/Track Lights 12pcs**Makergroup**$31.92**758 rev11mo ago](https://www.amazon.com/dp/B0FH6T924W) [**Gardencoin G4 LED Bulb 4W 480LM 2700K Warm White 12V AC/DC 360 Beam Angle T3 Halogen Replacement High-Efficiency Ceramic Base for Landscape Cabinet Ceiling Lights 10 Pack**Gardencoin**$23.29**152 rev1y ago](https://www.amazon.com/dp/B0F62XZJS7) [**GOHDLAMP MR11 3W LED Bulbs Warm White 2700K 6-Pack**GOHDLAMP**$19.10**190 rev2y ago](https://www.amazon.com/dp/B0D295BQ9F)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Makergroup MR11 LED Bulb 12V MR11 Gu4.0 Bi-pin LED Light Bulb 3W 12VAC/DC Low Voltage LED Spotlights Warm White 2700K-3000K for Outdoor Landscape Lighting and Indoor Recessed/Track Lights 12pcs**Makergroup**$31.92**4.6★**▲ 351%**](https://www.amazon.com/dp/B0FH6T924W) [**Makergroup MR11 Gu4.0 Bi-pin LED Light Bulb 3W 12VAC/DC Low Voltage LED Spotlights Warm White 2700K-3000K for Outdoor Landscape Lighting and Indoor Recessed/Track Lights 2pcs**Makergroup**$9.88**4.6★**▲ 128%**](https://www.amazon.com/dp/B0785JSWMX) [**SANSUN 3W MR11 LED Landscape Light Bulbs Low Voltage 12V 20W Halogen Replacement for Outdoor Landscape Spotlight and Indoor Track Light GU4 Bi-Pin Base Soft White 3000K Non-Dimmable (Pack of 12)**SANSUN**$25.57**4.4★**▲ 109%**](https://www.amazon.com/dp/B01N3CINWP) [**Gardencoin G4 LED Bulb 4W 480LM 2700K Warm White 12V AC/DC 360 Beam Angle T3 Halogen Replacement High-Efficiency Ceramic Base for Landscape Cabinet Ceiling Lights 10 Pack**Gardencoin**$23.29**4.7★**▲ 90%**](https://www.amazon.com/dp/B0F62XZJS7) [**MR11 LED Bulb 3W 12V 6 Pack Low Voltage Landscape Light Bulbs 4000K**Ddlisu**$11.41**4.7★**▲ 80%**](https://www.amazon.com/dp/B0FSX8N1SK)
**~~View all trending →~~**
## **What buyers say about mr11 led bulb**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**33%
*“Bright Led”*
**Size-Overall**13%
*“Perfect fit”*
**Value For Money**9%
*“Great value”*
**Efficiency**8%
*“Works great”*
**Advertised Vs Actual Product**7%
*“as advertised”*
**Quality-Overall**6%
*“High quality bulbs”*
**Assembly/Installation**6%
*“Easy to install”*
**Color**4%
*“COLOR IS FINE”*
**Bulb Flicker/Dimming/Color**2%
*“Good quality bulbs with long operating life”*
**Material Quality**2%
*“This product is made of high quality material”*
### **What buyers complain about **
**Durability**24%
*“they only last 6-12 months”*
**Quality-Overall**17%
*“They are cheaply made so you get what you pay for”*
**Size-Overall**8%
*“BULBS ARE MINUSCULE”*
**Defective Material/Parts**6%
*“6 of the 10 were defective”*
**Bulb Flicker/Dimming/Color**6%
*“They barely flicker”*
**Brightness/Shine/Glow**6%
*“Not bright enough and blinking”*
**Advertised Vs Actual Product**6%
*“However, these bulbs are nowhere close to the advertised 5W”*
**Measurement/Reading Accuracy**3%
*“The stated circumference measurement is wrong”*
**Maintenance And Repair**3%
*“Only one bulb needed to be replaced”*
**Value For Money**3%
*“These bulbs are nearly twice as expensive as the 3W ones”*
### **Top return reasons **
**Size-Overall**55%
**Bulb Flicker/Dimming/Color**11%
**Compatibility-Overall**7%
**Advertised Vs Actual Product**6%
**Brightness/Shine/Glow**6%
**Functionality-Overall**5%
**Color**4%
**Defective Material/Parts**2%
**Assembly/Installation**1%
**Value For Money**1%
## **Common questions**
- **Is mr11 led bulb profitable to sell on Amazon United States?**
- The niche generates $70K/yr across 19 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -3.6%. Flapen's verdict: Skip it (44/100).
- **How competitive is the mr11 led bulb niche?**
- 12 brands and 14 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 81% of demand.
- **What do buyers complain about in mr11 led bulb?**
- Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 3.2%.
- **When does demand for mr11 led bulb peak?**
- Demand peaks in Nov–Dec; the busiest month runs 2.7× the quietest.
- **What does it cost to enter the mr11 led bulb niche?**
- Listings span $9.40–$31.92; the average listing price is $15.74 (sweet spot $15–$100). The average incumbent carries 629 reviews — the moat a new listing must climb.
## **Related niches in Tools & Home Improvement**
- 73 [**solar outdoor lights**](https://flapen.com/research/us/tools-home-improvement/solar-outdoor-lights)$30.2M/yr+39.8%**Launch it**- 73 [**shower lamp**](https://flapen.com/research/us/tools-home-improvement/shower-lamp)$2.8M/yr+30.2%**Launch it**- 73 [**solar flowers**](https://flapen.com/research/us/tools-home-improvement/solar-flowers)$607K/yr+52.0%**Worth a look**- 73 [**american flag lights**](https://flapen.com/research/us/tools-home-improvement/american-flag-lights)$465K/yr+736.5%**Worth a look**- 73 [**solar fairy lights**](https://flapen.com/research/us/tools-home-improvement/solar-fairy-lights)$3.5M/yr+64.6%**Launch it**- 73 [**solar watering can with cascading lights**](https://flapen.com/research/us/tools-home-improvement/solar-watering-can-with-cascading-lights)$304K/yr+124.3%**Worth a look**[**All Tools & Home Improvement niches **](https://flapen.com/research/us/tools-home-improvement)