---
title: "Motion Sensor Light Switch — $1.1M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/motion-sensor-light-switch"
last_updated: "2026-08-08T22:52:23.250Z"
locale: en
meta:
  description: "Niche score 47/100 · $1.1M/yr market · 688K searches/yr · $26.64 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $1.1M/yr market · 688K searches/yr · $26.64 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Motion Sensor Light Switch — $1.1M/yr Amazon US Niche (2026) - Flapen"
---

# **motion sensor light switch**

**Skip it**

Brand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.

Market size 79Growth 24Conversion 66Competition 23Returns 24Price range 89Avg price 95Brand share 19Review moat 27Quality gap 65

**Avg price**

**Incredible****$26.64**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$10.67–$71.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****$1.1M**

$1.1M/yr · 688K searches

**Conversion**

**Good****5.9%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,807.5**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-2.3%**

90-day search growth — must beat 0% to launch

**Returns**

**Bad****5.2%**

return rate — above 5% kills the launch gate

**Competition**

**Bad****73%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****93%**

top-5 brand share — brand-locked demand

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%")

According to Flapen's Amazon United States niche tracking, motion sensor light switch is a $1.1M/yr Amazon United States market (688K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 47/100.

Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **motion sensor light switch market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**40K–50K**</dd><dd>avg 2,500–3,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$1.1M–$1.3M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**5.9%**</dd>

<dt>**Avg BSR**</dt><dd>**#8**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**79%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**53 months**</dd>

<dt>**Avg seller age**</dt><dd>**151 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**7 **—flat

**Sellers**

**24**

**Top-5 brand share**

**93%**

Top 20: 100%

**Top-5 click share**

**73%**

Top 20: 100%

**Open market**

**3%**

- Lutron52% - TOPGREENER20% - ECOELER9% - Leviton6% - ELEGRP6% - Sensky4% - Open — no brand owns it (1 brand, 3%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -2.3% search growth over the last 90 days.

18K13KSpike '24Holiday '24Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/motion-sensor-light-switch/trend)

## **Top motion sensor light switch search terms**

- **motion sensor light switch**263K/yr-2.9%4.5% conv. - **motion sensor switch**84K/yr-22.4%3.5% conv. - **motion light switch**47K/yr+0.8%5.3% conv. - **lutron motion sensor light switch**36K/yr+29.4%7.5% conv. - **occupancy sensor light switch**24K/yr+40.7%4.5% conv. - **occupancy sensor**24K/yr+4.7%1.3% conv. - **motion sensor light switch indoor**27K/yr-17.0%5.0% conv. - **sensor light switch**18K/yr-1.0%3.8% conv. - **sensor switch**16K/yr+0.2%2.5% conv. - **motion switch**18K/yr-8.3%5.6% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/motion-sensor-light-switch/search-terms)

## **Top motion sensor light switch products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$108K20%$215K30%$323K40%$430K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Lutron Maestro Motion Sensor Light Switch Indoor for Bathroom Garage Laundry Room Any Bulbs Occupancy and Vacancy Sensor Single-Pole MS-OPS2-WH White](https://m.media-amazon.com/images/I/412MxRjsksL.jpg)**Lutron Maestro Motion Sensor Light Switch Indoor for Bathroom Garage Laundry Room Any Bulbs Occupancy and Vacancy Sensor Single-Pole MS-OPS2-WH White**Lutron**$22.12**4.6★13,756 rev](https://www.amazon.com/dp/B005WM3ALC) [2![Lutron Maestro Motion Sensor Light Switch Indoor for Bathroom Garage Laundry Room Any Bulbs Occupancy Vacancy Sensor Single-Pole MS-OPS2H-2-WH White (2 Pack)](https://m.media-amazon.com/images/I/41QgRAGCZRL.jpg)**Lutron Maestro Motion Sensor Light Switch Indoor for Bathroom Garage Laundry Room Any Bulbs Occupancy Vacancy Sensor Single-Pole MS-OPS2H-2-WH White (2 Pack)**Lutron**$39.38**4.6★13,756 rev](https://www.amazon.com/dp/B00L43RTSS) [3![TOPGREENER PIR Motion Sensor Light Switch Occupancy & Vacancy Motion Sensor Switch Operable Without Ground Wire No Neutral Wire Single Pole Wall Plate Included TDOS5-HL-W-2PCS White](https://m.media-amazon.com/images/I/31YdE1fHsbL.jpg)**TOPGREENER PIR Motion Sensor Light Switch Occupancy & Vacancy Motion Sensor Switch Operable Without Ground Wire No Neutral Wire Single Pole Wall Plate Included TDOS5-HL-W-2PCS White**TOPGREENER**$25.05**4.3★1,845 rev](https://www.amazon.com/dp/B08R364D94) [4![TOPGREENER In-Wall PIR Motion Sensor Light Switch Single Pole Occupancy Sensor Switch Motion Sensor Switch Need Neutral Wire Wall Plate Included On/Off Override 4A 500W TSOS5-W White 2 Pack](https://m.media-amazon.com/images/I/31F1POXTeQL.jpg)**TOPGREENER In-Wall PIR Motion Sensor Light Switch Single Pole Occupancy Sensor Switch Motion Sensor Switch Need Neutral Wire Wall Plate Included On/Off Override 4A 500W TSOS5-W White 2 Pack**TOPGREENER**$27.51**4.3★3,118 rev](https://www.amazon.com/dp/B01M01SVG9) [5![Leviton Motion Sensor Light Switch Motion Activated Auto-On/Auto-Off or Manual-On 2A No Neutral Wire Required Single Pole DOS02-LW White](https://m.media-amazon.com/images/I/31KVZXqQDHS.jpg)**Leviton Motion Sensor Light Switch Motion Activated Auto-On/Auto-Off or Manual-On 2A No Neutral Wire Required Single Pole DOS02-LW White**Leviton**$22.26**4.6★636 rev](https://www.amazon.com/dp/B08YLPZ8HT)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ECOELER Motion Sensor Light Switch No Neutral Wire PIR Infrared Motion Activated Wall Switch with Sensitivity Adjustable OCC & VAC Selectable Single Pole UL Listed & FCC Listed White](https://m.media-amazon.com/images/I/21y6CDr0pAL.jpg)**ECOELER Motion Sensor Light Switch No Neutral Wire PIR Infrared Motion Activated Wall Switch with Sensitivity Adjustable OCC & VAC Selectable Single Pole UL Listed & FCC Listed White**ECOELER**$13.67**285 rev1y ago](https://www.amazon.com/dp/B09Y5D4ZRR) [![ECOELER Motion Sensor Light Switch PIR Motion Detection Wall Switch with Adjustable Sensitivity OCC/VAC Selectable Neutral Wire Required Single Pole Occupancy Sensor for Bathroon Laundry](https://m.media-amazon.com/images/I/21ETaSJEDTL.jpg)**ECOELER Motion Sensor Light Switch PIR Motion Detection Wall Switch with Adjustable Sensitivity OCC/VAC Selectable Neutral Wire Required Single Pole Occupancy Sensor for Bathroon Laundry**ECOELER**$13.46**225 rev1y ago](https://www.amazon.com/dp/B0F1XVRZCW) [![TOPGREENER Occupancy/Vacancy PIR Motion Sensor Light Switch Learning Function No Neutral No Ground Required 200W Incandescent/150W LED Load UL Listed Wall Plate White 2 Pack](https://m.media-amazon.com/images/I/31XaBsr29HL.jpg)**TOPGREENER Occupancy/Vacancy PIR Motion Sensor Light Switch Learning Function No Neutral No Ground Required 200W Incandescent/150W LED Load UL Listed Wall Plate White 2 Pack**TOPGREENER**$29.31**1,512 rev1y ago](https://www.amazon.com/dp/B0932R1ZTJ) [![TOPGREENER PIR Motion Sensor Light Switch Occupancy & Vacancy Motion Sensor Switch Operable Without Ground Wire No Neutral Wire Single Pole Wall Plate Included TDOS5-HL-W-2PCS White](https://m.media-amazon.com/images/I/31YdE1fHsbL.jpg)**TOPGREENER PIR Motion Sensor Light Switch Occupancy & Vacancy Motion Sensor Switch Operable Without Ground Wire No Neutral Wire Single Pole Wall Plate Included TDOS5-HL-W-2PCS White**TOPGREENER**$25.05**1,845 rev2y ago](https://www.amazon.com/dp/B08R364D94) [![Kasa Smart Motion Sensor Switch Single Pole Needs Neutral Wire 2.4GHz Wi-Fi Light Switch Works with Alexa & Google Assistant UL Certified No Hub Required(KS200MP2) White 2-Pack](https://m.media-amazon.com/images/I/31tjUlnPJTL.jpg)**Kasa Smart Motion Sensor Switch Single Pole Needs Neutral Wire 2.4GHz Wi-Fi Light Switch Works with Alexa & Google Assistant UL Certified No Hub Required(KS200MP2) White 2-Pack**Kasa Smart**$35.24**3,390 rev4y ago](https://www.amazon.com/dp/B09XYYMJ9D)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![TOPGREENER Occupancy/Vacancy PIR Motion Sensor Light Switch Learning Function No Neutral No Ground Required 200W Incandescent/150W LED Load UL Listed Wall Plate White 2 Pack](https://m.media-amazon.com/images/I/31XaBsr29HL.jpg)**TOPGREENER Occupancy/Vacancy PIR Motion Sensor Light Switch Learning Function No Neutral No Ground Required 200W Incandescent/150W LED Load UL Listed Wall Plate White 2 Pack**TOPGREENER**$29.31**4.3★**▲ 213%**](https://www.amazon.com/dp/B0932R1ZTJ) [![Lutron Maestro Motion Sensor Light Switch w/ Wallplate for Bathroom Garage Laundry Room Any Bulbs Occupancy Vacancy Sensor Single-Pole MS-OPS2HW-WH White](https://m.media-amazon.com/images/I/41uu1wLtaYL.jpg)**Lutron Maestro Motion Sensor Light Switch w/ Wallplate for Bathroom Garage Laundry Room Any Bulbs Occupancy Vacancy Sensor Single-Pole MS-OPS2HW-WH White**Lutron**$24.69**4.5★**▲ 42%**](https://www.amazon.com/dp/B0092LE9H8) [![ELEGRP Single Pole Occupancy Motion Sensor Light Switch PIR Infrared Motion Activated Switch Need Grounding Wire No Neutral Wire for CFL/LED/Incandescent with Plate UL(2 Pack Matte White)](https://m.media-amazon.com/images/I/31IrZ6ev-oL.jpg)**ELEGRP Single Pole Occupancy Motion Sensor Light Switch PIR Infrared Motion Activated Switch Need Grounding Wire No Neutral Wire for CFL/LED/Incandescent with Plate UL(2 Pack Matte White)**ELEGRP**$27.45**4.3★**▲ 31%**](https://www.amazon.com/dp/B07N3TRGPZ) [![ECOELER Motion Sensor Light Switch PIR Motion Detection Wall Switch with Adjustable Sensitivity OCC/VAC Selectable Neutral Wire Required Single Pole Occupancy Sensor for Bathroon Laundry](https://m.media-amazon.com/images/I/21ETaSJEDTL.jpg)**ECOELER Motion Sensor Light Switch PIR Motion Detection Wall Switch with Adjustable Sensitivity OCC/VAC Selectable Neutral Wire Required Single Pole Occupancy Sensor for Bathroon Laundry**ECOELER**$13.46**4.4★**▲ 24%**](https://www.amazon.com/dp/B0F1XVRZCW) [![Lutron Maestro Motion Sensor Light Switch Indoor for Bathroom Garage Laundry Room Any Bulbs Occupancy Vacancy Sensor Single-Pole MS-OPS2H-2-WH White (2 Pack)](https://m.media-amazon.com/images/I/41QgRAGCZRL.jpg)**Lutron Maestro Motion Sensor Light Switch Indoor for Bathroom Garage Laundry Room Any Bulbs Occupancy Vacancy Sensor Single-Pole MS-OPS2H-2-WH White (2 Pack)**Lutron**$39.38**4.6★**▲ 13%**](https://www.amazon.com/dp/B00L43RTSS)

**~~View all trending →~~**

## **What buyers say about motion sensor light switch**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Assembly/Installation**20%

*“Most amazing product that you can install to your home”*

**Quality-Overall**13%

*“Better quality than most”*

**Value For Money**10%

*“Great deal”*

**Efficiency**10%

*“Works great Ive had it installed for about 6 months with no problems”*

**Advertised Vs Actual Product**8%

*“Works as advertised”*

**Sensor**7%

*“Great sensor witch”*

**Motion Detection**5%

*“The motion detection works reliably”*

**Adjustability/Rotatability/Reclining**5%

*“Adjustable”*

**Ease Of Use**3%

*“easy to use”*

**Alarm/Timer Accuracy**2%

*“i like the way you adjust the time”*

### **What buyers complain about **

**Functionality-Overall**25%

*“It doesnt work well”*

**Instructions/User Manual/Troubleshooting**10%

*“horrible instructions in box”*

**Durability**8%

*“Malfunctioning after a year”*

**Quality-Overall**5%

*“Made cheap”*

**Advertised Vs Actual Product**4%

*“They didnt match the ones pictured on the packaging at all”*

**Touch/Button Controls**3%

*“It doesn't click”*

**Connectivity-Overall**3%

*“I spent an hour trying to get it to connect”*

**Defective Material/Parts**3%

*“Cheap plastic parts”*

**Color**3%

*“Color mismatch”*

**Heating**3%

*“Requires extra hot wire”*

### **Top return reasons **

**Functionality-Overall**29%

**Compatibility-Overall**17%

**Advertised Vs Actual Product**9%

**Defective Material/Parts**8%

**Size-Overall**7%

**Value For Money**5%

**Assembly/Installation**4%

**Connectivity-Overall**4%

**Product Condition**3%

**Color**3%

## **Common questions**

<dl>

<dt>**Is motion sensor light switch profitable to sell on Amazon United States?**</dt><dd>The niche generates $1.1M/yr across 14 tracked products. 90-day search growth is -2.3%. Flapen's verdict: Skip it (47/100).</dd>

<dt>**How competitive is the motion sensor light switch niche?**</dt><dd>7 brands and 24 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 93% of demand.</dd>

<dt>**What do buyers complain about in motion sensor light switch?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Instructions/User Manual/Troubleshooting, Durability. The return rate is 5.2% — above our launch gate.</dd>

<dt>**When does demand for motion sensor light switch peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.5× the quietest.</dd>

<dt>**What does it cost to enter the motion sensor light switch niche?**</dt><dd>Listings span $10.67–$71.04; the average listing price is $26.64 (sweet spot $15–$100). The average incumbent carries 3,808 reviews — the moat a new listing must climb.</dd>

</dl>

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