---
title: "Products — motion night lights plug into wall - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/motion-night-lights-plug-into-wall/products"
last_updated: "2026-08-08T23:57:29.631Z"
locale: en
meta:
  description: "Niche score 50/100 · $615K/yr market · 631K searches/yr · $15.58 avg price. Soft demand (-6.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $615K/yr market · 631K searches/yr · $15.58 avg price. Soft demand (-6.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — motion night lights plug into wall - Flapen"
---

# **motion night lights plug into wall**

**Worth a look**

Shows a sweet-spot price point ($15.58 avg), but soft demand (-6.0% this quarter) keeps it on the watch list.

Market size 65Growth 22Conversion 69Competition 50Returns 74Price range 64Avg price 76Brand share 48Review moat 24Quality gap 23

**Avg price**

**Great****$15.58**

avg listing price — sweet spot $15–$100

**Returns**

**Good****2.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****6.3%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$615K**

$615K/yr · 631K searches

**Price range**

**Good****$7.01–$29.25**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****55%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Bad****5,748**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-6.0%**

90-day search growth — must beat 0% to launch

## Products