---
title: "Trend — memorial candle - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/memorial-candle/trend"
last_updated: "2026-08-09T03:39:34.813Z"
locale: en
meta:
  description: "Niche score 55/100 · $254K/yr market · 320K searches/yr · $20.71 avg price. Soft demand (-14.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $254K/yr market · 320K searches/yr · $20.71 avg price. Soft demand (-14.5% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — memorial candle - Flapen"
---

# **memorial candle**

**Worth a look**

Shows no brand lock-in (top 5 brands take 40% of clicks), but soft demand (-14.5% this quarter) keeps it on the watch list.

Market size 47Growth 18Conversion 48Competition 85Returns 45Price range 85Avg price 89Brand share 95Review moat 61Quality gap 24

**Brand share**

**Great****40%**

top-5 brand share — no brand owns this niche

**Avg price**

**Great****$20.71**

avg listing price — sweet spot $15–$100

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Price range**

**Great****$9.38–$55.05**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,060**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****3.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$254K**

$254K/yr · 320K searches

**Returns**

**Okay****3.4%**

return rate — above 5% kills the launch gate

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-14.5%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend