[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-tools-home-improvement-matter-smart-plug":3,"research-sidebar-rollups":821},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":49,"baselines":87,"demand":92,"seasonality":406,"brandShare":419,"products":436,"feedback":580,"searchTerms":738,"related":787,"lastUpdated":36},"19ba94d513b65269e7c20950c36a929d","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":37,"brandCountYearAgo":37,"sellerCount":38,"signals":39,"avgBsr":40,"pageQuality":41,"unitsSoldMin":42,"unitsSoldAvgMin":43,"unitsSoldAvgMax":44,"revenueMin":45,"revenueMax":46,"avgBrandAgeMonths":47,"avgSellerAgeDays":48,"top20ClickShare":21,"top20BrandShare":21,"primePct":21,"oosRate":41},463212,274925,2.2675,0.0053,0.0637,0.6978,1,4.47,1327,26.45,8.43,54.81,15,30000,0.7333,0.0395,2,"matter smart plug","matter-smart-plug","\u002Fresearch\u002Fus\u002Ftools-home-improvement\u002Fmatter-smart-plug","Home Automation Devices","2026-07-27T10:59:15.347128+00:00",5,8,[],54,0,25000,1500,2000,661250,793500,39,156,{"score":50,"verdict":51,"components":52},43,"skip",[53,58,61,65,68,70,73,77,80,83],{"key":54,"score":55,"weight":56,"raw":57},"marketSize",58,0.15,463211.51,{"key":59,"score":60,"weight":56,"raw":18},"growth",26,{"key":62,"score":63,"weight":64,"raw":19},"conversion",70,0.1,{"key":66,"score":67,"weight":56,"raw":20},"competition",25,{"key":69,"score":41,"weight":64,"raw":21},"brandShare",{"key":71,"score":72,"weight":64,"raw":22},"qualityGap",47,{"key":74,"score":40,"weight":75,"raw":76},"reviewMoat",0.05,1326.53,{"key":78,"score":79,"weight":64,"raw":30},"returns",38,{"key":81,"score":82,"weight":75,"raw":24},"avgPrice",95,{"key":84,"score":85,"weight":75,"raw":86},"priceRange",84,0.8583441138421734,{"avgRating":88,"medianPrice":89,"medianReturnRate":90,"nichesTracked":91},4.42,24.38,0.0215,115062,{"points":93,"droppedPartialWeek":405},[94,97,100,103,106,109,112,115,118,121,124,127,130,133,136,139,142,145,148,151,154,157,160,163,166,169,172,175,178,181,184,187,190,193,196,199,202,205,208,211,214,217,220,223,226,229,232,235,238,241,244,247,250,253,256,259,262,265,268,271,274,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367,370,373,376,379,382,384,387,390,393,396,399,402],{"week":95,"volume":96},"2024-07-28",1490,{"week":98,"volume":99},"2024-08-04",1337,{"week":101,"volume":102},"2024-08-11",1634,{"week":104,"volume":105},"2024-08-18",1587,{"week":107,"volume":108},"2024-08-25",1827,{"week":110,"volume":111},"2024-09-01",1568,{"week":113,"volume":114},"2024-09-08",2344,{"week":116,"volume":117},"2024-09-15",2313,{"week":119,"volume":120},"2024-09-22",2251,{"week":122,"volume":123},"2024-09-29",2613,{"week":125,"volume":126},"2024-10-06",1910,{"week":128,"volume":129},"2024-10-13",3823,{"week":131,"volume":132},"2024-10-20",2190,{"week":134,"volume":135},"2024-10-27",2209,{"week":137,"volume":138},"2024-11-03",2252,{"week":140,"volume":141},"2024-11-10",3165,{"week":143,"volume":144},"2024-11-17",4333,{"week":146,"volume":147},"2024-11-24",6039,{"week":149,"volume":150},"2024-12-01",10691,{"week":152,"volume":153},"2024-12-08",9790,{"week":155,"volume":156},"2024-12-15",6856,{"week":158,"volume":159},"2024-12-22",5081,{"week":161,"volume":162},"2024-12-29",4520,{"week":164,"volume":165},"2025-01-05",4213,{"week":167,"volume":168},"2025-01-12",3413,{"week":170,"volume":171},"2025-01-19",3169,{"week":173,"volume":174},"2025-01-26",2628,{"week":176,"volume":177},"2025-02-02",2431,{"week":179,"volume":180},"2025-02-09",2300,{"week":182,"volume":183},"2025-02-16",2025,{"week":185,"volume":186},"2025-02-23",2495,{"week":188,"volume":189},"2025-03-02",2063,{"week":191,"volume":192},"2025-03-09",2321,{"week":194,"volume":195},"2025-03-16",2316,{"week":197,"volume":198},"2025-03-23",2282,{"week":200,"volume":201},"2025-03-30",2530,{"week":203,"volume":204},"2025-04-06",2573,{"week":206,"volume":207},"2025-04-13",2210,{"week":209,"volume":210},"2025-04-20",2074,{"week":212,"volume":213},"2025-04-27",2131,{"week":215,"volume":216},"2025-05-04",2217,{"week":218,"volume":219},"2025-05-11",2141,{"week":221,"volume":222},"2025-05-18",1954,{"week":224,"volume":225},"2025-05-25",2071,{"week":227,"volume":228},"2025-06-01",2238,{"week":230,"volume":231},"2025-06-08",2207,{"week":233,"volume":234},"2025-06-15",2324,{"week":236,"volume":237},"2025-06-22",2641,{"week":239,"volume":240},"2025-06-29",2517,{"week":242,"volume":243},"2025-07-06",2401,{"week":245,"volume":246},"2025-07-13",6369,{"week":248,"volume":249},"2025-07-20",2813,{"week":251,"volume":252},"2025-07-27",2533,{"week":254,"volume":255},"2025-08-03",2832,{"week":257,"volume":258},"2025-08-10",2606,{"week":260,"volume":261},"2025-08-17",2770,{"week":263,"volume":264},"2025-08-24",2701,{"week":266,"volume":267},"2025-08-31",2472,{"week":269,"volume":270},"2025-09-07",3230,{"week":272,"volume":273},"2025-09-14",3071,{"week":275,"volume":276},"2025-09-21",3093,{"week":278,"volume":279},"2025-09-28",3274,{"week":281,"volume":282},"2025-10-05",3825,{"week":284,"volume":285},"2025-10-12",10473,{"week":287,"volume":288},"2025-10-19",4244,{"week":290,"volume":291},"2025-10-26",4088,{"week":293,"volume":294},"2025-11-02",4630,{"week":296,"volume":297},"2025-11-09",5832,{"week":299,"volume":300},"2025-11-16",7640,{"week":302,"volume":303},"2025-11-23",10034,{"week":305,"volume":306},"2025-11-30",15066,{"week":308,"volume":309},"2025-12-07",16670,{"week":311,"volume":312},"2025-12-14",11541,{"week":314,"volume":315},"2025-12-21",9292,{"week":317,"volume":318},"2025-12-28",7224,{"week":320,"volume":321},"2026-01-04",7277,{"week":323,"volume":324},"2026-01-11",6270,{"week":326,"volume":327},"2026-01-18",5505,{"week":329,"volume":330},"2026-01-25",5600,{"week":332,"volume":333},"2026-02-01",5401,{"week":335,"volume":336},"2026-02-08",5425,{"week":338,"volume":339},"2026-02-15",4493,{"week":341,"volume":342},"2026-02-22",4579,{"week":344,"volume":345},"2026-03-01",4122,{"week":347,"volume":348},"2026-03-08",3869,{"week":350,"volume":351},"2026-03-15",3995,{"week":353,"volume":354},"2026-03-22",3919,{"week":356,"volume":357},"2026-03-29",3667,{"week":359,"volume":360},"2026-04-05",3629,{"week":362,"volume":363},"2026-04-12",3852,{"week":365,"volume":366},"2026-04-19",3609,{"week":368,"volume":369},"2026-04-26",3346,{"week":371,"volume":372},"2026-05-03",3501,{"week":374,"volume":375},"2026-05-10",3517,{"week":377,"volume":378},"2026-05-17",3764,{"week":380,"volume":381},"2026-05-24",3742,{"week":383,"volume":294},"2026-05-31",{"week":385,"volume":386},"2026-06-07",3862,{"week":388,"volume":389},"2026-06-14",4182,{"week":391,"volume":392},"2026-06-21",4357,{"week":394,"volume":395},"2026-06-28",7983,{"week":397,"volume":398},"2026-07-05",4773,{"week":400,"volume":401},"2026-07-12",4463,{"week":403,"volume":404},"2026-07-19",4336,false,[407,408,409,410,411,412,413,414,415,416,417,418],1.1572975386895925,0.8859899134671814,0.755843712517448,0.7119773485558769,0.7439936341523672,0.8729773872643041,0.8868713744946797,0.534037047341965,0.6418657357939422,0.9958077994103329,1.593816627529589,2.2064219099049667,{"top":420,"otherBrandCount":41,"otherClickShare":41},[421,424,427,430,433],{"brand":422,"clickShare":423},"Tapo",0.8716,{"brand":425,"clickShare":426},"Linkind",0.0674,{"brand":428,"clickShare":429},"SONOFF",0.0255,{"brand":431,"clickShare":432},"Amazon Basics",0.0182,{"brand":434,"clickShare":435},"ONVIS",0.0174,[437,448,458,469,478,488,498,506,516,526,536,544,554,564,573],{"asin":438,"title":439,"brand":422,"imageUrl":440,"price":441,"rating":442,"reviews":443,"clickShare90":444,"clickShare360":445,"launchDate":446,"amazonUrl":447},"B0BXMNJDW3","TP-Link Tapo Matter Supported Smart Plug Mini Compact Design 15A\u002F1800W Max Super Easy Setup Works with Apple Home Alexa & Google Home UL Certified 2.4G Wi-Fi Only White Tapo P125M(3-Pack)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F411QHB8RnuL.jpg",20.62,4.5,2757,0.3317,0.3495,"2023-03-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BXMNJDW3",{"asin":449,"title":450,"brand":422,"imageUrl":451,"price":452,"rating":442,"reviews":453,"clickShare90":454,"clickShare360":455,"launchDate":456,"amazonUrl":457},"B0D7FZ97T5","TP-Link Smart Plug Wi-Fi Mini Energy Monitoring Compatible with Alexa & Google Home & Samsung SmartThings Timer 15A\u002F1800W Max ETL Certified 2.4G Wi-Fi Only Tapo P115(4-Pack)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41qiSzMtqBL.jpg",25.37,3330,0.1152,0.0976,"2024-06-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D7FZ97T5",{"asin":459,"title":460,"brand":422,"imageUrl":461,"price":462,"rating":463,"reviews":464,"clickShare90":465,"clickShare360":466,"launchDate":467,"amazonUrl":468},"B0DKG52WQ4","TP-Link Tapo Smart Plug Mini Matter Compatible Compatible with Alexa Google Home & Samsung SmartThings Energy Monitoring 15A UL Certified 2.4G Wi-Fi Only Tapo P110M(4-Pack)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41gZLbJ6+rL.jpg",29.45,4.6,580,0.1102,0.0807,"2024-10-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DKG52WQ4",{"asin":470,"title":471,"brand":422,"imageUrl":472,"price":473,"rating":442,"reviews":443,"clickShare90":474,"clickShare360":475,"launchDate":476,"amazonUrl":477},"B0BNWGZ545","TP-Link Tapo Matter Compatible Smart Plug Mini Compact Design 15A\u002F1800W Max Super Easy Setup Works with Apple Home Alexa & Google Home UL Certified 2.4G Wi-Fi Only White Tapo P125M","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41tRoIZFbVL.jpg",10.36,0.0734,0.0689,"2022-12-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BNWGZ545",{"asin":479,"title":480,"brand":425,"imageUrl":481,"price":482,"rating":483,"reviews":484,"clickShare90":426,"clickShare360":485,"launchDate":486,"amazonUrl":487},"B0C36WXGP1","Linkind Matter Smart Plug Work with Apple Home Siri Alexa Google SmartThings Smart Home Smart Outlet Timer 15A\u002F1800W APP Remote Control & Schedule 2.4G Wi-Fi Only 4 Pack","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31jIpSor2-L.jpg",24.6,4.4,1613,0.066,"2023-04-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C36WXGP1",{"asin":489,"title":490,"brand":422,"imageUrl":491,"price":492,"rating":442,"reviews":493,"clickShare90":494,"clickShare360":495,"launchDate":496,"amazonUrl":497},"B0DLLQR3K7","Tapo Smart Plug Wi-Fi in-Wall Outlet Matter Compatible Energy Monitoring 15A\u002F1800W Max Works with Alexa Apple Home Google Home SmartThings Voice\u002FRemote Control ETL Certified - Tapo P210M","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41IkAVHPzgL.jpg",21.8,362,0.0564,0.0517,"2024-12-02","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DLLQR3K7",{"asin":499,"title":500,"brand":422,"imageUrl":501,"price":502,"rating":442,"reviews":453,"clickShare90":503,"clickShare360":504,"launchDate":456,"amazonUrl":505},"B0D7FQ93QN","TP-Link Smart Plug Wi-Fi Mini Energy Monitoring Compatible with Alexa & Google Home & Samsung SmartThings Timer 15A\u002F1800W Max ETL Certified 2.4G Wi-Fi Only Tapo P115(2-Pack)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F419B6aOWucL.jpg",17.15,0.0502,0.0588,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D7FQ93QN",{"asin":507,"title":508,"brand":422,"imageUrl":509,"price":510,"rating":463,"reviews":511,"clickShare90":512,"clickShare360":513,"launchDate":514,"amazonUrl":515},"B0CYGSFFFW","TP-Link Tapo Smart Plug Outlet Extender Surge Protector 18W Fast Charging 3 Individual Smart Outlets 1x USB-C & 2X USB-A Smart Night Light Works w\u002FApple HomeKit Alexa & Google Home Tapo P306","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31pcjVZGZoL.jpg",31.93,615,0.0324,0.0273,"2024-03-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CYGSFFFW",{"asin":517,"title":518,"brand":422,"imageUrl":519,"price":520,"rating":463,"reviews":521,"clickShare90":522,"clickShare360":523,"launchDate":524,"amazonUrl":525},"B0F5LNYTR7","Tapo Smart Wi-Fi Power Strip - Matter Compatible Energy Monitoring Surge Protection 6 Individually Controlled Outlets & 3 USB Ports Works with Alexa Google Assistant Siri & Bixby - Tapo P316M","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41R2pqpQJxL.jpg",43.56,274,0.032,0.0261,"2025-05-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F5LNYTR7",{"asin":527,"title":528,"brand":422,"imageUrl":529,"price":530,"rating":463,"reviews":531,"clickShare90":532,"clickShare360":533,"launchDate":534,"amazonUrl":535},"B0BBYV5JM2","TP-Link Tapo Smart Plug Mini 15A Smart Home Wi-Fi Plug Super Easy Setup Compatible with Alexa & Google Home No Hub Required UL Certified 2.4G WiFi Only White Tapo P105(4-Pack)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F3109p4IzYRL.jpg",27.94,1659,0.0272,0.0804,"2022-08-29","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BBYV5JM2",{"asin":537,"title":538,"brand":428,"imageUrl":539,"price":540,"rating":442,"reviews":541,"clickShare90":429,"clickShare360":542,"launchDate":278,"amazonUrl":543},"B0FSZS357P","SONOFF Matter Smart Plug S41s 4-Pack 15A 1800W WiFi Smart Plug Outlet ETL Certified Remote & Voice Control with Timer Compatible with Alexa Google Home Apple HomeKit & SmartThings","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31qjD0pjb+L.jpg",28.64,69,0.01,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FSZS357P",{"asin":545,"title":546,"brand":422,"imageUrl":547,"price":548,"rating":463,"reviews":549,"clickShare90":550,"clickShare360":551,"launchDate":552,"amazonUrl":553},"B0CVN3CNCD","TP-Link Tapo Matter Outdoor Smart Plug 2 Individual Outlets IP65 Weather Resistance Works with Apple Home Alexa Google Home Long Wi-Fi Range 2.4G Wi-Fi Only ETL Certified (Tapo P400M)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41HfVRGSfEL.jpg",21.85,1028,0.0241,0.0282,"2024-03-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CVN3CNCD",{"asin":555,"title":556,"brand":422,"imageUrl":557,"price":558,"rating":463,"reviews":559,"clickShare90":560,"clickShare360":561,"launchDate":562,"amazonUrl":563},"B0BMP76CMX","TP-Link Tapo Apple HomeKit Smart Plug Mini Compact Design 15A\u002F1800W Max Super Easy Setup Works with Siri Alexa & Google Home UL Certified 2.4G Wi-Fi Only White Tapo P125(4-Pack)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F416NZeBG4QL.jpg",30.21,807,0.0188,0.0107,"2022-11-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BMP76CMX",{"asin":565,"title":566,"brand":431,"imageUrl":567,"price":25,"rating":568,"reviews":569,"clickShare90":432,"clickShare360":570,"launchDate":571,"amazonUrl":572},"B0DP8KKHQB","Amazon Basics Smart Plug Matter Compatible Compatible with Amazon Alexa Google Home Apple HomeKit Voice Control Control Appliances Matter Hub Required 2.4 GHz Wi-Fi Only 1-Pack White","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31oPzeF37xL.jpg",4,530,0.026,"2025-10-27","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DP8KKHQB",{"asin":574,"title":575,"brand":434,"imageUrl":576,"price":26,"rating":568,"reviews":577,"clickShare90":435,"clickShare360":432,"launchDate":578,"amazonUrl":579},"B0CWTV28LS","Onvis Matter Over Thread Smart Plug Smart Mini Outlet Works with Apple Home Alexa & Google Home 15A\u002F1800W 4Pack","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41rMnIHBg8L.jpg",187,"2024-03-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0CWTV28LS",{"love":581,"hate":652,"returnReasons":716},[582,589,596,603,610,617,624,631,638,645],{"topic":583,"percentOfMentions":584,"verbatims":585},"Assembly\u002FInstallation",0.1929,[586,587,588],"No issues installing","Easy Setup","Easy install",{"topic":590,"percentOfMentions":591,"verbatims":592},"Connectivity-Overall",0.10779999999999999,[593,594,595],"No connectivity issues","easy to connect","Easy connection",{"topic":597,"percentOfMentions":598,"verbatims":599},"Socket\u002FPort\u002FPlug",0.10189999999999999,[600,601,602],"Great Smart Plugs","Great plug","I love this smart plug",{"topic":604,"percentOfMentions":605,"verbatims":606},"Quality-Overall",0.07719999999999999,[607,608,609],"Excellent product","The build quality on them is excellent","Build quality feels solid",{"topic":611,"percentOfMentions":612,"verbatims":613},"Ease Of Use",0.0747,[614,615,616],"Easy to use","Easy Peezy","Super handy",{"topic":618,"percentOfMentions":619,"verbatims":620},"Value For Money",0.0699,[621,622,623],"they are affordable","Fair price","Great value",{"topic":625,"percentOfMentions":626,"verbatims":627},"Compatibility-Overall",0.0678,[628,629,630],"Easy to set up works great with Apple","Smart things Alexa compatible","Alexa compatible w",{"topic":632,"percentOfMentions":633,"verbatims":634},"Advertised Vs Actual Product",0.0466,[635,636,637],"Works as advertised","Just what I needed","Works as anticipated",{"topic":639,"percentOfMentions":640,"verbatims":641},"Efficiency",0.0276,[642,643,644],"It works well with atter","Smart plugs are so useful","Works great",{"topic":646,"percentOfMentions":647,"verbatims":648},"Smart Assistant Support",0.026600000000000002,[649,650,651],"it also works on Google assistant","offer a great Home Assistant integration right out of the box","These work great with home assistant",[653,659,666,673,679,685,691,697,703,710],{"topic":590,"percentOfMentions":654,"verbatims":655},0.2571,[656,657,658],"Wont stay connected","too hard to connect","Cant connect",{"topic":660,"percentOfMentions":661,"verbatims":662},"Functionality-Overall",0.10060000000000001,[663,664,665],"Don't work very well","Did not work","one never worked",{"topic":667,"percentOfMentions":668,"verbatims":669},"Durability",0.0691,[670,671,672],"Failed after 7 months","Failed in less than one year","Did not last",{"topic":597,"percentOfMentions":674,"verbatims":675},0.0526,[676,677,678],"Missing Plug","Usually when a plug stays unresponsive","Beware doesn't work with all types of plugs",{"topic":583,"percentOfMentions":680,"verbatims":681},0.0512,[682,683,684],"Setup is difficult","Setup is uber frustrating","Sometimes a little confusing to set up",{"topic":604,"percentOfMentions":686,"verbatims":687},0.039900000000000005,[688,689,690],"not good quality","decent quality just a little bit bulky","Garbage",{"topic":625,"percentOfMentions":692,"verbatims":693},0.0353,[694,695,696],"this one can't pair. for me","Not Compatible","I get the message that it failed to pair",{"topic":618,"percentOfMentions":698,"verbatims":699},0.0349,[700,701,702],"Way underpriced for what you get","Sometimes cheap isn't worth the hassle","A bit pricey",{"topic":704,"percentOfMentions":705,"verbatims":706},"Size-Overall",0.0239,[707,708,709],"It doesn't fit well doubble gang or more box","They are small","a bit large",{"topic":611,"percentOfMentions":711,"verbatims":712},0.018799999999999997,[713,714,715],"Not user friendly","It was pretty complicated","This product is very frustrating to use",[717,719,721,723,725,727,729,731,733,735],{"reason":590,"pct":718},0.2731,{"reason":625,"pct":720},0.1863,{"reason":660,"pct":722},0.1346,{"reason":632,"pct":724},0.075,{"reason":704,"pct":726},0.0727,{"reason":597,"pct":728},0.0697,{"reason":618,"pct":730},0.0513,{"reason":583,"pct":732},0.0291,{"reason":734,"pct":550},"Defective Material\u002FParts",{"reason":736,"pct":737},"Product Condition",0.012,[739,744,748,753,758,763,768,773,778,783],{"term":740,"volume":741,"growthQoq":742,"conversionRate":743},"tapo smart plug",97879,-0.0668,0.0912,{"term":32,"volume":745,"growthQoq":746,"conversionRate":747},64183,-0.0134,0.0444,{"term":749,"volume":750,"growthQoq":751,"conversionRate":752},"tapo plug",15406,0.159,0.0864,{"term":754,"volume":755,"growthQoq":756,"conversionRate":757},"smart plug matter",14224,0.257,0.0315,{"term":759,"volume":760,"growthQoq":761,"conversionRate":762},"tapo outlet",11409,0.1428,0.0743,{"term":764,"volume":765,"growthQoq":766,"conversionRate":767},"matter over thread smart plug",8961,-0.2572,0.0148,{"term":769,"volume":770,"growthQoq":771,"conversionRate":772},"tp link tapo smart plug",8867,0.116,0.1188,{"term":774,"volume":775,"growthQoq":776,"conversionRate":777},"thread smart plug",8888,-0.1557,0.0147,{"term":779,"volume":780,"growthQoq":781,"conversionRate":782},"tapo p125m",5782,0.1975,0.1055,{"term":784,"volume":785,"growthQoq":786,"conversionRate":75},"matter plug",6815,0.0359,[788,795,800,806,811,816],{"title":789,"href":790,"score":791,"verdict":792,"marketSize":793,"growth90":794},"solar outdoor lights","\u002Fresearch\u002Fus\u002Ftools-home-improvement\u002Fsolar-outdoor-lights",73,"launch",30232210.13,0.3975,{"title":796,"href":797,"score":791,"verdict":792,"marketSize":798,"growth90":799},"shower lamp","\u002Fresearch\u002Fus\u002Ftools-home-improvement\u002Fshower-lamp",2808858.79,0.3022,{"title":801,"href":802,"score":791,"verdict":803,"marketSize":804,"growth90":805},"solar flowers","\u002Fresearch\u002Fus\u002Ftools-home-improvement\u002Fsolar-flowers","watch",607057.05,0.5197,{"title":807,"href":808,"score":791,"verdict":803,"marketSize":809,"growth90":810},"american flag lights","\u002Fresearch\u002Fus\u002Ftools-home-improvement\u002Famerican-flag-lights",464753.65,7.3646,{"title":812,"href":813,"score":791,"verdict":792,"marketSize":814,"growth90":815},"solar fairy lights","\u002Fresearch\u002Fus\u002Ftools-home-improvement\u002Fsolar-fairy-lights",3537050.86,0.6461,{"title":817,"href":818,"score":791,"verdict":803,"marketSize":819,"growth90":820},"solar watering can with cascading lights","\u002Fresearch\u002Fus\u002Ftools-home-improvement\u002Fsolar-watering-can-with-cascading-lights",304331.87,1.2429,[822,829,836,843,850,853,860,867,874,881,888,895,902,909,916,923,930,937,944,950],{"nodeId":823,"label":824,"slug":825,"href":826,"nichesTracked":827,"marketSizeTotal":828},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":830,"label":831,"slug":832,"href":833,"nichesTracked":834,"marketSizeTotal":835},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":837,"label":838,"slug":839,"href":840,"nichesTracked":841,"marketSizeTotal":842},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":844,"label":845,"slug":846,"href":847,"nichesTracked":848,"marketSizeTotal":849},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":851,"marketSizeTotal":852},9536,5679978000,{"nodeId":854,"label":855,"slug":856,"href":857,"nichesTracked":858,"marketSizeTotal":859},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":861,"label":862,"slug":863,"href":864,"nichesTracked":865,"marketSizeTotal":866},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":868,"label":869,"slug":870,"href":871,"nichesTracked":872,"marketSizeTotal":873},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":875,"label":876,"slug":877,"href":878,"nichesTracked":879,"marketSizeTotal":880},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":882,"label":883,"slug":884,"href":885,"nichesTracked":886,"marketSizeTotal":887},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":889,"label":890,"slug":891,"href":892,"nichesTracked":893,"marketSizeTotal":894},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":896,"label":897,"slug":898,"href":899,"nichesTracked":900,"marketSizeTotal":901},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":903,"label":904,"slug":905,"href":906,"nichesTracked":907,"marketSizeTotal":908},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":910,"label":911,"slug":912,"href":913,"nichesTracked":914,"marketSizeTotal":915},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":917,"label":918,"slug":919,"href":920,"nichesTracked":921,"marketSizeTotal":922},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":924,"label":925,"slug":926,"href":927,"nichesTracked":928,"marketSizeTotal":929},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":931,"label":932,"slug":933,"href":934,"nichesTracked":935,"marketSizeTotal":936},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":938,"label":939,"slug":940,"href":941,"nichesTracked":942,"marketSizeTotal":943},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":945,"label":946,"slug":947,"href":948,"nichesTracked":38,"marketSizeTotal":949},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",1511091,{"nodeId":951,"label":952,"slug":953,"href":954,"nichesTracked":31,"marketSizeTotal":955},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",78675]