---
title: "Machinist Level — $216K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/machinist-level"
last_updated: "2026-08-09T02:45:33.609Z"
locale: en
meta:
description: "Niche score 45/100 · $216K/yr market · 55K searches/yr · $138.15 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $216K/yr market · 55K searches/yr · $138.15 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Machinist Level — $216K/yr Amazon US Niche (2026) - Flapen"
---
# **machinist level**
**Skip it**
Prices mostly outside the sweet spot ($14.84–$1190.75) — this niche doesn't clear our bar today.
Market size 42Growth 16Conversion 36Competition 50Returns 89Price range 7Avg price 62Brand share 33Review moat 63Quality gap 65
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****962.36**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$138.15**
avg listing price — sweet spot $15–$100
**Competition**
**Good****55%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$216K**
$216K/yr · 55K searches
**Conversion**
**Okay****2.9%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-18.7%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****$14.84–$1190.75**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, machinist level is a $216K/yr Amazon United States market (55K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jul. Verdict: Skip it — 45/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **machinist level market data**
- **Units sold / yr**
- **1K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$173K–$207K**
- units × avg price
- **Conversion rate**
- **2.9%**
- **Avg BSR**
- **#413**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **95%**
- **Out of stock**
- **12.4%**
- **Avg brand age**
- **70 months**
- **Avg seller age**
- **159 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▼falling
**Sellers**
**58**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 97%
**Open market**
**10%**
- Starrett50% - Accusize Industrial Tools16% - WFLNHB8% - UpAmcarker6% - findmall5% - netuera4% - Open — no brand owns it (5 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -18.7% search growth over the last 90 days.
4K3KBlack Friday '24Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/machinist-level/trend)
## **Top machinist level search terms**
- **machinist level**32K/yr-14.1%1.6% conv. - **precision level**16K/yr-27.7%1.3% conv. - **starrett level**6K/yr-17.8%1.8% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/machinist-level/search-terms)
## **Top machinist level products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$22K20%$43K30%$65K40%$86K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Starrett Machinists Level Ground Main and Cross Test Vial 6 Length**Starrett**$178.40**4.6★833 rev](https://www.amazon.com/dp/B0002CSBNY) [2**Starrett Pocket Level 2-1/2 Length**Starrett**$43.98**4.5★446 rev](https://www.amazon.com/dp/B0002FS0XM) [3**12 Inch Level Accuracy 0.0002 Per 10 Inch Machinist Tool Used to Test the Horizontal Position of Equipment and Flatness**WFLNHB**$64.86**4.0★36 rev](https://www.amazon.com/dp/B0842MLFSW) [4**Starrett Machinists Level Ground and Graduated Main Vial 12 Length**Starrett**$291.92**4.6★833 rev](https://www.amazon.com/dp/B0002FUO8G) [5**Accusize Industrial Tools 8 Master Precision Level in Fitted Box Accuracy: 0.0002/10 S908-C685**Accusize Industrial Tools**$106.85**4.3★329 rev](https://www.amazon.com/dp/B00HX2MKOC)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**135A Pocket Level with Main Vial - Ideal for Machine Shop and Tool Room Use - 2-1/2(63mm) Length 24-30 Minutes Accuracy Satin Nickel-Plated Finish Hexagon Stock with Convex Ends**ULTCUUI**$25.07**18 rev10mo ago](https://www.amazon.com/dp/B0FSRMP3N4) [**8 Master Precision Level Metal Box 0.0002/10 Accuracy Strip Level for Checking Straightness Parallelism Surface of Machine Tools Equipment Check Work of Machinists Toolmaker**UpAmcarker**$63.04**46 rev2y ago](https://www.amazon.com/dp/B0CGDLKP7P) [**12 Inch Master Precision Level with Metal Box instruction manual 0.0002/10 Accuracy Strip Level for Checking the Straightness Parallelism The Surface of Machine Tools (12 Inch)**UpAmcarker**$76.13**46 rev2y ago](https://www.amazon.com/dp/B0CGDNZ5T3) [**8 Inch Level Tool Precision Level for Machinist Tool Precision Cast Iron Body**mitoharet**$38.89**3 rev4y ago](https://www.amazon.com/dp/B0B2JX9XVQ) [**netuera 8 Inch Master Precision Level in Fitted Wooden Box Accuracy 0.0002 Per 10 Inch for Setting and Checking The Level of Machinery and Other High Accuracy Levelling Applications**netuera**$44.81**2 rev4y ago](https://www.amazon.com/dp/B09MCYB46H)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**netuera 12 Inch Master Precision Level in Fitted Wooden Box Accuracy 0.0002 Per 10 Inch for Setting and Checking The Level of Machinery and Other High Accuracy Levelling Applications**netuera**$57.82**5.0★**▲ 123%**](https://www.amazon.com/dp/B09MCXVSRS) [**Starrett Machinists Level Ground and Graduated Main Vial 12 Length**Starrett**$291.92**4.6★**▲ 85%**](https://www.amazon.com/dp/B0002FUO8G) [**12 Inch Master Precision Level with Metal Box instruction manual 0.0002/10 Accuracy Strip Level for Checking the Straightness Parallelism The Surface of Machine Tools (12 Inch)**UpAmcarker**$76.13**3.6★**▲ 75%**](https://www.amazon.com/dp/B0CGDNZ5T3) [**8 Inch Level Tool Precision Level for Machinist Tool Precision Cast Iron Body**mitoharet**$38.89**5.0★**▲ 58%**](https://www.amazon.com/dp/B0B2JX9XVQ) [**12 Inch Level Accuracy 0.0002 Per 10 Inch Machinist Tool Used to Test the Horizontal Position of Equipment and Flatness**WFLNHB**$64.86**4.0★**▲ 38%**](https://www.amazon.com/dp/B0842MLFSW)
**~~View all trending →~~**
## **What buyers say about machinist level**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**26%
*“Easy to operate”*
**Quality-Overall**26%
*“High quality construction”*
**Advertised Vs Actual Product**9%
*“As shown”*
**Measurement/Reading Accuracy**7%
*“Spot on accurate”*
**Value For Money**5%
*“Worth every penny”*
**Adjustability/Rotatability/Reclining**4%
*“Veery useful to level tables with adjustable feet”*
**Sharpness**3%
*“very accurate angle for knife sharpener”*
**Strength**2%
*“Strong and accurate”*
**Durability**2%
*“Durable”*
**Weight Heavy**2%
*“Heavy solid”*
### **What buyers complain about **
**Measurement/Reading Accuracy**38%
*“I couldn't get it to calibrate”*
**Quality-Overall**13%
*“Cheap electronics”*
**Advertised Vs Actual Product**12%
*“this is advertised as a 135A but it is a cheap copy. Please note that the ad does not say Starrett”*
**Battery Life**9%
*“batteries are a pain”*
**Durability**4%
*“the kicker for all this is that they break randomly”*
**Value For Money**4%
*“Not what I paid for”*
**Unsustainable Design**2%
*“Poor design”*
**Product Condition**2%
*“The sent me a clear used”*
**Charging**2%
*“4 stars because I wish that it was USB rechargeable”*
**Color**2%
*“needs a different color”*
### **Top return reasons **
**Functionality-Overall**19%
**Measurement/Reading Accuracy**19%
**Size-Overall**11%
**Advertised Vs Actual Product**10%
**Value For Money**10%
**Product Condition**5%
**Battery Inclusion**5%
**Defective Material/Parts**5%
**Quality-Overall**3%
**Ease Of Use**2%
## **Common questions**
- **Is machinist level profitable to sell on Amazon United States?**
- The niche generates $216K/yr across 22 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -18.7%. Flapen's verdict: Skip it (45/100).
- **How competitive is the machinist level niche?**
- 11 brands and 58 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in machinist level?**
- Top complaints mined from reviews: Measurement/Reading Accuracy, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.3%.
- **When does demand for machinist level peak?**
- Demand peaks in Jul; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the machinist level niche?**
- Listings span $14.84–$1190.75; the average listing price is $138.15 (sweet spot $15–$100). The average incumbent carries 962 reviews — the moat a new listing must climb.
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