---
title: "Long Level — $130K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/long-level"
last_updated: "2026-08-09T02:35:43.055Z"
locale: en
meta:
  description: "Niche score 56/100 · $130K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · $130K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Long Level — $130K/yr Amazon US Niche (2026) - Flapen"
---

# **long level**

**Worth a look**

Shows a sweet-spot price point ($39.90 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 29Growth 49Conversion 61Competition 73Returns 58Price range 66Avg price 95Brand share 79Review moat 55Quality gap 30

**Avg price**

**Incredible****$39.90**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****$9.91–$138.07**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****5.3%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Good****2.7%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****1,284.71**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+18.8%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$130K**

$130K/yr · 62K searches

According to Flapen's Amazon United States niche tracking, long level is a $130K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Mar. Verdict: Worth a look — 56/100.

Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **long level market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**3K–4K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$120K–$160K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**5.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#90**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**97%**</dd>

<dt>**Sponsored**</dt><dd>**91%**</dd>

<dt>**Out of stock**</dt><dd>**0.8%**</dd>

<dt>**Avg brand age**</dt><dd>**61 months**</dd>

<dt>**Avg seller age**</dt><dd>**162 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**22 **▲rising

**Sellers**

**77**

**Top-5 brand share**

**56%**

Top 20: 98%

**Top-5 click share**

**41%**

Top 20: 84%

**Open market**

**40%**

- MAYES21% - CRAFTSMAN12% - KAPRO11% - Prexiso8% - Arrow Fastener5% - VEVOR4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +18.8% search growth over the last 90 days.

2K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Mar · busiest ÷ quietest = 1.6×

[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/long-level/trend)

## **Top long level search terms**

- **long level**28K/yr+32.9%4.0% conv. - **large level**10K/yr+27.7%4.8% conv. - **long level tool**8K/yr+0.9%4.5% conv. - **level long**4K/yr+33.1%5.1% conv. - **large level tool**4K/yr+18.1%4.4% conv. - **beam level**5K/yr-42.6%1.3% conv. - **i beam level**3K/yr-17.7%1.2% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/long-level/search-terms)

## **Top long level products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$5K8%$10K12%$16K16%$21K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![MAYES 4ft Level 48 Inch Level Made in the USA Wont Scratch Work Surfaces](https://m.media-amazon.com/images/I/21OqQnBEmHL.jpg)**MAYES 4ft Level 48 Inch Level Made in the USA Wont Scratch Work Surfaces**MAYES**$29.71**4.8★457 rev](https://www.amazon.com/dp/B000CFNDYI) [2![CRAFTSMAN Level 48 Box Beam (CMHT82347)](https://m.media-amazon.com/images/I/213BN7bdjpL.jpg)**CRAFTSMAN Level 48 Box Beam (CMHT82347)**CRAFTSMAN**$30.82**4.8★7,856 rev](https://www.amazon.com/dp/B07RCP9DWL) [3![Polystyrene 2 Ft Level 24 Inch Level Made in USA Wont Scratch Surfaces](https://m.media-amazon.com/images/I/311bteda8KL.jpg)**Polystyrene 2 Ft Level 24 Inch Level Made in USA Wont Scratch Surfaces**MAYES**$16.94**4.5★73 rev](https://www.amazon.com/dp/B000CFL9VM) [4![URASISTO 3-Piece Spirit Level Set 12 20 40 Level Set with Magnetic Torpedo Level 45/90/180Bubbles Measuring Aluminium Alloy Levels with Carrying Bag](https://m.media-amazon.com/images/I/41dxbIDwZuL.jpg)**URASISTO 3-Piece Spirit Level Set 12 20 40 Level Set with Magnetic Torpedo Level 45/90/180Bubbles Measuring Aluminium Alloy Levels with Carrying Bag**URASISTO**$42.27**4.7★375 rev](https://www.amazon.com/dp/B0C23SN57K) [5![Kapro - 770 Exodus Professional Box Level - 48 - With 45 Vial & Ruler - For Leveling Measuring Marking and Cutting - Features 3 Vials Precise Straightedge and Wall-Grip](https://m.media-amazon.com/images/I/21+jU4jb7PL.jpg)**Kapro - 770 Exodus Professional Box Level - 48 - With 45 Vial & Ruler - For Leveling Measuring Marking and Cutting - Features 3 Vials Precise Straightedge and Wall-Grip**KAPRO**$36.39**4.7★1,162 rev](https://www.amazon.com/dp/B07BG23LNT)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![DIKTALK 28 Inch Folding Level Multi-Angle Precision Leveler with Magnetic Base Foldable Aluminum Alloy Tool for Woodworking & Construction](https://m.media-amazon.com/images/I/51D6EHKeUuL.jpg)**DIKTALK 28 Inch Folding Level Multi-Angle Precision Leveler with Magnetic Base Foldable Aluminum Alloy Tool for Woodworking & Construction**DikTalk**$22.31**100 rev1y ago](https://www.amazon.com/dp/B0FJLP6YQC) [![CHANNELLOCK 48-Inch Professional-Grade Aluminum I-Beam Level with 3 Vials 5100-0048](https://m.media-amazon.com/images/I/21MQF2xrD3L.jpg)**CHANNELLOCK 48-Inch Professional-Grade Aluminum I-Beam Level with 3 Vials 5100-0048**Channellock**$39.42**68 rev1y ago](https://www.amazon.com/dp/B0DZF2G8FB) [![CHANNELLOCK 48-Inch Professional-Grade Magnetic Aluminum I-Beam Level with 3 Vials 5100-0048M](https://m.media-amazon.com/images/I/21Kejzo3h6L.jpg)**CHANNELLOCK 48-Inch Professional-Grade Magnetic Aluminum I-Beam Level with 3 Vials 5100-0048M**Channellock**$40.67**58 rev1y ago](https://www.amazon.com/dp/B0DZF2FXV2) [![VEVOR 6-Piece Torpedo Level 78/48/32/24/16/10 Inch Box Levels Set Bubble Vials Ruler for 45/90/180 Degree Shock-Proof Aluminum Alloy Magnetic Leveler Tool SAE/Metric Scale(Only 10-inch has magnet)](https://m.media-amazon.com/images/I/41J+B14kKbL.jpg)**VEVOR 6-Piece Torpedo Level 78/48/32/24/16/10 Inch Box Levels Set Bubble Vials Ruler for 45/90/180 Degree Shock-Proof Aluminum Alloy Magnetic Leveler Tool SAE/Metric Scale(Only 10-inch has magnet)**VEVOR**$78.33**385 rev1y ago](https://www.amazon.com/dp/B0DWJNSTWZ) [![ARROW 3-Piece Spirit Level Set Included 9/16/48 Level with Carrying Bag](https://m.media-amazon.com/images/I/41kqFLcQ6DL.jpg)**ARROW 3-Piece Spirit Level Set Included 9/16/48 Level with Carrying Bag**Arrow Fastener**$55.47**155 rev1y ago](https://www.amazon.com/dp/B0DF2KGF7K)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![DOWELL 18 Inch Magnetic Spirit Level with Metric Scale 3 Different Bubbles-45/90/180 HY030661](https://m.media-amazon.com/images/I/31HqSHGa3nL.jpg)**DOWELL 18 Inch Magnetic Spirit Level with Metric Scale 3 Different Bubbles-45/90/180 HY030661**DOWELL**$15.03**4.5★**▲ 160%**](https://www.amazon.com/dp/B0BFWJ9V7F) [![ARROW 3-Piece Spirit Level Set Included 9/16/48 Level with Carrying Bag](https://m.media-amazon.com/images/I/41kqFLcQ6DL.jpg)**ARROW 3-Piece Spirit Level Set Included 9/16/48 Level with Carrying Bag**Arrow Fastener**$55.47**4.8★**▲ 115%**](https://www.amazon.com/dp/B0DF2KGF7K) [![Polystyrene 2 Ft Level 24 Inch Level Made in USA Wont Scratch Surfaces](https://m.media-amazon.com/images/I/311bteda8KL.jpg)**Polystyrene 2 Ft Level 24 Inch Level Made in USA Wont Scratch Surfaces**MAYES**$16.94**4.5★**▲ 89%**](https://www.amazon.com/dp/B000CFL9VM) [![MAYES 4ft Level 48 Inch Level Made in the USA Wont Scratch Work Surfaces](https://m.media-amazon.com/images/I/21OqQnBEmHL.jpg)**MAYES 4ft Level 48 Inch Level Made in the USA Wont Scratch Work Surfaces**MAYES**$29.71**4.8★**▲ 36%**](https://www.amazon.com/dp/B000CFNDYI) [![Kapro - 130 Project I-Beam Level - Features V-Groove Horizontal Vertical + 45 Vials - Aluminum Frame + Handle + ABS End Caps - 24 Inch](https://m.media-amazon.com/images/I/31W6qK6omLL.jpg)**Kapro - 130 Project I-Beam Level - Features V-Groove Horizontal Vertical + 45 Vials - Aluminum Frame + Handle + ABS End Caps - 24 Inch**KAPRO**$10.80**4.6★**▲ 35%**](https://www.amazon.com/dp/B00GXKMX7Y)

**~~View all trending →~~**

## **What buyers say about long level**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**21%

*“Its reliable, well-designed, and has become one of my favorite tools in my kit”*

**Value For Money**18%

*“Good for the price”*

**Ease Of Use**17%

*“The ease of use is as simple as turning it on”*

**Advertised Vs Actual Product**9%

*“As advertised”*

**Size-Overall**5%

*“Perfect size and very accurate”*

**Strength**4%

*“Great tool”*

**Measurement/Reading Accuracy**3%

*“Easy and accurate”*

**Design-Overall**3%

*“Nice, well built”*

**Brightness/Shine/Glow**3%

*“The light is a perfect brightness”*

**Durability**2%

*“Durable and accurate”*

### **What buyers complain about **

**Quality-Overall**18%

*“I expected a little more quality”*

**Functionality-Overall**14%

*“Didn't work”*

**Measurement/Reading Accuracy**11%

*“The Precision is not accurate”*

**Durability**8%

*“Broke after 1 use”*

**Size-Overall**5%

*“Too small”*

**Strength**5%

*“it can't stand steadily”*

**Ease Of Use**4%

*“Very difficult to use”*

**Battery Life**4%

*“loose on/off switch causes it to eat batteries”*

**Defective Material/Parts**3%

*“Had to return item because it did not work”*

**Value For Money**3%

*“Alongside a very expensive level”*

### **Top return reasons **

**Functionality-Overall**30%

**Size-Overall**10%

**Advertised Vs Actual Product**8%

**Measurement/Reading Accuracy**8%

**Value For Money**7%

**Defective Material/Parts**6%

**Quality-Overall**5%

**Ease Of Use**4%

**Brightness/Shine/Glow**3%

**Battery Inclusion**3%

## **Common questions**

<dl>

<dt>**Is long level profitable to sell on Amazon United States?**</dt><dd>The niche generates $130K/yr across 34 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +18.8%. Flapen's verdict: Worth a look (56/100).</dd>

<dt>**How competitive is the long level niche?**</dt><dd>22 brands and 77 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 56% of demand.</dd>

<dt>**What do buyers complain about in long level?**</dt><dd>Top complaints mined from reviews: Quality-Overall, Functionality-Overall, Measurement/Reading Accuracy. The return rate is 2.7%.</dd>

<dt>**When does demand for long level peak?**</dt><dd>Demand peaks in Mar; the busiest month runs 1.6× the quietest.</dd>

<dt>**What does it cost to enter the long level niche?**</dt><dd>Listings span $9.91–$138.07; the average listing price is $39.90 (sweet spot $15–$100). The average incumbent carries 1,285 reviews — the moat a new listing must climb.</dd>

</dl>

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