---
title: "Led Spotlight Bulb — $120K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/led-spotlight-bulb"
last_updated: "2026-08-09T04:28:36.840Z"
locale: en
meta:
description: "Niche score 48/100 · $120K/yr market · 62K searches/yr · $20.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $120K/yr market · 62K searches/yr · $20.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Led Spotlight Bulb — $120K/yr Amazon US Niche (2026) - Flapen"
---
# **led spotlight bulb**
**Skip it**
Brand-locked demand (top 5 brands take 90% of clicks) — this niche doesn't clear our bar today.
Market size 28Growth 27Conversion 84Competition 54Returns 67Price range 84Avg price 90Brand share 25Review moat 45Quality gap 37
**Avg price**
**Great****$20.93**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****9.3%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Great****$8.19–$56.96**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.3%**
return rate — above 5% kills the launch gate
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****1,998.68**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$120K**
$120K/yr · 62K searches
**Growth**
**Okay****+1.3%**
90-day search growth — must beat 0% to launch
**Brand share**
**Okay****90%**
top-5 brand share — brands hold most of the demand
According to Flapen's Amazon United States niche tracking, led spotlight bulb is a $120K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–May–Dec. Verdict: Skip it — 48/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **led spotlight bulb market data**
- **Units sold / yr**
- **6K–8K**
- avg 100–250/product
- **Revenue / yr**
- **$126K–$167K**
- units × avg price
- **Conversion rate**
- **9.3%**
- **Avg BSR**
- **#234**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **96%**
- **Out of stock**
- **1.7%**
- **Avg brand age**
- **50 months**
- **Avg seller age**
- **154 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**10 **▼falling
**Sellers**
**31**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 95%
**Open market**
**7%**
- Sunco Lighting61% - LEDVANCE11% - Amazon Basics10% - DAYBETTER5% - Feit Electric3% - TJOY3% - Open — no brand owns it (4 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.3% search growth over the last 90 days.
2K1KSpike '24Black Friday '24Holiday '24Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, May, Dec · busiest ÷ quietest = 2.6×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/led-spotlight-bulb/trend)
## **Top led spotlight bulb search terms**
- **sunco br30**15K/yr-6.2%3.3% conv. - **sunco br30 led 850 lumens 11w**9K/yr+1.2%15.0% conv. - **light bulbs for kitchen**6K/yr+0.4%2.3% conv. - **br30 led bulb 3000k**6K/yr+8.3%7.2% conv. - **650 lumens light bulb**3K/yr+71.4%8.1% conv. - **recessed light bulbs daylight**4K/yr+44.7%7.7% conv. - **br30 3000k**4K/yr+27.0%7.5% conv. - **br30 led bulb daylight**4K/yr+2.2%6.2% conv. - **650 lumens led light bulbs**4K/yr-49.3%3.5% conv. - **warm recessed light bulbs**3K/yr+4.5%3.5% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/led-spotlight-bulb/search-terms)
## **Top led spotlight bulb products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$6K10%$12K15%$18K20%$24K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sunco 12 Pack BR30 LED Flood Light Bulb E26 11W=65W 2700K Soft White**Sunco Lighting**$26.93**4.5★3,150 rev](https://www.amazon.com/dp/B01LX7BIX2) [2**Sunco 12 Pack BR30 LED Flood Light Bulb E26 11W=65W 3000K Warm White**Sunco Lighting**$26.67**4.5★2,201 rev](https://www.amazon.com/dp/B01MTENTQ0) [3**Sunco 12 Pack BR30 LED Flood Light Bulb E26 11W=65W 4000K Cool White**Sunco Lighting**$26.57**4.5★1,563 rev](https://www.amazon.com/dp/B01MUG8ZJ2) [4**Sunco 6 Pack BR30 LED Flood Light Bulb E26 11W=65W 3000K Warm White**Sunco Lighting**$17.56**4.6★4,834 rev](https://www.amazon.com/dp/B019GAUUAE) [5**Amazon Basics BR30 LED Light Bulbs 65W Equivalent 11W Energy Efficient E26 Standard Base Soft White 2700K Dimmable 10 000 Hour Lifetime 6-Pack**Amazon Basics**$13.90**4.5★4,013 rev](https://www.amazon.com/dp/B07JMBTQ57)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Sylvania ECO LED BR30 Light Bulb 65W = 9W Dimmable Frosted Finish 650 Lumens 3000K Neutral White - 4 Pack (41101)**LEDVANCE**$13.35**376 rev1y ago](https://www.amazon.com/dp/B0F9Z28FBK) [**DAYBETTER BR30 LED Light Bulbs Indoor Flood Light 5000K Daylight White LED Bulb 65W Equivalent Dimmable E26 Base 800LM Recessed Can Bulb for Living Room Bedroom Dining Room Bathroom 12Pack**DAYBETTER**$24.11**400 rev1y ago](https://www.amazon.com/dp/B0DJP1CWJX) [**Feit Electric BR30 LED Light Bulbs 65W Eq Dimmable 5CCT 6 Pack**Feit Electric**$17.15**319 rev1y ago](https://www.amazon.com/dp/B0DPR9QF13) [**evelor 6-Pack A19 LED Light Bulbs 60 Watt Equivalent Daylight 5000K with E26 Base Efficient 9W 800 Lumens Non-Dimmable LED Bulbs 15000 Hours Ideal for Bedroom Living Room**evelor**$8.83**5,329 rev1y ago](https://www.amazon.com/dp/B0DPQ6VGQM) [**DAYBETTER BR30 LED Light Bulbs Indoor Flood Light 6Pack 5000K Daylight White LED Bulb 65W Equivalent Dimmable E26 Base 800LM Recessed Can Bulb for Living Room Bedroom Dining Room Bathroom**DAYBETTER**$17.62**825 rev1y ago](https://www.amazon.com/dp/B0D3D3FMH2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sunco 12 Pack BR30 LED Flood Light Bulb E26 11W=65W 4000K Cool White**Sunco Lighting**$26.57**4.5★**▲ 187%**](https://www.amazon.com/dp/B01MUG8ZJ2) [**Feit Electric BR30 LED Light Bulbs 65W Eq Dimmable 5CCT 6 Pack**Feit Electric**$17.15**4.8★**▲ 148%**](https://www.amazon.com/dp/B0DPR9QF13) [**Sunco 32 Pack BR30 LED Flood Light Bulb E26 11W=65W 3000K Warm White**Sunco Lighting**$56.96**4.6★**▲ 97%**](https://www.amazon.com/dp/B07CF4HQ8C) [**Sylvania ECO LED BR30 Light Bulb 65W = 9W Dimmable Frosted Finish 650 Lumens 3000K Neutral White - 4 Pack (41101)**LEDVANCE**$13.35**4.2★**▲ 92%**](https://www.amazon.com/dp/B0F9Z28FBK) [**GE Refresh BR30 LED Floodlight Bulbs Daylight 65W Eq 2 Pack**GE**$11.09**4.7★**▲ 90%**](https://www.amazon.com/dp/B0BSVD1XL6)
**~~View all trending →~~**
## **What buyers say about led spotlight bulb**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**41%
*“Bright Lights”*
**Value For Money**15%
*“Fairly priced”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Bulb Flicker/Dimming/Color**9%
*“Great Light Bulbs”*
**Quality-Overall**8%
*“Seem to be good quality bulbs”*
**Color**3%
*“the choice of colors are great”*
**Durability**3%
*“Did not break”*
**Efficiency**2%
*“Works great”*
**Size-Overall**2%
*“Fit well”*
**Assembly/Installation**1%
*“Easy install”*
### **What buyers complain about **
**Bulb Flicker/Dimming/Color**30%
*“Bulbs flicker”*
**Durability**13%
*“Don't last”*
**Quality-Overall**11%
*“not for the quality of the product”*
**Brightness/Shine/Glow**6%
*“Not as bright as I would like though”*
**Functionality-Overall**5%
*“didn't work”*
**Size-Overall**5%
*“Did not fit”*
**Advertised Vs Actual Product**2%
*“not as long as advertised”*
**Defective Material/Parts**2%
*“One of the four had a faulty base that came completely off while trying to screw it into the light fixture”*
**Color**2%
*“I was expecting a more moderate yellow”*
**Product Condition**2%
*“Returned product”*
### **Top return reasons **
**Size-Overall**40%
**Color**18%
**Brightness/Shine/Glow**15%
**Bulb Flicker/Dimming/Color**12%
**Advertised Vs Actual Product**6%
**Compatibility-Overall**2%
**Value For Money**2%
**Functionality-Overall**2%
**Defective Material/Parts**1%
**Height**0%
## **Common questions**
- **Is led spotlight bulb profitable to sell on Amazon United States?**
- The niche generates $120K/yr across 25 tracked products. 90-day search growth is +1.3%. Flapen's verdict: Skip it (48/100).
- **How competitive is the led spotlight bulb niche?**
- 10 brands and 31 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in led spotlight bulb?**
- Top complaints mined from reviews: Bulb Flicker/Dimming/Color, Durability, Quality-Overall. The return rate is 2.3%.
- **When does demand for led spotlight bulb peak?**
- Demand peaks in Jan–May–Dec; the busiest month runs 2.6× the quietest.
- **What does it cost to enter the led spotlight bulb niche?**
- Listings span $8.19–$56.96; the average listing price is $20.93 (sweet spot $15–$100). The average incumbent carries 1,999 reviews — the moat a new listing must climb.
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