---
title: "Landscape Lighting — $2.5M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/landscape-lighting"
last_updated: "2026-08-06T22:40:03.627Z"
locale: en
meta:
  description: "Niche score 55/100 · $2.5M/yr market · 1.4M searches/yr · $116.34 avg price. Weak search conversion (1.6%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $2.5M/yr market · 1.4M searches/yr · $116.34 avg price. Weak search conversion (1.6%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Landscape Lighting — $2.5M/yr Amazon US Niche (2026) - Flapen"
---

# **landscape lighting**

**Worth a look**

Shows a $2.5M/yr market, but weak search conversion (1.6%) keeps it on the watch list.

Market size 95Growth 35Conversion 20Competition 89Returns 36Price range 21Avg price 70Brand share 48Review moat 79Quality gap 33

**Market size**

**Incredible****$2.5M**

$2.5M/yr · 1.4M searches

**Competition**

**Great****26%**

top-5 click share — an open shelf

**Review moat**

**Great****419.52**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Good****$116.34**

avg listing price — sweet spot $15–$100

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****4.1%**

return rate — above 5% kills the launch gate

**Growth**

**Okay****+7.6%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Bad****$20.96–$389.75**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****1.6%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, landscape lighting is a $2.5M/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Apr–Oct. Verdict: Worth a look — 55/100.

Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **landscape lighting market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**20K–25K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$2.3M–$2.9M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#319**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**99%**</dd>

<dt>**Out of stock**</dt><dd>**0.1%**</dd>

<dt>**Avg brand age**</dt><dd>**45 months**</dd>

<dt>**Avg seller age**</dt><dd>**157 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

**Brands**

**18 **▼falling

**Sellers**

**30**

**Top-5 brand share**

**76%**

Top 20: 100%

**Top-5 click share**

**26%**

Top 20: 60%

**Open market**

**18%**

- SUNVIE43% - PARTPHONER12% - LEONLITE10% - EDISHINE6% - REEGOLD6% - Gardencoin6% - Open — no brand owns it (12 brands, 18%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +7.6% search growth over the last 90 days.

80K60KSpike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Apr, Oct · busiest ÷ quietest = 2.2×

[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/landscape-lighting/trend)

## **Top landscape lighting search terms**

- **low voltage landscape lighting**665K/yr+7.3%0.8% conv. - **low voltage landscape lights**153K/yr+6.9%0.9% conv. - **sunvie low voltage landscape lights**63K/yr+18.9%3.2% conv. - **low voltage pathway lights**60K/yr-4.7%0.6% conv. - **led landscape lights**45K/yr+24.8%0.7% conv. - **landscape lighting kit**36K/yr+3.5%0.7% conv. - **low voltage lighting**36K/yr+16.7%0.5% conv. - **low voltage lights**35K/yr+3.5%0.5% conv. - **low voltage path lights**30K/yr-2.7%0.8% conv. - **12v landscape lights**27K/yr+17.0%0.9% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/landscape-lighting/search-terms)

## **Top landscape lighting products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$51K4%$102K6%$153K8%$204K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![PARTPHONER Low Voltage Landscape Lighting 12-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Wired Path Lights with Connectors for Walkway Yard Garden](https://m.media-amazon.com/images/I/41f-Kz1Ee2L.jpg)**PARTPHONER Low Voltage Landscape Lighting 12-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Wired Path Lights with Connectors for Walkway Yard Garden**PARTPHONER**$142.28**4.5★218 rev](https://www.amazon.com/dp/B0F9WYPJZT) [2![REEGOLD Low Voltage Landscape Lights Outdoor: 7W 700LM LED Landscape Lighting with Connectors for Tree Garden Yard Pathway | 12V 24V Warm White 2700K Spotlights | IP65 Waterproof | 6 Pack](https://m.media-amazon.com/images/I/51daAgDvn9L.jpg)**REEGOLD Low Voltage Landscape Lights Outdoor: 7W 700LM LED Landscape Lighting with Connectors for Tree Garden Yard Pathway | 12V 24V Warm White 2700K Spotlights | IP65 Waterproof | 6 Pack**REEGOLD**$37.81**4.4★1,246 rev](https://www.amazon.com/dp/B0B6N74Q8H) [3![LEONLITE 12-Pack 3W LED Low Voltage Path Lights Aluminum 3000K Black](https://m.media-amazon.com/images/I/5132ePVgHSL.jpg)**LEONLITE 12-Pack 3W LED Low Voltage Path Lights Aluminum 3000K Black**LEONLITE**$146.16**4.4★1,447 rev](https://www.amazon.com/dp/B084HBLJV7) [4![SUNVIE LED Low Voltage Landscape Lighting 12V Landscape Lighting Kit with Connectors Low Voltage Pathway Lights with Spotlights Aluminum Pathway Lights Wired Waterproof for Patio Yard Garden 12 Pack](https://m.media-amazon.com/images/I/41DdEIdnjoL.jpg)**SUNVIE LED Low Voltage Landscape Lighting 12V Landscape Lighting Kit with Connectors Low Voltage Pathway Lights with Spotlights Aluminum Pathway Lights Wired Waterproof for Patio Yard Garden 12 Pack**SUNVIE**$151.38**4.6★442 rev](https://www.amazon.com/dp/B0C4NDVY1R) [5![SUNVIE All-in-One LED Low Voltage Landscape Lighting Kit Dusk to Dawn 12PCS](https://m.media-amazon.com/images/I/51lYGz4Q6kL.jpg)**SUNVIE All-in-One LED Low Voltage Landscape Lighting Kit Dusk to Dawn 12PCS**SUNVIE**$134.65**4.7★254 rev](https://www.amazon.com/dp/B0DSD5Y478)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![EDISHINE Low Voltage Landscape Lighting 3.4W 155LM 12V 3000K Wired Pathway Lights Outdoor Waterproof Electric Landscape Path Lights 50 000H LED for Yard Garden Driveway 4 Pack](https://m.media-amazon.com/images/I/41DcB-kUH+L.jpg)**EDISHINE Low Voltage Landscape Lighting 3.4W 155LM 12V 3000K Wired Pathway Lights Outdoor Waterproof Electric Landscape Path Lights 50 000H LED for Yard Garden Driveway 4 Pack**EDISHINE**$99.88**88 rev5mo ago](https://www.amazon.com/dp/B0G4CWFFK2) [![PARTPHONER Low Voltage Landscape Lighting 12-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Round Shade Path Lights with Connectors for Walkway Yard Garden](https://m.media-amazon.com/images/I/41-KFo71Q1L.jpg)**PARTPHONER Low Voltage Landscape Lighting 12-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Round Shade Path Lights with Connectors for Walkway Yard Garden**PARTPHONER**$140.12**98 rev6mo ago](https://www.amazon.com/dp/B0FY687GHJ) [![LITFIT Low Voltage Landscape Lighting 4-Pack LED Pathway Lights Outdoor](https://m.media-amazon.com/images/I/51mFb2BBKhL.jpg)**LITFIT Low Voltage Landscape Lighting 4-Pack LED Pathway Lights Outdoor**LITFIT**$102.14**23 rev8mo ago](https://www.amazon.com/dp/B0G2BWSN1R) [![PARTPHONER Low Voltage Landscape Lighting 12-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Wired Path Lights with Connectors for Walkway Yard Garden](https://m.media-amazon.com/images/I/41f-Kz1Ee2L.jpg)**PARTPHONER Low Voltage Landscape Lighting 12-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Wired Path Lights with Connectors for Walkway Yard Garden**PARTPHONER**$142.28**218 rev1y ago](https://www.amazon.com/dp/B0F9WYPJZT) [![PARTPHONER Low Voltage Landscape Lighting 6-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Wired Path Lights with Connectors for Walkway Yard Garden](https://m.media-amazon.com/images/I/31wajxNga1L.jpg)**PARTPHONER Low Voltage Landscape Lighting 6-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Wired Path Lights with Connectors for Walkway Yard Garden**PARTPHONER**$79.49**218 rev1y ago](https://www.amazon.com/dp/B0F9WY2YZ7)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![PARTPHONER Low Voltage Landscape Lighting 12-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Round Shade Path Lights with Connectors for Walkway Yard Garden](https://m.media-amazon.com/images/I/41-KFo71Q1L.jpg)**PARTPHONER Low Voltage Landscape Lighting 12-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Round Shade Path Lights with Connectors for Walkway Yard Garden**PARTPHONER**$140.12**4.8★**▲ 147%**](https://www.amazon.com/dp/B0FY687GHJ) [![EDISHINE Low Voltage Landscape Lighting 3.4W 155LM 12V 3000K Wired Pathway Lights Outdoor Waterproof Electric Landscape Path Lights 50 000H LED for Yard Garden Driveway 4 Pack](https://m.media-amazon.com/images/I/41DcB-kUH+L.jpg)**EDISHINE Low Voltage Landscape Lighting 3.4W 155LM 12V 3000K Wired Pathway Lights Outdoor Waterproof Electric Landscape Path Lights 50 000H LED for Yard Garden Driveway 4 Pack**EDISHINE**$99.88**4.8★**▲ 116%**](https://www.amazon.com/dp/B0G4CWFFK2) [![LITFIT Low Voltage Landscape Lighting 4-Pack LED Pathway Lights Outdoor](https://m.media-amazon.com/images/I/51mFb2BBKhL.jpg)**LITFIT Low Voltage Landscape Lighting 4-Pack LED Pathway Lights Outdoor**LITFIT**$102.14**4.9★**▲ 83%**](https://www.amazon.com/dp/B0G2BWSN1R) [![PARTPHONER Low Voltage Landscape Lighting 12-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Wired Path Lights with Connectors for Walkway Yard Garden](https://m.media-amazon.com/images/I/41f-Kz1Ee2L.jpg)**PARTPHONER Low Voltage Landscape Lighting 12-Pack Aluminum 12V Pathway Lights with G4 Bulbs Waterproof Oil Rubbed Bronze Color Wired Path Lights with Connectors for Walkway Yard Garden**PARTPHONER**$142.28**4.5★**▲ 52%**](https://www.amazon.com/dp/B0F9WYPJZT) [![LEONLITE 12-Pack 3W LED Low Voltage Path Lights Aluminum 3000K Black](https://m.media-amazon.com/images/I/5132ePVgHSL.jpg)**LEONLITE 12-Pack 3W LED Low Voltage Path Lights Aluminum 3000K Black**LEONLITE**$146.16**4.4★**▲ 19%**](https://www.amazon.com/dp/B084HBLJV7)

**~~View all trending →~~**

## **What buyers say about landscape lighting**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Brightness/Shine/Glow**30%

*“Bright lights”*

**Quality-Overall**19%

*“Solid quality”*

**Assembly/Installation**15%

*“Easily installed”*

**Value For Money**7%

*“Best Price”*

**Design-Overall**3%

*“Great Design”*

**Durability**3%

*“They are durable”*

**Advertised Vs Actual Product**2%

*“As advertised”*

**Strength**2%

*“Sturdy design”*

**Ease Of Use**2%

*“Easy to use”*

**Material Quality**2%

*“Seems like solid material”*

### **What buyers complain about **

**Durability**16%

*“Doesn't last”*

**Brightness/Shine/Glow**8%

*“do not provide enough light”*

**Quality-Overall**8%

*“Bad quality”*

**Assembly/Installation**5%

*“HORRIBLE TO ASSEMBLE”*

**Bulb Flicker/Dimming/Color**5%

*“they started going dim”*

**Size-Overall**3%

*“the lights were smaller than expected”*

**Functionality-Overall**2%

*“Doesn't work”*

**Value For Money**2%

*“This item is not worth it to buy for more than $50.00”*

**Color**2%

*“not at all yellow”*

**Socket/Port/Plug**2%

*“the socket is already jacked up”*

### **Top return reasons **

**Size-Overall**18%

**Brightness/Shine/Glow**12%

**Advertised Vs Actual Product**10%

**Functionality-Overall**8%

**Bulb Flicker/Dimming/Color**7%

**Defective Material/Parts**6%

**Value For Money**6%

**Color**6%

**Assembly/Installation**5%

**Quality-Overall**4%

## **Common questions**

<dl>

<dt>**Is landscape lighting profitable to sell on Amazon United States?**</dt><dd>The niche generates $2.5M/yr across 83 tracked products. 23 of 25 products launched in the last 360 days are still selling. 90-day search growth is +7.6%. Flapen's verdict: Worth a look (55/100).</dd>

<dt>**How competitive is the landscape lighting niche?**</dt><dd>18 brands and 30 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 76% of demand.</dd>

<dt>**What do buyers complain about in landscape lighting?**</dt><dd>Top complaints mined from reviews: Durability, Brightness/Shine/Glow, Quality-Overall. The return rate is 4.1%.</dd>

<dt>**When does demand for landscape lighting peak?**</dt><dd>Demand peaks in Apr–Oct; the busiest month runs 2.2× the quietest.</dd>

<dt>**What does it cost to enter the landscape lighting niche?**</dt><dd>Listings span $20.96–$389.75; the average listing price is $116.34 (sweet spot $15–$100). The average incumbent carries 420 reviews — the moat a new listing must climb.</dd>

</dl>

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