---
title: "Lamp Post — $842K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/lamp-post"
last_updated: "2026-08-09T05:13:58.523Z"
locale: en
meta:
description: "Niche score 62/100 · $842K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 62/100 · $842K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Lamp Post — $842K/yr Amazon US Niche (2026) - Flapen"
---
# **lamp post**
**Worth a look**
Shows no brand lock-in (top 5 brands take 32% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 75Growth 38Conversion 17Competition 93Returns 39Price range 48Avg price 84Brand share 96Review moat 74Quality gap 57
**Brand share**
**Incredible****32%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****22%**
top-5 click share — an open shelf
**Avg price**
**Great****$76.27**
avg listing price — sweet spot $15–$100
**Market size**
**Good****$842K**
$842K/yr · 806K searches
**Review moat**
**Good****544.76**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$23.90–$181.81**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****3.9%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+10.7%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.4%**
search→purchase rate — share of searches ending in a sale
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, lamp post is a $842K/yr Amazon United States market (806K searches/yr). The top 5 brands hold 32% of demand. Verdict: Worth a look — 62/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lamp post market data**
- **Units sold / yr**
- **10K–13K**
- avg 100–250/product
- **Revenue / yr**
- **$763K–$953K**
- units × avg price
- **Conversion rate**
- **1.4%**
- **Avg BSR**
- **#253**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **96%**
- **Out of stock**
- **1.8%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **181 days**
## **Competition & brand share**
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.
**Brands**
**72 **▼falling
**Sellers**
**129**
**Top-5 brand share**
**32%**
Top 20: 70%
**Top-5 click share**
**22%**
Top 20: 54%
**Open market**
**63%**
- PARTPHONER9% - Joyoowild7% - Windben6% - Lotsky6% - WISBEAM5% - Design House4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +10.7% search growth over the last 90 days.
20K15KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/lamp-post/trend)
## **Top lamp post search terms**
- **lamp post**88K/yr+18.5%0.7% conv. - **lamp posts outdoor lighting**77K/yr+0.0%0.6% conv. - **outdoor lamp post**79K/yr+3.1%0.6% conv. - **light posts for outside**61K/yr-27.5%1.5% conv. - **pole lights outdoor**55K/yr+14.4%0.8% conv. - **lamp post light fixture**42K/yr+38.9%1.3% conv. - **outdoor light post**42K/yr+16.2%0.9% conv. - **light post**40K/yr+27.9%0.9% conv. - **outdoor post lights hard wired**31K/yr+12.3%0.6% conv. - **post light fixture**18K/yr+272.4%0.3% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/lamp-post/search-terms)
## **Top lamp post products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$17K4%$34K6%$51K8%$67K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lotsky Outdoor Post Lights 15 Dusk to Dawn Lamp Pole Light Fixture Large Waterproof Aluminum Outside Exterior Black Lantern for Garden Porch Pathway Patio Yard**Lotsky**$41.06**5.0★9 rev](https://www.amazon.com/dp/B0FSXKDK8H) [2**Joyoowild 63 Solar Lamp Post Light 2 Pack Solar Light Posts for Outside Waterproof Outdoor Lamps for Patio Backyard Front Porch Decor Warm White Replaceable Bulb**Joyoowild**$40.27**4.3★480 rev](https://www.amazon.com/dp/B0DV5GWJ5L) [3**PASAMIC Solar Post Lights Outdoor 2-Pack 63 Solar Lamp Posts Waterproof with 1 Replaceable Bulb Warm White Dusk to Dawn Pole Lights for Garden Patio Pathway**PASAMIC**$37.77**4.3★2,224 rev](https://www.amazon.com/dp/B0C2ZL4ZMG) [4**Windben Outdoor Post Light Waterproof Cast Aluminium Lamp Post Light Fixture Post Lantern with Pier Mount Base Matte Black 16.5in Suitable for Garden Yard Driveway etc**Windben**$38.63**4.6★765 rev](https://www.amazon.com/dp/B092RHN5N2) [5**Benany 76 Solar Lamp Post Lights with Planter Glass & Metal Street Light Outdoor Waterproof 60 Lumens Dusk to Dawn Solar Pole Light for Garden Yard Driveway Porch Patio Warm White**Benany**$40.08**4.6★175 rev](https://www.amazon.com/dp/B0GFHVHXTV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lotsky Outdoor Post Lights 15 Dusk to Dawn Lamp Pole Light Fixture Large Waterproof Aluminum Outside Exterior Black Lantern for Garden Porch Pathway Patio Yard**Lotsky**$41.06**9 rev3mo ago](https://www.amazon.com/dp/B0FSXKDK8H) [**Benany 76 Solar Lamp Post Lights with Planter Glass & Metal Street Light Outdoor Waterproof 60 Lumens Dusk to Dawn Solar Pole Light for Garden Yard Driveway Porch Patio Warm White**Benany**$40.08**175 rev5mo ago](https://www.amazon.com/dp/B0GFHVHXTV) [**PASAMIC Solar Post Lights Outdoor 2-Pack 63 Solar Lamp Posts Waterproof with 1 Replaceable Bulb Warm White Dusk to Dawn Pole Lights for Garden Patio Pathway**PASAMIC**$37.77**2,224 rev8mo ago](https://www.amazon.com/dp/B0C2ZL4ZMG) [**Joyoowild 63 Solar Lamp Post Light 2 Pack Solar Light Posts for Outside Waterproof Outdoor Lamps for Patio Backyard Front Porch Decor Warm White Replaceable Bulb**Joyoowild**$40.27**480 rev1y ago](https://www.amazon.com/dp/B0DV5GWJ5L) [**Joyoowild 73 Aluminum Solar Lamp Post Light 3-Head Solar Light Posts for Outside Waterproof 90Lm Outdoor Lamps for Patio Backyard Front Porch Decor Warm White Replaceable Bulb**Joyoowild**$67.23**136 rev1y ago](https://www.amazon.com/dp/B0DV5HBXHB)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Lotsky Outdoor Post Lights 15 Dusk to Dawn Lamp Pole Light Fixture Large Waterproof Aluminum Outside Exterior Black Lantern for Garden Porch Pathway Patio Yard**Lotsky**$41.06**5.0★**▲ 246%**](https://www.amazon.com/dp/B0FSXKDK8H) [**Design House Oakmont Outdoor Lamp Post Integrated Outlet Weather-Resistant Powder-Coated Steel 15.5-in. Plastic Cross-Arm Easy Installation Black 3 in. Diameter x 80 in. H 579714**Design House**$60.42**4.6★**▲ 215%**](https://www.amazon.com/dp/B07JH589VL) [**Benany 76 Solar Lamp Post Lights with Planter Glass & Metal Street Light Outdoor Waterproof 60 Lumens Dusk to Dawn Solar Pole Light for Garden Yard Driveway Porch Patio Warm White**Benany**$40.08**4.6★**▲ 194%**](https://www.amazon.com/dp/B0GFHVHXTV) [**Joyoowild 73 Aluminum Solar Lamp Post Light 3-Head Solar Light Posts for Outside Waterproof 90Lm Outdoor Lamps for Patio Backyard Front Porch Decor Warm White Replaceable Bulb**Joyoowild**$67.23**4.2★**▲ 70%**](https://www.amazon.com/dp/B0DV5HBXHB) [**Mayne Signature Lamp Post with Post Mount White**Mayne**$154.43**4.4★**▲ 65%**](https://www.amazon.com/dp/B001D38DNY)
**~~View all trending →~~**
## **What buyers say about lamp post**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**25%
*“Bright light”*
**Assembly/Installation**17%
*“EASY ASSEMBLY”*
**Quality-Overall**10%
*“Awesome quality”*
**Value For Money**6%
*“Fairly priced”*
**Strength**6%
*“These are sturdy”*
**Design-Overall**4%
*“Built well”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Durability**3%
*“have held up very well”*
**Ease Of Use**2%
*“Easy to clean”*
**Size-Overall**2%
*“Great fit”*
### **What buyers complain about **
**Strength**15%
*“Not strong”*
**Quality-Overall**13%
*“Bad quality”*
**Durability**13%
*“break easy”*
**Size-Overall**7%
*“Doesnt fit like it should”*
**Brightness/Shine/Glow**7%
*“Not bright enough”*
**Assembly/Installation**4%
*“Assembly was a pain”*
**Value For Money**3%
*“Should be cheaper”*
**Functionality-Overall**3%
*“not functional”*
**Material Quality**2%
*“Cheap material”*
**Advertised Vs Actual Product**2%
*“False advertising”*
### **Top return reasons **
**Size-Overall**22%
**Strength**11%
**Defective Material/Parts**10%
**Brightness/Shine/Glow**9%
**Advertised Vs Actual Product**7%
**Functionality-Overall**5%
**Quality-Overall**5%
**Value For Money**4%
**Bulb Flicker/Dimming/Color**3%
**Mechanism Issues**3%
## **Common questions**
- **Is lamp post profitable to sell on Amazon United States?**
- The niche generates $842K/yr across 106 tracked products. 8 of 21 products launched in the last 360 days are still selling. 90-day search growth is +10.7%. Flapen's verdict: Worth a look (62/100).
- **How competitive is the lamp post niche?**
- 72 brands and 129 sellers compete. The top 5 products take 22% of clicks and top 5 brands hold 32% of demand.
- **What do buyers complain about in lamp post?**
- Top complaints mined from reviews: Strength, Quality-Overall, Durability. The return rate is 3.9%.
- **When does demand for lamp post peak?**
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- **What does it cost to enter the lamp post niche?**
- Listings span $23.90–$181.81; the average listing price is $76.27 (sweet spot $15–$100). The average incumbent carries 545 reviews — the moat a new listing must climb.
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