---
title: "Lamp Cord — $201K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/lamp-cord"
last_updated: "2026-08-09T04:27:48.359Z"
locale: en
meta:
description: "Niche score 48/100 · $201K/yr market · 217K searches/yr · $12.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $201K/yr market · 217K searches/yr · $12.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Lamp Cord — $201K/yr Amazon US Niche (2026) - Flapen"
---
# **lamp cord**
**Skip it**
Strong incumbent ratings (4.7★) — this niche doesn't clear our bar today.
Market size 39Growth 21Conversion 77Competition 55Returns 63Price range 65Avg price 54Brand share 59Review moat 58Quality gap 18
**Conversion**
**Great****7.4%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$6.92–$29.97**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****69%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Good****1,198.42**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Good****$12.53**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****$201K**
$201K/yr · 217K searches
**Growth**
**Bad****-7.4%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, lamp cord is a $201K/yr Amazon United States market (217K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov. Verdict: Skip it — 48/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lamp cord market data**
- **Units sold / yr**
- **13K–15K**
- avg 250–500/product
- **Revenue / yr**
- **$157K–$188K**
- units × avg price
- **Conversion rate**
- **7.4%**
- **Avg BSR**
- **#405**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **6.5%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**21 **▼falling
**Sellers**
**35**
**Top-5 brand share**
**69%**
Top 20: 99%
**Top-5 click share**
**52%**
Top 20: 86%
**Open market**
**27%**
- GooChan23% - GE21% - Creative Hobbies16% - Westinghouse5% - B&P Lamp5% - NAOEVO4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.4% search growth over the last 90 days.
6K4KHoliday '24Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/lamp-cord/trend)
## **Top lamp cord search terms**
- **lamp cord**87K/yr-8.7%4.1% conv. - **lamp cord replacement**33K/yr-3.9%5.8% conv. - **lamp wire**31K/yr-6.6%2.3% conv. - **replacement lamp cord**13K/yr-10.8%6.7% conv. - **lamp cord with plug**11K/yr-9.4%6.1% conv. - **lamp replacement cord**8K/yr-11.3%7.5% conv. - **lamp cords**5K/yr+26.7%3.5% conv. - **lamp cord repair kit**4K/yr+6.1%2.0% conv. - **black lamp cord**5K/yr-2.5%4.5% conv. - **replacement cord for lamp**4K/yr-11.8%6.0% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/lamp-cord/search-terms)
## **Top lamp cord products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$10K10%$20K15%$30K20%$40K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**GE Power Gear 8 Ft Lamp Cord Polarized Molded Plug 2-Prong DIY Repair/Replacement UL Listed Black 54435**GE**$6.97**4.7★4,705 rev](https://www.amazon.com/dp/B000UTE278) [2**Lamp Cord 12 Foot Lamp Power Cord with End Plug UL Listed Wire Lead for Lamp Repair SPT-1 18AWG (Black 12FT / 2PCS)**GooChan**$9.83**4.8★117 rev](https://www.amazon.com/dp/B0F9P3GBGD) [3**Creative Hobbies Rayon Cloth Covered Electric Lamp Cord with End Plug Stripped Ends Ready for Wiring - 8 Foot SPT-2 UL Listed (Brown)**Creative Hobbies**$7.94**4.8★1,891 rev](https://www.amazon.com/dp/B016L5V08S) [4**Lamp Cord 12 Foot Lamp Power Cord with End Plug UL Listed Wire Lead for Lamp Repair SPT-1 18AWG (Clear Silver 12FT / 2PCS)**GooChan**$9.88**4.8★117 rev](https://www.amazon.com/dp/B0F9P26PQC) [5**GE Power Gear 8 Ft Lamp Cord Polarized Molded Plug 2-Prong DIY Repair/Replacement UL Listed White 54475**GE**$6.93**4.7★4,705 rev](https://www.amazon.com/dp/B002DNM6SG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Lamp Cord 12 Foot Lamp Power Cord with End Plug UL Listed Wire Lead for Lamp Repair SPT-1 18AWG (Black 12FT / 2PCS)**GooChan**$9.83**117 rev1y ago](https://www.amazon.com/dp/B0F9P3GBGD) [**Lamp Cord 12 Foot Lamp Power Cord with End Plug UL Listed Wire Lead for Lamp Repair SPT-1 18AWG (Clear Silver 12FT / 2PCS)**GooChan**$9.88**117 rev1y ago](https://www.amazon.com/dp/B0F9P26PQC) [**Lamp Cord 12 Foot Lamp Power Cord with End Plug UL Listed Wire Lead for Lamp Repair SPT-1 18AWG (Clear Bronze 12FT / 2PCS)**GooChan**$10.13**117 rev1y ago](https://www.amazon.com/dp/B0F9P3VJSN) [**8 Feet Rayon Cloth Covered Replacement Lamp Cord with End Plug for Antique Lamp Repair DIY Project SPT-1 Electric Wire 18 AWG Stripped Ends 2 Pack Brown Color**atiyoc**$14.47**104 rev1y ago](https://www.amazon.com/dp/B0DBM39L81) [**PLUGTUL 8 FT Lamp Cord Replacement Power Cord 2 Prong Protect for DIY Repair/Replacement 18/2 SPT-2 Wire ETL Listed**PLUGTUL**$6.92**56 rev2y ago](https://www.amazon.com/dp/B0D5YGSHQH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**B&P Lamp Antique Brass Lamp Cord 10 Foot Long SPT-1 Wire UL Listed**B&P Lamp**$13.50**4.7★**▲ 117%**](https://www.amazon.com/dp/B07K7W9Y3Z) [**Lamp Cord 12 Foot Lamp Power Cord with End Plug UL Listed Wire Lead for Lamp Repair SPT-1 18AWG (Black 12FT / 2PCS)**GooChan**$9.83**4.8★**▲ 105%**](https://www.amazon.com/dp/B0F9P3GBGD) [**GE Power Gear 8 Ft Lamp Cord Polarized Molded Plug 2-Prong DIY Repair/Replacement UL Listed Black 54435**GE**$6.97**4.7★**▲ 64%**](https://www.amazon.com/dp/B000UTE278) [**B&P Lamp Antique Brass Lamp Cord 8 Foot Long SPT-2 Wire UL Listed**B&P Lamp**$11.65**4.7★**▲ 59%**](https://www.amazon.com/dp/B07K7Y35DW) [**Lamp Cord 12 Foot Lamp Power Cord with End Plug UL Listed Wire Lead for Lamp Repair SPT-1 18AWG (Clear Silver 12FT / 2PCS)**GooChan**$9.88**4.8★**▲ 58%**](https://www.amazon.com/dp/B0F9P26PQC)
**~~View all trending →~~**
## **What buyers say about lamp cord**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“the quality of the wire is great”*
**Advertised Vs Actual Product**13%
*“Product is as advertised”*
**Ease Of Use**10%
*“Ease of use”*
**Value For Money**8%
*“Fair price”*
**Assembly/Installation**6%
*“Easy to install”*
**Maintenance And Repair**5%
*“This kit made it so easy to repair”*
**Efficiency**4%
*“everything does work- so ithats good-”*
**Functionality-Overall**3%
*“Does the job”*
**Color**3%
*“I love the color of the cord”*
**Durability**3%
*“should hold up well”*
### **What buyers complain about **
**Quality-Overall**11%
*“Junk that broke after a couple of weeks”*
**Size-Overall**9%
*“Too large”*
**Durability**9%
*“Junk that broke after a couple of weeks”*
**Instructions/User Manual/Troubleshooting**8%
*“Horrible instructions”*
**Color**7%
*“Color issue”*
**Functionality-Overall**7%
*“Dimmer function doesn't work”*
**Value For Money**5%
*“I suppose they had to cut costs somewhere”*
**Flexibility**5%
*“They said it was flexible, it isnt”*
**Product Condition**4%
*“Had clearly been a return”*
**Thickness**4%
*“At first I thought the cable was too thick to drape nicely”*
### **Top return reasons **
**Size-Overall**33%
**Color**9%
**Functionality-Overall**8%
**Compatibility-Overall**8%
**Advertised Vs Actual Product**8%
**Value For Money**6%
**Defective Material/Parts**5%
**Socket/Port/Plug**4%
**Quality-Overall**2%
**Length**2%
## **Common questions**
- **Is lamp cord profitable to sell on Amazon United States?**
- The niche generates $201K/yr across 33 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.4%. Flapen's verdict: Skip it (48/100).
- **How competitive is the lamp cord niche?**
- 21 brands and 35 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 69% of demand.
- **What do buyers complain about in lamp cord?**
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 2.5%.
- **When does demand for lamp cord peak?**
- Demand peaks in Nov; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the lamp cord niche?**
- Listings span $6.92–$29.97; the average listing price is $12.53 (sweet spot $15–$100). The average incumbent carries 1,198 reviews — the moat a new listing must climb.
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