---
title: "Ip66 Led Flood Light — $118K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/ip66-led-flood-light"
last_updated: "2026-08-09T05:21:56.392Z"
locale: en
meta:
description: "Niche score 43/100 · $118K/yr market · 50K searches/yr · $51.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $118K/yr market · 50K searches/yr · $51.04 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Ip66 Led Flood Light — $118K/yr Amazon US Niche (2026) - Flapen"
---
# **ip66 led flood light**
**Skip it**
High returns (5.7%) — this niche doesn't clear our bar today.
Market size 28Growth 27Conversion 56Competition 54Returns 23Price range 80Avg price 93Brand share 28Review moat 46Quality gap 55
**Avg price**
**Great****$51.04**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$12.00–$116.14**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.7%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****1,905.48**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Okay****$118K**
$118K/yr · 50K searches
**Brand share**
**Okay****88%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+1.3%**
90-day search growth — must beat 0% to launch
**Returns**
**Bad****5.7%**
return rate — above 5% kills the launch gate
**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, ip66 led flood light is a $118K/yr Amazon United States market (50K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Oct–Dec. Verdict: Skip it — 43/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ip66 led flood light market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$102K–$128K**
- units × avg price
- **Conversion rate**
- **4.7%**
- **Avg BSR**
- **#241**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **93%**
- **Out of stock**
- **27.6%**
- **Avg brand age**
- **36 months**
- **Avg seller age**
- **179 days**
## **Competition & brand share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▼falling
**Sellers**
**13**
**Top-5 brand share**
**88%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 91%
**Open market**
**9%**
- MELPO62% - NOVOSTELLA8% - XXBSAZ7% - XYCN6% - Onforu5% - WuliFun3% - Open — no brand owns it (5 brands, 9%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.3% search growth over the last 90 days.
2K1KSpike '24Holiday '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/ip66-led-flood-light/trend)
## **Top ip66 led flood light search terms**
- **ip66 led flood light**9K/yr-9.5%1.9% conv. - **melpo led flood light**6K/yr+48.4%5.0% conv. - **novostella**6K/yr-10.6%0.9% conv. - **dimmable flood light**4K/yr-9.1%0.5% conv. - **100w led flood light**3K/yr-1.2%1.4% conv. - **novostella outdoor lights**9K/yr+37.1%0.5% conv. - **melpo**3K/yr-5.0%3.0% conv. - **melpo led flood light outdoor**8K/yr-78.5%1.9% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/ip66-led-flood-light/search-terms)
## **Top ip66 led flood light products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$6K10%$12K15%$18K20%$24K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LED Flood Light Outdoor 30W 300W Equivalent 3000LM Smart RGB Landscape Lighting with APP Control DIY Scenes -Timing - Warm White 2700K -Color Changing Uplight IP66 US Plug No Remote MELPO(4 Pack)**MELPO**$55.94**4.5★2,254 rev](https://www.amazon.com/dp/B09QKLN8CX) [2**MELPO LED Flood Light Outdoor 800W Equivalent 8000LM Smart RGB Landscape Lighting with APP Control DIY Scenes - Timing - Warm White 2700K - Color Changing Uplight IP66 Waterproof US Plug (4Pack)**MELPO**$115.70**4.4★1,708 rev](https://www.amazon.com/dp/B0B87449JF) [3**Led Flood Light 30W 300W Equivalent 3000 LM Outdoor Color Changing Led Stage Landscape Lights Bluetooth RGBW Smart Floodlights 2700K & 16 Million Colors&Timing& Music Sync IP66US 3-Plug (2 Pack)**MELPO**$33.72**4.4★9,953 rev](https://www.amazon.com/dp/B07W6SHBV5) [4**XXBSAZ LED Flood Light Outdoor High Power Commercial Work Light IP66 Waterproof Daylight 6500K Super Bright Security Stadium Lights for Parking Lots Warehouses Yard (50 Watts) AC85-265V**XXBSAZ**$33.28**4.4★40 rev](https://www.amazon.com/dp/B0F43596XJ) [5**MELPO LED Flood Light Outdoor 800W Equivalent 8000LM Smart RGB Landscape Lighting with APP Control DIY Scenes - Timing - Warm White 2700K - Color Changing Uplight IP66 Waterproof US Plug (2Pack)**MELPO**$57.27**4.4★1,708 rev](https://www.amazon.com/dp/B09QHQBZC9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Onforu 100W Smart Flood Lights Outdoor 3 Adjustable Heads 9000LM Dimmable Hardwired Security Light WiFi Alexa Control Floodlight 2700K-6500K Tunable**Onforu**$58.10**37 rev5mo ago](https://www.amazon.com/dp/B0FX9YFSHQ) [**Led Flood Light 30W 300W Equivalent 3000 LM Outdoor Color Changing Led Stage Landscape Lights Bluetooth RGBW Smart Floodlights 2700K & 16 Million Colors&Timing& Music Sync IP66US 3-Plug (6 Pack)**MELPO**$88.69**9,953 rev1y ago](https://www.amazon.com/dp/B0FC2KMLCH) [**XXBSAZ LED Flood Light Outdoor High Power Commercial Work Light IP66 Waterproof Daylight 6500K Super Bright Security Stadium Lights for Parking Lots Warehouses Yard (50 Watts) AC85-265V**XXBSAZ**$33.28**40 rev1y ago](https://www.amazon.com/dp/B0F43596XJ) [**XXBSAZ LED Flood Light Outdoor High Power Commercial Work Light IP66 Waterproof 6500K Daylight Security Stadium Lights for Parking Lots WorkshopWarehouses 150 Watts AC85-265V**XXBSAZ**$64.58**50 rev1y ago](https://www.amazon.com/dp/B0F4DNCLQ4) [**WuliFun 100W LED Flood Light Outdoor 2Pack 10000LM Super Bright IP66 Waterproof Outside Work Lights 6500K Daylight White Security Lights Plug in Flood Light for Yard Garage Garden Patio**WuliFun**$31.38**180 rev2y ago](https://www.amazon.com/dp/B0CT2PTCYV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Onforu 100W Smart Flood Lights Outdoor 3 Adjustable Heads 9000LM Dimmable Hardwired Security Light WiFi Alexa Control Floodlight 2700K-6500K Tunable**Onforu**$58.10**4.1★**▲ 505%**](https://www.amazon.com/dp/B0FX9YFSHQ) [**XXBSAZ LED Flood Light Outdoor High Power Commercial Work Light IP66 Waterproof Daylight 6500K Super Bright Security Stadium Lights for Parking Lots Warehouses Yard (50 Watts) AC85-265V**XXBSAZ**$33.28**4.4★**▲ 297%**](https://www.amazon.com/dp/B0F43596XJ) [**Onforu 75W Flood Lights Outdoor 7000LM Brightness Security Lights Switch Controlled 3 Adjustable Heads IP65 Waterproof 6500K Wall Mount Exterior LED Flood Light**Onforu**$27.15**4.6★**▲ 209%**](https://www.amazon.com/dp/B07S6LGQC9) [**XXBSAZ LED Flood Light Outdoor High Power Commercial Work Light IP66 Waterproof 6500K Daylight Security Stadium Lights for Parking Lots WorkshopWarehouses 150 Watts AC85-265V**XXBSAZ**$64.58**4.1★**▲ 136%**](https://www.amazon.com/dp/B0F4DNCLQ4) [**XYCN 4 Pack 100W LED Flood Light IP66 Waterproof Outside Flood Light 12500LM Super Bright Outdoor Security Lights 5000K Daylight White Floodlight for Yard Garden Playground Basketball Court Patio**XYCN**$55.08**4.4★**▲ 121%**](https://www.amazon.com/dp/B0DBV5KDV4)
**~~View all trending →~~**
## **What buyers say about ip66 led flood light**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**45%
*“Bright Light”*
**Assembly/Installation**9%
*“Easy to put up”*
**Quality-Overall**7%
*“Decent quality”*
**Value For Money**5%
*“Great Product for the price”*
**Color**4%
*“Fun Color Options”*
**Design-Overall**2%
*“Superb quality and design”*
**Remote Control**2%
*“The remotes work well”*
**Water Resistance**2%
*“waterproof is a huge plus that's why I got them”*
**Functionality-Overall**2%
*“it integrates smoothly into my existing setup”*
**Ease Of Use**1%
*“easily manage it”*
### **What buyers complain about **
**Brightness/Shine/Glow**12%
*“it wasn't bright enough”*
**Durability**10%
*“Some just die out”*
**Quality-Overall**6%
*“The manufacturer really needs to step up their quality control on this product”*
**Water Resistance**5%
*“Not waterproof”*
**Advertised Vs Actual Product**5%
*“Not all the same”*
**Connectivity-Overall**5%
*“The range of the Bluetooth is quite poor”*
**Assembly/Installation**5%
*“Wish I would have caught this before my complicated install”*
**Functionality-Overall**4%
*“2 are no longer working”*
**Value For Money**2%
*“Waste of money”*
**Rusts/Corrodes**2%
*“They are rusted”*
### **Top return reasons **
**Brightness/Shine/Glow**22%
**Size-Overall**17%
**Advertised Vs Actual Product**11%
**Functionality-Overall**10%
**Color**7%
**Connectivity-Overall**5%
**Bulb Flicker/Dimming/Color**5%
**Value For Money**4%
**Defective Material/Parts**4%
**Compatibility-Overall**3%
## **Common questions**
- **Is ip66 led flood light profitable to sell on Amazon United States?**
- The niche generates $118K/yr across 29 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +1.3%. Flapen's verdict: Skip it (43/100).
- **How competitive is the ip66 led flood light niche?**
- 11 brands and 13 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 88% of demand.
- **What do buyers complain about in ip66 led flood light?**
- Top complaints mined from reviews: Brightness/Shine/Glow, Durability, Quality-Overall. The return rate is 5.7% — above our launch gate.
- **When does demand for ip66 led flood light peak?**
- Demand peaks in Oct–Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the ip66 led flood light niche?**
- Listings span $12.00–$116.14; the average listing price is $51.04 (sweet spot $15–$100). The average incumbent carries 1,905 reviews — the moat a new listing must climb.
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