---
title: "Trend — interior door lock and keypad - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/interior-door-lock-and-keypad/trend"
last_updated: "2026-08-09T07:55:55.233Z"
locale: en
meta:
  description: "Niche score 47/100 · $177K/yr market · 43K searches/yr · $105.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $177K/yr market · 43K searches/yr · $105.14 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — interior door lock and keypad - Flapen"
---

# **interior door lock and keypad**

**Skip it**

Prices mostly outside the sweet spot ($28.99–$474.60) — this niche doesn't clear our bar today.

Market size 36Growth 39Conversion 49Competition 53Returns 24Price range 16Avg price 73Brand share 66Review moat 40Quality gap 76

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Good****$105.14**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****65%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****3.9%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****2,545.1**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+10.9%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$177K**

$177K/yr · 43K searches

**Returns**

**Bad****5.3%**

return rate — above 5% kills the launch gate

**Price range**

**Bad****$28.99–$474.60**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** High Returns**](https://flapen.com/research/niches?market=us&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Trend