---
title: "Incandescent Light Bulbs 100 Watt — $247K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/incandescent-light-bulbs-100-watt"
last_updated: "2026-08-07T14:20:33.211Z"
locale: en
meta:
description: "Niche score 64/100 · $247K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 64/100 · $247K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Incandescent Light Bulbs 100 Watt — $247K/yr Amazon US Niche (2026) - Flapen"
---
# **incandescent light bulbs 100 watt**
**Worth a look**
Shows beatable incumbent ratings (3.7★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 46Growth 4Conversion 89Competition 85Returns 56Price range 70Avg price 85Brand share 82Review moat 71Quality gap 98
**Quality gap**
**Incredible****3.7★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Great****10.4%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Great****30%**
top-5 click share — an open shelf
**Avg price**
**Great****$19.07**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****53%**
top-5 brand share — no brand owns this niche
**Review moat**
**Good****677.77**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****$4.66–$39.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Good****2.8%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$247K**
$247K/yr · 124K searches
**Growth**
**Bad****-42.1%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, incandescent light bulbs 100 watt is a $247K/yr Amazon United States market (124K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Worth a look — 64/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **incandescent light bulbs 100 watt market data**
- **Units sold / yr**
- **13K–15K**
- avg 250–500/product
- **Revenue / yr**
- **$238K–$286K**
- units × avg price
- **Conversion rate**
- **10.4%**
- **Avg BSR**
- **#1,428**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **86%**
- **Out of stock**
- **3.9%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.
**Brands**
**22 **▲rising
**Sellers**
**55**
**Top-5 brand share**
**53%**
Top 20: 99%
**Top-5 click share**
**30%**
Top 20: 70%
**Open market**
**39%**
- NABKRA14% - Hrsovii12% - Hoimuv11% - Xtricity8% - JUNFMLY8% - RUGACCG8%
## **Demand & seasonality**
Weekly Amazon search volume, last 78 weeks — -42.1% search growth over the last 90 days.
12K8KPrime Day '25Spike '25Black Friday '25Holiday '25Spike '26Prime Day '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 5.1×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/incandescent-light-bulbs-100-watt/trend)
## **Top incandescent light bulbs 100 watt search terms**
- **100 watt incandescent light bulbs**45K/yr-46.7%9.6% conv. - **100w incandescent light bulbs**19K/yr-37.9%7.5% conv. - **100 watt incandescent light bulb**6K/yr-38.5%6.5% conv. - **incandescent light bulbs 40 watt soft white**3K/yr-20.8%5.4% conv. - **75w incandescent light bulbs**5K/yr-49.9%4.0% conv. - **100w incandescent bulb**5K/yr-33.1%7.4% conv. - **clear 100 watt light bulbs**4K/yr+3.7%4.7% conv. - **40 w incandescent light bulbs**3K/yr-32.6%7.1% conv. - **100 watt clear light bulbs**3K/yr-7.2%5.2% conv. - **100 watt incandescent bulb**5K/yr-40.9%9.6% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/incandescent-light-bulbs-100-watt/search-terms)
## **Top incandescent light bulbs 100 watt products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$7K6%$15K9%$22K12%$30K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Xtricity A19 Clear Incandescent Rough Service Light Bulb 100 Watt 2700K Soft White E26 Medium Base 1020 Lumens 130V (6 Pack)**Xtricity**$22.73**4.1★1,139 rev](https://www.amazon.com/dp/B07PNK9DQT) [2**RUGACCG 100 Watt Clear Incandescent Light Bulb A19 Incandescent Bulb Light Bulb 110-130V 2700K Soft White Dimmable E26 Medium Base - 2 Count**RUGACCG**$11.19**3.0★56 rev](https://www.amazon.com/dp/B0G3JX24ZD) [3**NABKRA 100 Watt Incandescent Light Bulbs A19 100W Antique Vintage Incandescent Bulb Shatter Resistant Rough Service Light Bulb (6 Count)**NABKRA**$24.77**2.7★45 rev](https://www.amazon.com/dp/B0GKY53ZXK) [4**NABKRA 100 Watt Incandescent Light Bulbs A19 100W Incandescent Bulb Shatter Resistant Rough Service Light Bulb (4 Pack)**NABKRA**$19.62**2.6★38 rev](https://www.amazon.com/dp/B0GKXXNVK1) [5**PHILIPS 100W A19 Medium Base Frosted Rough Service Light Bulbs - 2 Pack**PHILIPS**$11.47**4.1★1,332 rev](https://www.amazon.com/dp/B072HCF51T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**JUNFMLY 100W Incandescent Light Bulbs A19 2700K Warm White 6 Pack**JUNFMLY**$23.95**17 rev3mo ago](https://www.amazon.com/dp/B0GXN6MC4Q) [**FMLAD 100 Watt Incandescent Light Bulbs E26 A19 100W Stepless Dimming Light Bulbs 1020lm 3000K Soft Warm White Vintage Clear Glass Incandescent Filament Bulb for Home (6pack)**FMLAD**$23.85**13 rev3mo ago](https://www.amazon.com/dp/B0GWH5YZSX) [**CMA Traditional Style GLS Bulb 100 Watt Incandescent Bulb E26 Base 110-130V Warmwhite 2700K 1300 Lumens A19 Shape Dimmable Classic Old Style Service Light Bulb Indoor Use X 6 Pack**CMA**$21.84**33 rev3mo ago](https://www.amazon.com/dp/B0GWFNLHHH) [**IWOPAN 100 Watt Incandescent Light Bulbs Dimmable 2700K Soft White dimmable A19 60+ Shatter-Resistant and Durable 4 Pack**IWOPAN**$19.62**19 rev3mo ago](https://www.amazon.com/dp/B0GWDYQJ1Z) [**GLOXTED 100W Incandescent Light Bulb A19 E26 Medium Base Replacement for Floor Lamps for Table Lamps Dimmable Soft White 6-Pack Light Parts**GLOXTED**$26.77**15 rev4mo ago](https://www.amazon.com/dp/B0GT2JM129)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sylvania Incandescent 100 Watt A21 E26 Base Light Bulbs Dimmable 6 Pack**LEDVANCE**$18.66**3.0★**▲ 429%**](https://www.amazon.com/dp/B00PSMO78Q) [**IWOPAN 100 Watt Incandescent Light Bulbs Dimmable 2700K Soft White dimmable A19 60+ Shatter-Resistant and Durable 4 Pack**IWOPAN**$19.62**3.2★**▲ 427%**](https://www.amazon.com/dp/B0GWDYQJ1Z) [**FMLAD 100 Watt Incandescent Light Bulbs E26 A19 100W Stepless Dimming Light Bulbs 1020lm 3000K Soft Warm White Vintage Clear Glass Incandescent Filament Bulb for Home (6pack)**FMLAD**$23.85**4.6★**▲ 426%**](https://www.amazon.com/dp/B0GWH5YZSX) [**JUNFMLY 100W Incandescent Light Bulbs A19 2700K Warm White 6 Pack**JUNFMLY**$23.95**4.3★**▲ 424%**](https://www.amazon.com/dp/B0GXN6MC4Q) [**CMA Traditional Style GLS Bulb 100 Watt Incandescent Bulb E26 Base 110-130V Warmwhite 2700K 1300 Lumens A19 Shape Dimmable Classic Old Style Service Light Bulb Indoor Use X 6 Pack**CMA**$21.84**4.2★**▲ 422%**](https://www.amazon.com/dp/B0GWFNLHHH)
**~~View all trending →~~**
## **What buyers say about incandescent light bulbs 100 watt**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**37%
*“Bright white”*
**Quality-Overall**9%
*“Nice lighting and great quality”*
**Value For Money**7%
*“GOOD VALUE”*
**Advertised Vs Actual Product**6%
*“Exactly what I wanted”*
**Size-Overall**5%
*“Good fit”*
**Bulb Flicker/Dimming/Color**5%
*“The work well with a dimmer”*
**Color**4%
*“Perfectly soft color”*
**Durability**3%
*“They are durable too”*
**Efficiency**2%
*“Beekeeping Evening Work”*
**Comfort-Overall**1%
*“comfortable”*
### **What buyers complain about **
**Durability**21%
*“Did not last”*
**Quality-Overall**13%
*“Not the quality expected”*
**Size-Overall**11%
*“the glass bulb portion is on the small side”*
**Bulb Flicker/Dimming/Color**10%
*“Flickering”*
**Value For Money**7%
*“Too expensive”*
**Brightness/Shine/Glow**6%
*“Brightness not good”*
**Flammable**3%
*“FIRE HAZARD”*
**Advertised Vs Actual Product**3%
*“False advertising”*
**Color**2%
*“Way too yellow”*
**Functionality-Overall**2%
*“no energy saving features”*
### **Top return reasons **
**Size-Overall**35%
**Bulb Flicker/Dimming/Color**19%
**Advertised Vs Actual Product**13%
**Brightness/Shine/Glow**12%
**Color**6%
**Defective Material/Parts**4%
**Functionality-Overall**3%
**Compatibility-Overall**2%
**Value For Money**1%
**Smell**1%
## **Common questions**
- **Is incandescent light bulbs 100 watt profitable to sell on Amazon United States?**
- The niche generates $247K/yr across 57 tracked products. 17 of 39 products launched in the last 360 days are still selling. 90-day search growth is -42.1%. Flapen's verdict: Worth a look (64/100).
- **How competitive is the incandescent light bulbs 100 watt niche?**
- 22 brands and 55 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 53% of demand.
- **What do buyers complain about in incandescent light bulbs 100 watt?**
- Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 2.8%.
- **When does demand for incandescent light bulbs 100 watt peak?**
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 5.1× the quietest.
- **What does it cost to enter the incandescent light bulbs 100 watt niche?**
- Listings span $4.66–$39.67; the average listing price is $19.07 (sweet spot $15–$100). The average incumbent carries 678 reviews — the moat a new listing must climb.
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