---
title: "Halloween Paper Lanterns — $8K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/halloween-paper-lanterns"
last_updated: "2026-08-09T06:40:41.056Z"
locale: en
meta:
description: "Niche score 58/100 · $8K/yr market · 28K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · $8K/yr market · 28K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Halloween Paper Lanterns — $8K/yr Amazon US Niche (2026) - Flapen"
---
# **halloween paper lanterns**
**Worth a look**
Shows demand growing +494.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 2Growth 100Conversion 19Competition 65Returns 42Price range 87Avg price 81Brand share 89Review moat 93Quality gap 48
**Growth**
**Incredible****+494.2%**
90-day search growth — must beat 0% to launch
**Review moat**
**Great****148.13**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Great****46%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$12.10–$39.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$17.50**
avg listing price — sweet spot $15–$100
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$8K**
$8K/yr · 28K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, halloween paper lanterns is a $8K/yr Amazon United States market (28K searches/yr). The top 5 brands hold 46% of demand. Verdict: Worth a look — 58/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **halloween paper lanterns market data**
- **Units sold / yr**
- **750–1K**
- avg 0–100/product
- **Revenue / yr**
- **$13K–$18K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#886**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **67%**
- **Out of stock**
- **30.5%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **235 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▼falling
**Sellers**
**17**
**Top-5 brand share**
**46%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 100%
**Open market**
**47%**
- Photken10% - Mudder10% - Hievil9% - Paezm9% - Mudra Crafts8% - FUGUIR7%
## **Demand**
Weekly Amazon search volume, last 24 weeks — +494.2% search growth over the last 90 days.
2K2KSpike '26Oct '25Nov '25Dec '25Jan '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/halloween-paper-lanterns/trend)
## **Top halloween paper lanterns products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2316%$4629%$69312%$9241101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**16-Pack Halloween Honeycomb Paper Lantern Ornaments Hanging Decorations in Pumpkin Spider Witch Hat and Ghost Designs for Halloween Party Indoor Outdoor Dcor Fall Festival Supplies**Photken**$14.50**5.0★7 rev](https://www.amazon.com/dp/B0FJ24MZM6) [2**12 Pieces Halloween Paper Lanterns Jack O Lantern Pumpkin Hanging Lanterns Spider Bat Skeleton Lanterns for Halloween Indoor Outdoor Party Decoration Supplies 8 Inches**Mudder**$16.02**4.4★149 rev](https://www.amazon.com/dp/B08DFH41XH) [3**Hievil 12pcs 10in Floating Jack-O-Lanterns**Hievil**$22.54**4.5★81 rev](https://www.amazon.com/dp/B0FCS174F6) [4**10-Pack Halloween Paper Lanterns Set 10 Hanging Pumpkin Skeleton Bat Spider Witch Lanterns for Indoor Outdoor Halloween Party Porch Classroom Decorations**Paezm**$13.71**4.7★8 rev](https://www.amazon.com/dp/B0FH4RD92L) [5**Mudra Crafts Pumpkin Paper Lanterns Jack-o-Lantern Halloween Decorations**Mudra Crafts**$12.83**4.2★73 rev](https://www.amazon.com/dp/B07J6SSHKX)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BRIGHTDECK Halloween Pumpkin Solar Lanterns 2 Pack Jack O Lantern Pumpkin Lights for Halloween Decorations Outdoor Weatherproof & Portable Fall Yard Decor (2Pack Warm White)**BRIGHTDECK**$39.43**23 rev3mo ago](https://www.amazon.com/dp/B0GX57WFQP) [**CC wonderland zone 12pcs Black and Orange Paper Lanterns Hanging Paper Lanterns for Halloween Party Decorations**CC wonderland zone**$16.74**31 rev4mo ago](https://www.amazon.com/dp/B0GSVGRW1Y) [**DECYOOL 12PCS Halloween Paper Lanterns Hanging White Ghost Ornaments**DECYOOL**$12.10**21 rev12mo ago](https://www.amazon.com/dp/B0FKMTBMX5) [**Pumpkin Paper Lanterns 6 pcs Halloween Party Decorations - Halloween Paper Lanterns - for Outdoor Indoor Halloween Decorations Halloween Party Supplies Props**KUCPVEWLE**$18.87**14 rev1y ago](https://www.amazon.com/dp/B0FJYN7SXH) [**16-Pack Halloween Honeycomb Paper Lantern Ornaments Hanging Decorations in Pumpkin Spider Witch Hat and Ghost Designs for Halloween Party Indoor Outdoor Dcor Fall Festival Supplies**Photken**$14.50**7 rev1y ago](https://www.amazon.com/dp/B0FJ24MZM6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CC wonderland zone 12pcs Black and Orange Paper Lanterns Hanging Paper Lanterns for Halloween Party Decorations**CC wonderland zone**$16.74**4.8★**▲ 520%**](https://www.amazon.com/dp/B0GSVGRW1Y) [**BRIGHTDECK Halloween Pumpkin Solar Lanterns 2 Pack Jack O Lantern Pumpkin Lights for Halloween Decorations Outdoor Weatherproof & Portable Fall Yard Decor (2Pack Warm White)**BRIGHTDECK**$39.43**4.6★**▲ 516%**](https://www.amazon.com/dp/B0GX57WFQP) [**Mudra Crafts Pumpkin Paper Lanterns Jack-o-Lantern Halloween Decorations**Mudra Crafts**$12.83**4.2★**▲ 286%**](https://www.amazon.com/dp/B07J6SSHKX) [**16-Pack Halloween Honeycomb Paper Lantern Ornaments Hanging Decorations in Pumpkin Spider Witch Hat and Ghost Designs for Halloween Party Indoor Outdoor Dcor Fall Festival Supplies**Photken**$14.50**5.0★**▲ 209%**](https://www.amazon.com/dp/B0FJ24MZM6) [**12pc Halloween Jack O Lantern 8inch Halloween Decorations Plastic Pumpkins Pumpkin Hanging Paper Lantern Halloween Indoor Outdoor Party Decoration Supplies**Gejoy**$17.66**4.4★**▲ 198%**](https://www.amazon.com/dp/B07Y9SD7P4)
**~~View all trending →~~**
## **What buyers say about halloween paper lanterns**
What buyers praise and complain about, mined from review topics.
### **What buyers complain about **
**Assembly/Installation**100%
*“hard to put together using the lights”*
### **Top return reasons **
**Material Quality**50%
**Advertised Vs Actual Product**50%
## **Common questions**
- **Is halloween paper lanterns profitable to sell on Amazon United States?**
- The niche generates $8K/yr across 15 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +494.2%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the halloween paper lanterns niche?**
- 15 brands and 17 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 46% of demand.
- **What do buyers complain about in halloween paper lanterns?**
- Top complaints mined from reviews: Assembly/Installation. The return rate is 3.6%.
- **What does it cost to enter the halloween paper lanterns niche?**
- Listings span $12.10–$39.43; the average listing price is $17.50 (sweet spot $15–$100). The average incumbent carries 148 reviews — the moat a new listing must climb.
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