---
title: "Halloween Lighting — $11K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/halloween-lighting"
last_updated: "2026-08-05T22:33:35.968Z"
locale: en
meta:
description: "Niche score 54/100 · $11K/yr market · 53K searches/yr · $23.61 avg price. A small market ($11K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $11K/yr market · 53K searches/yr · $23.61 avg price. A small market ($11K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Halloween Lighting — $11K/yr Amazon US Niche (2026) - Flapen"
---
# **halloween lighting**
**Worth a look**
Shows demand growing +505.1% this quarter, but a small market ($11K/yr) keeps it on the watch list.
Market size 3Growth 100Conversion 11Competition 75Returns 31Price range 86Avg price 95Brand share 91Review moat 21Quality gap 42
**Growth**
**Incredible****+505.1%**
90-day search growth — must beat 0% to launch
**Avg price**
**Incredible****$23.61**
avg listing price — sweet spot $15–$100
**Brand share**
**Great****44%**
top-5 brand share — no brand owns this niche
**Price range**
**Great****$9.80–$55.94**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Great****40%**
top-5 click share — an open shelf
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Returns**
**Okay****4.5%**
return rate — above 5% kills the launch gate
**Review moat**
**Bad****11,903.89**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****0.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$11K**
$11K/yr · 53K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, halloween lighting is a $11K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 44% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **halloween lighting market data**
- **Units sold / yr**
- **1K–1K**
- avg 0–100/product
- **Revenue / yr**
- **$24K–$30K**
- units × avg price
- **Conversion rate**
- **0.9%**
- **Avg BSR**
- **#152**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **89%**
- **Out of stock**
- **10.2%**
- **Avg brand age**
- **35 months**
- **Avg seller age**
- **212 days**
## **Competition & brand share**
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.
**Brands**
**18 **▲rising
**Sellers**
**26**
**Top-5 brand share**
**44%**
Top 20: 100%
**Top-5 click share**
**40%**
Top 20: 100%
**Open market**
**50%**
- MELPO16% - Luditek7% - YOROXRG7% - SHYMERY7% - HeKation6% - Dazzle Bright6%
## **Demand**
Weekly Amazon search volume, last 61 weeks — +505.1% search growth over the last 90 days.
8K6KSpike '24Spike '25Prime Day '25Spike '26Aug '24Oct '24Dec '24Jul '25Oct '25Dec '25
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/halloween-lighting/trend)
## **Top halloween lighting search terms**
- **halloween lighting**38K/yr+468.9%0.3% conv. - **halloween lighting outdoor**10K/yr>1,000%0.3% conv. - **outdoor halloween lighting**6K/yr+350.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/halloween-lighting/search-terms)
## **Top halloween lighting products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$3376%$6749%$1K12%$1K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Led Flood Light 30W 300W Equivalent 3000 LM Outdoor Color Changing Led Stage Landscape Lights Bluetooth RGBW Smart Floodlights 2700K & 16 Million Colors&Timing& Music Sync IP66US 3-Plug (2 Pack)**MELPO**$33.72**4.4★9,953 rev](https://www.amazon.com/dp/B07W6SHBV5) [2**Luditek Sound Activated Party Lights with Remote DJ Lighting Disco Ball Strobe Stage Light for Home Room Dance Parties Birthday Karaoke Stocking Stuffers New Years Eve Halloween Christmas Decorations**Luditek**$9.80**4.6★45,096 rev](https://www.amazon.com/dp/B06WVB8P3B) [3**YOROXRG Set of 24 Waterproof Outdoor Flameless Candles LED Candles with 4 Remote and Timer (H 4 5 6 x D 2.2) for Christmas Halloween Wedding Festival**YOROXRG**$35.23**4.5★474 rev](https://www.amazon.com/dp/B0CMM4T6XV) [4**SHYMERY Flameless Votive Candles Flameless Flickering Electric Fake Candle 24 Pack 200+Hour Battery Operated LED Tea Lights in Warm White for Wedding Table Halloween Christmas Decorations 1.5X1.7**SHYMERY**$11.14**4.7★27,350 rev](https://www.amazon.com/dp/B07DN39C5J) [5**Hekation Christmas Halloween Projector Lights Outdoor Projector Lights Outdoor Decorations for Yard 15 Colors Water Wave Ocean Effect Night Lights Projector Waterproof Remote Timing**HeKation**$27.96**4.3★1,452 rev](https://www.amazon.com/dp/B07WCTBT96)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BEEWIN Halloween Decorations Chain Lights 10.4 Ft 175 LED Plastic Chain**BEEWIN**$15.81**89 rev11mo ago](https://www.amazon.com/dp/B0FJF7THQ5) [**suddus 43ft Connectable Globe String Lights Plug in Remote Purple Orange**suddus**$16.07**246 rev1y ago](https://www.amazon.com/dp/B0FJXJMRH5) [**BYQY Black Light Spotlight 3W Halloween UV Black Light 6 Pack**BYQY**$40.55**18 rev1y ago](https://www.amazon.com/dp/B0F8W9FGDR) [**DenicMic Solar Halloween Lights Outdoor Waterproof 10 Pack Halloween Decor**DenicMic**$24.10**9,222 rev2y ago](https://www.amazon.com/dp/B0D455GNZ3) [**YOROXRG Set of 24 Waterproof Outdoor Flameless Candles LED Candles with 4 Remote and Timer (H 4 5 6 x D 2.2) for Christmas Halloween Wedding Festival**YOROXRG**$35.23**474 rev2y ago](https://www.amazon.com/dp/B0CMM4T6XV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**suddus 43ft Connectable Globe String Lights Plug in Remote Purple Orange**suddus**$16.07**4.4★**▲ 1000%**](https://www.amazon.com/dp/B0FJXJMRH5) [**Homemory 24Pcs Flickering Flameless Candle Battery Operated 200+Hours Fake Electric LED Tea Lights for Votive Centerpiece Table Decorations Wedding Aniversary Halloween Christmas**Homemory**$10.61**4.7★**▲ 874%**](https://www.amazon.com/dp/B06XCTP65H) [**kemooie 500 LED Halloween Lights Outdoor 164 FT Fairy Lights with 8 Modes**kemooie**$20.59**4.4★**▲ 697%**](https://www.amazon.com/dp/B095W9ZN5G) [**KOOPER 4 Pack Solar Lantern Outdoor Lights Upgraded Flickering Flame Solar Lanterns Lights Outdoor Waterproof Hanging Lantern Decorative Solar Powered Lanterns for Yard Patio Path Tree Garden Decor**KOOPER**$37.36**4.6★**▲ 465%**](https://www.amazon.com/dp/B0BTY14F3P) [**YOROXRG Set of 24 Waterproof Outdoor Flameless Candles LED Candles with 4 Remote and Timer (H 4 5 6 x D 2.2) for Christmas Halloween Wedding Festival**YOROXRG**$35.23**4.5★**▲ 438%**](https://www.amazon.com/dp/B0CMM4T6XV)
**~~View all trending →~~**
## **Common questions**
- **Is halloween lighting profitable to sell on Amazon United States?**
- The niche generates $11K/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +505.1%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the halloween lighting niche?**
- 18 brands and 26 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 44% of demand.
- **What does it cost to enter the halloween lighting niche?**
- Listings span $9.80–$55.94; the average listing price is $23.61 (sweet spot $15–$100). The average incumbent carries 11,904 reviews — the moat a new listing must climb.
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