---
title: "Search terms — framing hammer - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/framing-hammer/search-terms"
last_updated: "2026-08-09T04:57:48.494Z"
locale: en
meta:
  description: "Niche score 53/100 · $447K/yr market · 426K searches/yr · $42.27 avg price. Soft demand (+1.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $447K/yr market · 426K searches/yr · $42.27 avg price. Soft demand (+1.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — framing hammer - Flapen"
---

# **framing hammer**

**Worth a look**

Shows low returns (0.9%), but soft demand (+1.9% this quarter) keeps it on the watch list.

Market size 57Growth 27Conversion 31Competition 84Returns 96Price range 35Avg price 95Brand share 30Review moat 52Quality gap 30

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$42.27**

avg listing price — sweet spot $15–$100

**Competition**

**Great****31%**

top-5 click share — an open shelf

**Market size**

**Good****$447K**

$447K/yr · 426K searches

**Review moat**

**Good****1,421.1**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Okay****$9.01–$251.10**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+1.9%**

90-day search growth — must beat 0% to launch

## Search terms