---
title: "Search terms — fluorescent light bulbs - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/fluorescent-light-bulbs/search-terms"
last_updated: "2026-08-09T05:01:26.276Z"
locale: en
meta:
  description: "Niche score 54/100 · $263K/yr market · 302K searches/yr · $32.49 avg price. Soft demand (-13.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $263K/yr market · 302K searches/yr · $32.49 avg price. Soft demand (-13.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — fluorescent light bulbs - Flapen"
---

# **fluorescent light bulbs**

**Worth a look**

Shows a sweet-spot price point ($32.49 avg), but soft demand (-13.0% this quarter) keeps it on the watch list.

Market size 48Growth 19Conversion 34Competition 74Returns 70Price range 86Avg price 95Brand share 60Review moat 43Quality gap 52

**Avg price**

**Incredible****$32.49**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.57–$103.79**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.2%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$263K**

$263K/yr · 302K searches

**Review moat**

**Okay****2,191.88**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-13.0%**

90-day search growth — must beat 0% to launch

## Search terms