---
title: "Search terms — flood light bulbs - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/flood-light-bulbs/search-terms"
last_updated: "2026-08-09T07:20:04.556Z"
locale: en
meta:
  description: "Niche score 60/100 · $1.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · $1.8M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — flood light bulbs - Flapen"
---

# **flood light bulbs**

**Worth a look**

Shows a $1.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 92Growth 22Conversion 77Competition 72Returns 56Price range 74Avg price 89Brand share 55Review moat 47Quality gap 30

**Market size**

**Great****$1.8M**

$1.8M/yr · 1.2M searches

**Avg price**

**Great****$20.68**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****7.6%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$8.54–$33.20**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****42%**

top-5 click share — leaders hold, buyers still browse

**Returns**

**Good****2.8%**

return rate — above 5% kills the launch gate

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****1,790.41**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-5.9%**

90-day search growth — must beat 0% to launch

## Search terms