---
title: "Trend — family tree - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/family-tree/trend"
last_updated: "2026-08-09T03:16:24.487Z"
locale: en
meta:
  description: "Niche score 50/100 · $51K/yr market · 278K searches/yr · $24.22 avg price. Weak search conversion (0.8%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · $51K/yr market · 278K searches/yr · $24.22 avg price. Weak search conversion (0.8%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — family tree - Flapen"
---

# **family tree**

**Worth a look**

Shows a sweet-spot price point ($24.22 avg), but weak search conversion (0.8%) keeps it on the watch list.

Market size 13Growth 28Conversion 10Competition 74Returns 39Price range 82Avg price 95Brand share 85Review moat 67Quality gap 73

**Avg price**

**Incredible****$24.22**

avg listing price — sweet spot $15–$100

**Brand share**

**Great****50%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****$7.34–$55.22**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****40%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****812.98**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****3.9%**

return rate — above 5% kills the launch gate

**Growth**

**Okay****+2.4%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$51K**

$51K/yr · 278K searches

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend