---
title: "Fall Night Light — $9K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/fall-night-light"
last_updated: "2026-08-09T02:14:14.788Z"
locale: en
meta:
description: "Niche score 49/100 · $9K/yr market · 53K searches/yr · $15.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $9K/yr market · 53K searches/yr · $15.42 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fall Night Light — $9K/yr Amazon US Niche (2026) - Flapen"
---
# **fall night light**
**Skip it**
A small market ($9K/yr) — this niche doesn't clear our bar today.
Market size 2Growth 100Conversion 13Competition 41Returns 43Price range 61Avg price 76Brand share 73Review moat 89Quality gap 28
**Growth**
**Incredible****+518.4%**
90-day search growth — must beat 0% to launch
**Review moat**
**Great****223.44**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****$15.42**
avg listing price — sweet spot $15–$100
**Brand share**
**Good****61%**
top-5 brand share — brands hold most of the demand
**Price range**
**Good****$6.47–$28.07**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Returns**
**Okay****3.5%**
return rate — above 5% kills the launch gate
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Bad****1.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$9K**
$9K/yr · 53K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=us&signal=trending "Search growth > 100% (90d)") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, fall night light is a $9K/yr Amazon United States market (53K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Skip it — 49/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fall night light market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$23K–$31K**
- units × avg price
- **Conversion rate**
- **1.1%**
- **Avg BSR**
- **#2,953**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **81%**
- **Out of stock**
- **15.3%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▲rising
**Sellers**
**21**
**Top-5 brand share**
**61%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 100%
**Open market**
**32%**
- oyeftp25% - MXXT11% - Roman9% - DRomance9% - Baquler8% - Unknown7%
## **Demand & seasonality**
Weekly Amazon search volume, last 76 weeks — +518.4% search growth over the last 90 days.
5K3KSpike '25Spike '26Prime Day '26 seasonNovDecJanFebMarJunJulAugSepOctNovDecJanFebJul
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 119.0×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/fall-night-light/trend)
## **Top fall night light search terms**
- **fall night light**30K/yr+821.7%0.8% conv. - **fall nightlight**5K/yr+1000.0%0.7% conv. - **thanksgiving night light**10K/yr+29.8%0.6% conv. - **fall night lights plug into wall**5K/yr+504.0%0.0% conv. - **thanksgiving night light plug in**3K/yr-8.0%0.0% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/fall-night-light/search-terms)
## **Top fall night light products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$85220%$2K30%$3K40%$3K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**oyeftp Ghost Campfire Flickering Night Light Ghosts Campfire Flicker Flame Halloween Nightlight 3D LED Campfire Night Light Halloween Nightlight Indoor Figurine Lamps Easter Basket Stuffers**oyeftp**$12.47**4.2★148 rev](https://www.amazon.com/dp/B0DCBRS8T1) [2**MXXT Ghost Campfire Night Light Plug-in Wall Flickering Flame Nightlight Halloween 3D Cute Spooky Marshmallow Ghost Decoration for Bedroom Spooky Season Home Halloween Decor for Kids Adults**MXXT**$14.53**4.8★39 rev](https://www.amazon.com/dp/B0GYJ3H844) [3**Roman Halloween Dcor Giftware Collection Pumpkin Ghost Witch Skull Spider Trick or Treat 7 H Pumpkin Halloween Night (7x3x2)**Roman**$20.94**4.7★987 rev](https://www.amazon.com/dp/B00CDMQ3AE) [4**DRomance Pumpkin Plug in Night Light with 360 Degree Swivel Plug Halloween Decoration**DRomance**$10.50**4.6★545 rev](https://www.amazon.com/dp/B08CXV5KPT) [5**Oak Leaf Night Light Made from Real Stained Glass**Unknown**$28.07**4.6★53 rev](https://www.amazon.com/dp/B0056JW9PE)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Baquler 2 Pcs Stained Glass Maple Leaf Night Light Plug into Wall Orange Maple Leaf Fall Seasonal Light Decor for Home Bedroom Bathroom Kitchen Hallway Thanksgiving Decoration**Baquler**$25.84**32 rev2mo ago](https://www.amazon.com/dp/B0GZVMZ1C6) [**MXXT Ghost Campfire Night Light Plug-in Wall Flickering Flame Nightlight Halloween 3D Cute Spooky Marshmallow Ghost Decoration for Bedroom Spooky Season Home Halloween Decor for Kids Adults**MXXT**$14.53**39 rev3mo ago](https://www.amazon.com/dp/B0GYJ3H844) [**Snowmolle Night Lights Plug Into Wall Decorative Fall Leaves Nightlights for Kids Bedroom Autumn Maple Leaf Energy Efficient Dusk-to-Dawn Sensor Sleep Friendly Lamp for Nursery Bathroom**Snowmolle**$6.47**15 rev7mo ago](https://www.amazon.com/dp/B0GCQWT6S7) [**Night Light Fall Maple Leaf Plug into Wall with Dusk to Dawn Light Sensors Thanksgiving Day Warm Star Nightlights for Bedroom Bathroom Hallway Kitchen Home Decor Desk Lamp**Snowmolle**$9.45**45 rev10mo ago](https://www.amazon.com/dp/B0FRGB7HDL) [**L LOHAS LED Pumpkin Night Light Halloween Lights Indoor Plug in**L LOHAS LED**$12.50**188 rev1y ago](https://www.amazon.com/dp/B0F8QKN1ZH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Baquler 2 Pcs Stained Glass Maple Leaf Night Light Plug into Wall Orange Maple Leaf Fall Seasonal Light Decor for Home Bedroom Bathroom Kitchen Hallway Thanksgiving Decoration**Baquler**$25.84**4.6★**▲ 466%**](https://www.amazon.com/dp/B0GZVMZ1C6) [**MXXT Ghost Campfire Night Light Plug-in Wall Flickering Flame Nightlight Halloween 3D Cute Spooky Marshmallow Ghost Decoration for Bedroom Spooky Season Home Halloween Decor for Kids Adults**MXXT**$14.53**4.8★**▲ 464%**](https://www.amazon.com/dp/B0GYJ3H844) [**Snowmolle Night Lights Plug Into Wall Decorative Fall Leaves Nightlights for Kids Bedroom Autumn Maple Leaf Energy Efficient Dusk-to-Dawn Sensor Sleep Friendly Lamp for Nursery Bathroom**Snowmolle**$6.47**5.0★**▲ 460%**](https://www.amazon.com/dp/B0GCQWT6S7) [**oyeftp Ghost Campfire Flickering Night Light Ghosts Campfire Flicker Flame Halloween Nightlight 3D LED Campfire Night Light Halloween Nightlight Indoor Figurine Lamps Easter Basket Stuffers**oyeftp**$12.47**4.2★**▲ 237%**](https://www.amazon.com/dp/B0DCBRS8T1) [**Night Light Fall Maple Leaf Plug into Wall with Dusk to Dawn Light Sensors Thanksgiving Day Warm Star Nightlights for Bedroom Bathroom Hallway Kitchen Home Decor Desk Lamp**Snowmolle**$9.45**4.8★**▲ 218%**](https://www.amazon.com/dp/B0FRGB7HDL)
**~~View all trending →~~**
## **What buyers say about fall night light**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brightness/Shine/Glow**27%
*“cutest ghost light ever”*
**Quality-Overall**27%
*“Made with great detail”*
**Socket/Port/Plug**9%
*“So adorable, plug spins so you can adjust the plug”*
**Gifting Purpose**9%
*“Great Halloween gift”*
**Design-Overall**9%
*“But the item looked cute”*
**Material Quality**9%
*“It is a solid piece of resin”*
**Color**5%
*“Pretty”*
### **What buyers complain about **
**Product Condition**50%
*“it has been previously opened”*
### **Top return reasons **
**Brightness/Shine/Glow**14%
**Bulb Flicker/Dimming/Color**14%
**Defective Material/Parts**11%
**Weight Heavy**11%
**Socket/Port/Plug**7%
**Size-Overall**7%
**Quality-Overall**5%
**Assembly/Installation**5%
**Design-Overall**5%
**Functionality-Overall**5%
## **Common questions**
- **Is fall night light profitable to sell on Amazon United States?**
- The niche generates $9K/yr across 16 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +518.4%. Flapen's verdict: Skip it (49/100).
- **How competitive is the fall night light niche?**
- 14 brands and 21 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 61% of demand.
- **What do buyers complain about in fall night light?**
- Top complaints mined from reviews: Product Condition. The return rate is 3.5%.
- **When does demand for fall night light peak?**
- Demand peaks in Aug–Sep–Oct–Nov; the busiest month runs 119.0× the quietest.
- **What does it cost to enter the fall night light niche?**
- Listings span $6.47–$28.07; the average listing price is $15.42 (sweet spot $15–$100). The average incumbent carries 223 reviews — the moat a new listing must climb.
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