---
title: "Trend — etekcity smart plug - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/etekcity-smart-plug/trend"
last_updated: "2026-08-09T04:06:12.162Z"
locale: en
meta:
  description: "Niche score 32/100 · $4K/yr market · 11K searches/yr · $21.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 32/100 · $4K/yr market · 11K searches/yr · $21.80 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — etekcity smart plug - Flapen"
---

# **etekcity smart plug**

**Skip it**

A small market ($4K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 19Conversion 22Competition 36Returns 39Price range 79Avg price 92Brand share 33Review moat 15Quality gap 47

**Avg price**

**Great****$21.80**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$9.72–$36.50**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****3.9%**

return rate — above 5% kills the launch gate

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****85%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****1.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-12.9%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****22,047.08**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$4K**

$4K/yr · 11K searches

## Trend