---
title: "Trend — e12 led bulb - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/e12-led-bulb/trend"
last_updated: "2026-08-09T04:04:05.360Z"
locale: en
meta:
  description: "Niche score 62/100 · $3.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · $3.1M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — e12 led bulb - Flapen"
---

# **e12 led bulb**

**Worth a look**

Shows a $3.1M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 96Growth 21Conversion 77Competition 81Returns 41Price range 68Avg price 65Brand share 87Review moat 44Quality gap 32

**Market size**

**Incredible****$3.1M**

$3.1M/yr · 3.0M searches

**Brand share**

**Great****48%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****34%**

top-5 click share — an open shelf

**Conversion**

**Great****7.6%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$5.86–$34.87**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$13.78**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****2,114.34**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****3.7%**

return rate — above 5% kills the launch gate

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-8.7%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend