---
title: "Dusk to Dawn Sensor — $467K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/dusk-to-dawn-sensor"
last_updated: "2026-08-06T22:05:33.666Z"
locale: en
meta:
  description: "Niche score 63/100 · $467K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 63/100 · $467K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Dusk to Dawn Sensor — $467K/yr Amazon US Niche (2026) - Flapen"
---

# **dusk to dawn sensor**

**Worth a look**

Shows no brand lock-in (top 5 brands take 40% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 38Conversion 77Competition 85Returns 41Price range 65Avg price 62Brand share 95Review moat 47Quality gap 58

**Brand share**

**Great****40%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Conversion**

**Great****7.4%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$6.77–$30.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$13.43**

avg listing price — sweet spot $15–$100

**Market size**

**Good****$467K**

$467K/yr · 467K searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,838.16**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****3.8%**

return rate — above 5% kills the launch gate

**Growth**

**Okay****+10.3%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

According to Flapen's Amazon United States niche tracking, dusk to dawn sensor is a $467K/yr Amazon United States market (467K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Nov. Verdict: Worth a look — 63/100.

Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **dusk to dawn sensor market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**30K–40K**</dd><dd>avg 500–750/product</dd>

<dt>**Revenue / yr**</dt><dd>**$403K–$537K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**7.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#83**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**91%**</dd>

<dt>**Out of stock**</dt><dd>**4.5%**</dd>

<dt>**Avg brand age**</dt><dd>**47 months**</dd>

<dt>**Avg seller age**</dt><dd>**157 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

**Brands**

**33 **—flat

**Sellers**

**42**

**Top-5 brand share**

**40%**

Top 20: 87%

**Top-5 click share**

**30%**

Top 20: 74%

**Open market**

**56%**

- ORRGENA11% - J.LUMI10% - RAWILL8% - BN-LINK6% - DEWENWILS6% - Ceoighe4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +10.3% search growth over the last 90 days.

15K10KHoliday '24Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.1×

[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/dusk-to-dawn-sensor/trend)

## **Top dusk to dawn sensor search terms**

- **dusk to dawn sensor**134K/yr+12.5%5.9% conv. - **photocell sensor for outdoor lights**61K/yr+7.9%6.2% conv. - **photocell**37K/yr+9.4%4.9% conv. - **photo cell for outdoor lighting**37K/yr-5.5%8.0% conv. - **light sensor for outdoor lighting**38K/yr-12.2%4.8% conv. - **photocell sensor**19K/yr+25.3%3.5% conv. - **outdoor light sensor**16K/yr+27.5%2.7% conv. - **photo cell**16K/yr+1.4%7.1% conv. - **dawn to dusk sensor**16K/yr+28.3%5.0% conv. - **dust to dawn sensor**13K/yr+6.9%4.5% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/dusk-to-dawn-sensor/search-terms)

## **Top dusk to dawn sensor products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$14K6%$28K9%$42K12%$56K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![2-Pack Dusk to Dawn/Day Night Sensor Photoelectric Switch Photo Cell Sensor 110V/120V/220V/240V Input UL Listed IP65 Water-Resistant Photocell for Outdoor Light](https://m.media-amazon.com/images/I/414iwtH7AoL.jpg)**2-Pack Dusk to Dawn/Day Night Sensor Photoelectric Switch Photo Cell Sensor 110V/120V/220V/240V Input UL Listed IP65 Water-Resistant Photocell for Outdoor Light**ORRGENA**$16.72**4.5★1,754 rev](https://www.amazon.com/dp/B08H23L89Q) [2![BN-LINK Outdoor Light Timer with Dusk to Dawn Sensor Weatherproof Dual Grounded Outlets for Christmas/Halloween Decorations 15A 1/2HP ETL Listed](https://m.media-amazon.com/images/I/41e+zwKqAwL.jpg)**BN-LINK Outdoor Light Timer with Dusk to Dawn Sensor Weatherproof Dual Grounded Outlets for Christmas/Halloween Decorations 15A 1/2HP ETL Listed**BN-LINK**$10.61**4.3★11,684 rev](https://www.amazon.com/dp/B01MAWA81Q) [3![J.LUMI YCA1031 Photocell Sensor for Outdoor Lights 120V Dusk to Dawn Light Control with Wall Plate Included Post Eye Button Photocontrol UL Listed](https://m.media-amazon.com/images/I/31Jw5fl5ofL.jpg)**J.LUMI YCA1031 Photocell Sensor for Outdoor Lights 120V Dusk to Dawn Light Control with Wall Plate Included Post Eye Button Photocontrol UL Listed**J.LUMI**$13.32**4.6★269 rev](https://www.amazon.com/dp/B09KRH1SHM) [4![J.LUMI YCA1030 Dusk to Dawn Sensor Hard-Wired Post Eye Photocell Sensor for Outdoor Lights Automatic Light Control Switch UL Listed](https://m.media-amazon.com/images/I/31p7r75u3+L.jpg)**J.LUMI YCA1030 Dusk to Dawn Sensor Hard-Wired Post Eye Photocell Sensor for Outdoor Lights Automatic Light Control Switch UL Listed**J.LUMI**$9.62**4.4★2,393 rev](https://www.amazon.com/dp/B07CWPZVJF) [5![Suraielec Light Sensor Socket Automatic Dusk to Dawn Light Socket with 360 Sensor Rotation E26 E27 Bulb Base Adapter for Outdoor Lighting UL Listed Black 2 Pack](https://m.media-amazon.com/images/I/416nIyywkwL.jpg)**Suraielec Light Sensor Socket Automatic Dusk to Dawn Light Socket with 360 Sensor Rotation E26 E27 Bulb Base Adapter for Outdoor Lighting UL Listed Black 2 Pack**SURAIELEC**$8.97**4.0★886 rev](https://www.amazon.com/dp/B0B9RYVTKF)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![1 Pack Photocell Sensor for Outdoor Lights 120VAC Dusk to Dawn Photocell Switch IP54 Waterproof for Yard Parking Lot Street](https://m.media-amazon.com/images/I/31Rtl9A+uZL.jpg)**1 Pack Photocell Sensor for Outdoor Lights 120VAC Dusk to Dawn Photocell Switch IP54 Waterproof for Yard Parking Lot Street**RAWILL**$11.85**102 rev8mo ago](https://www.amazon.com/dp/B0FZJP7S1N) [![SSGP 2Pack Dusk to Dawn Photocell Light Sensor Black Outdoor Lighting Control Switch with Wired Connection](https://m.media-amazon.com/images/I/41KpQl-hxNL.jpg)**SSGP 2Pack Dusk to Dawn Photocell Light Sensor Black Outdoor Lighting Control Switch with Wired Connection**SSGP**$9.00**17 rev9mo ago](https://www.amazon.com/dp/B0FY3DPLJ1) [![Dusk to Dawn/Day Night Sensor Greencycle Water Resistant Photocell Sensor](https://m.media-amazon.com/images/I/41gRyzhu1NL.jpg)**Dusk to Dawn/Day Night Sensor Greencycle Water Resistant Photocell Sensor**greencycle**$9.38**447 rev10mo ago](https://www.amazon.com/dp/B0FS1V38PY) [![Dusk to Dawn Sensor for Outdoor Lighting 120-277V Photocell Sensor for Outdoor Light Photoelectric Switch Light Sensor for Outdoor Lighting](https://m.media-amazon.com/images/I/31s1SQgjpKL.jpg)**Dusk to Dawn Sensor for Outdoor Lighting 120-277V Photocell Sensor for Outdoor Light Photoelectric Switch Light Sensor for Outdoor Lighting**PPZ**$8.71**95 rev11mo ago](https://www.amazon.com/dp/B0FNW2CRXF) [![2-Pack Photocell Sensor for Outdoor Lights 120VAC Dusk to Dawn Photocell Switch IP54 Waterproof for Yard Parking Lot Street](https://m.media-amazon.com/images/I/31ZSV7yuZaL.jpg)**2-Pack Photocell Sensor for Outdoor Lights 120VAC Dusk to Dawn Photocell Switch IP54 Waterproof for Yard Parking Lot Street**RAWILL**$18.08**102 rev1y ago](https://www.amazon.com/dp/B0FCS8RD9G)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![1 Pack Photocell Sensor for Outdoor Lights 120VAC Dusk to Dawn Photocell Switch IP54 Waterproof for Yard Parking Lot Street](https://m.media-amazon.com/images/I/31Rtl9A+uZL.jpg)**1 Pack Photocell Sensor for Outdoor Lights 120VAC Dusk to Dawn Photocell Switch IP54 Waterproof for Yard Parking Lot Street**RAWILL**$11.85**4.6★**▲ 240%**](https://www.amazon.com/dp/B0FZJP7S1N) [![SSGP 2Pack Dusk to Dawn Photocell Light Sensor Black Outdoor Lighting Control Switch with Wired Connection](https://m.media-amazon.com/images/I/41KpQl-hxNL.jpg)**SSGP 2Pack Dusk to Dawn Photocell Light Sensor Black Outdoor Lighting Control Switch with Wired Connection**SSGP**$9.00**3.8★**▲ 231%**](https://www.amazon.com/dp/B0FY3DPLJ1) [![Dusk to Dawn/Day Night Sensor Greencycle Water Resistant Photocell Sensor](https://m.media-amazon.com/images/I/41gRyzhu1NL.jpg)**Dusk to Dawn/Day Night Sensor Greencycle Water Resistant Photocell Sensor**greencycle**$9.38**4.6★**▲ 114%**](https://www.amazon.com/dp/B0FS1V38PY) [![LifCratms 1 Pack Dusk to Dawn Sensor for Outdoor Lighting Photocell Light Sensor 120-277V Photoelectric Switch Replacement with Wire Caps Hardwired Post Eye Light Suitable](https://m.media-amazon.com/images/I/41usGOLBwDL.jpg)**LifCratms 1 Pack Dusk to Dawn Sensor for Outdoor Lighting Photocell Light Sensor 120-277V Photoelectric Switch Replacement with Wire Caps Hardwired Post Eye Light Suitable**LifCratms**$6.78**3.8★**▲ 113%**](https://www.amazon.com/dp/B0FCFFBPS5) [![UltraPro Outdoor Dusk to Dawn Outlet Timer WeatherResistant Single Outlet Light Sensor Plug Automatic Landscape & Seasonal Lighting Control 1 Pack Black 70385](https://m.media-amazon.com/images/I/31bqBWlz5IL.jpg)**UltraPro Outdoor Dusk to Dawn Outlet Timer WeatherResistant Single Outlet Light Sensor Plug Automatic Landscape & Seasonal Lighting Control 1 Pack Black 70385**UltraPro**$10.83**4.4★**▲ 107%**](https://www.amazon.com/dp/B0BMPK9SKJ)

**~~View all trending →~~**

## **What buyers say about dusk to dawn sensor**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Brightness/Shine/Glow**17%

*“Bright light”*

**Advertised Vs Actual Product**17%

*“As advertised”*

**Quality-Overall**11%

*“Great product well made”*

**Efficiency**10%

*“Works flawlessly”*

**Value For Money**7%

*“Good Value”*

**Assembly/Installation**7%

*“Zero issues installing”*

**Alarm/Timer Accuracy**5%

*“Good timer”*

**Ease Of Use**4%

*“Easy to use”*

**Sensor**2%

*“Good sensor”*

**Durability**2%

*“Easy to use and durable”*

### **What buyers complain about **

**Durability**33%

*“Poor durability”*

**Functionality-Overall**20%

*“Poor Functionality”*

**Quality-Overall**12%

*“Quality is missing”*

**Defective Material/Parts**4%

*“All units defective”*

**Bulb Flicker/Dimming/Color**3%

*“They flickered the whole time they were screwed in”*

**Alarm/Timer Accuracy**3%

*“The timer is no good”*

**Size-Overall**3%

*“it's very small in diameter”*

**Advertised Vs Actual Product**2%

*“Didnt work as advertised”*

**Value For Money**1%

*“am stuck with cost”*

**Assembly/Installation**1%

*“Unfortunately I waited to long to install so”*

### **Top return reasons **

**Functionality-Overall**19%

**Size-Overall**18%

**Alarm/Timer Accuracy**17%

**Bulb Flicker/Dimming/Color**7%

**Brightness/Shine/Glow**6%

**Defective Material/Parts**6%

**Compatibility-Overall**5%

**Advertised Vs Actual Product**5%

**Color**5%

**Socket/Port/Plug**3%

## **Common questions**

<dl>

<dt>**Is dusk to dawn sensor profitable to sell on Amazon United States?**</dt><dd>The niche generates $467K/yr across 45 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +10.3%. Flapen's verdict: Worth a look (63/100).</dd>

<dt>**How competitive is the dusk to dawn sensor niche?**</dt><dd>33 brands and 42 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 40% of demand.</dd>

<dt>**What do buyers complain about in dusk to dawn sensor?**</dt><dd>Top complaints mined from reviews: Durability, Functionality-Overall, Quality-Overall. The return rate is 3.8%.</dd>

<dt>**When does demand for dusk to dawn sensor peak?**</dt><dd>Demand peaks in Nov; the busiest month runs 2.1× the quietest.</dd>

<dt>**What does it cost to enter the dusk to dawn sensor niche?**</dt><dd>Listings span $6.77–$30.34; the average listing price is $13.43 (sweet spot $15–$100). The average incumbent carries 1,838 reviews — the moat a new listing must climb.</dd>

</dl>

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