---
title: "Door Strike Plate — $186K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/door-strike-plate"
last_updated: "2026-08-09T00:26:00.240Z"
locale: en
meta:
description: "Niche score 48/100 · $186K/yr market · 367K searches/yr · $8.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $186K/yr market · 367K searches/yr · $8.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Door Strike Plate — $186K/yr Amazon US Niche (2026) - Flapen"
---
# **door strike plate**
**Skip it**
Soft demand (-7.7% this quarter) — this niche doesn't clear our bar today.
Market size 37Growth 21Conversion 69Competition 86Returns 44Price range 22Avg price 22Brand share 59Review moat 71Quality gap 35
**Competition**
**Great****29%**
top-5 click share — an open shelf
**Review moat**
**Good****658.97**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****6.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****70%**
top-5 brand share — brands hold most of the demand
**Returns**
**Okay****3.5%**
return rate — above 5% kills the launch gate
**Market size**
**Okay****$186K**
$186K/yr · 367K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****$8.02**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****$2.98–$18.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-7.7%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, door strike plate is a $186K/yr Amazon United States market (367K searches/yr). The top 5 brands hold 70% of demand. Verdict: Skip it — 48/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **door strike plate market data**
- **Units sold / yr**
- **25K–30K**
- avg 500–750/product
- **Revenue / yr**
- **$201K–$241K**
- units × avg price
- **Conversion rate**
- **6.3%**
- **Avg BSR**
- **#200**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **88%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **172 days**
## **Competition & brand share**
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.
**Brands**
**32 **▲rising
**Sellers**
**69**
**Top-5 brand share**
**70%**
Top 20: 94%
**Top-5 click share**
**29%**
Top 20: 66%
**Open market**
**27%**
- PRIME-LINE24% - MOSECYOU21% - FdcLixuvol10% - Stone Harbor Hardware8% - GATOR Strike Plates7% - HaiFafafaing3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.7% search growth over the last 90 days.
8K6KSpike '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.2×
[**Open Trend **](https://flapen.com/research/us/tools-home-improvement/door-strike-plate/trend)
## **Top door strike plate search terms**
- **door strike plate**103K/yr-11.3%5.0% conv. - **strike plate**66K/yr-10.6%3.5% conv. - **door latch plate**35K/yr-11.0%4.1% conv. - **striker plates for doors**14K/yr+21.4%3.2% conv. - **door striker plates**20K/yr-10.2%4.5% conv. - **strike plates for interior doors**19K/yr-11.6%4.0% conv. - **strike plates for exterior doors**17K/yr+1.0%3.6% conv. - **door strike plate repair kit**10K/yr-24.1%3.3% conv. - **door strike plates**8K/yr+15.5%2.6% conv. - **security strike plate**9K/yr-3.0%3.8% conv. [**All search terms **](https://flapen.com/research/us/tools-home-improvement/door-strike-plate/search-terms)
## **Top door strike plate products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4K4%$7K6%$11K8%$15K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Prime-Line E 2299 Stainless Steel Standard T-strike Door Strike Plate 2-1/8 In. Hole Spacing Chrome Plated (Single Pack)**PRIME-LINE**$4.87**4.7★515 rev](https://www.amazon.com/dp/B005H1LXEO) [2**Door Strike Plate 2-1/4x1-3/4 2 Pcs Universal Round Corner Design Stainless Steel Construction Extended Lip Door Latch Plates Hardware with 4 Pcs 0.8 Screws for Interior/Exterior Doors (Black)**FdcLixuvol**$7.52**4.4★53 rev](https://www.amazon.com/dp/B0FP5978Q3) [3**MOSECYOU Extra Long Door Strike Plate 7 Heavy Duty Version Oversized Striker to Repair Damaged Worn Frame/Slot/Jamb Large Hole to Fix Latch Sticking Security Reinforcement Plate**MOSECYOU**$9.70**4.7★302 rev](https://www.amazon.com/dp/B0F1K55QWG) [4**Prime-Line U 11452 Door Strike 5-1/2 In. Hole Center Matte Black Finish (Single Pack)**PRIME-LINE**$9.57**4.7★4,041 rev](https://www.amazon.com/dp/B0BHL96VLC) [5**Prime-Line E 2793 Latch Strike Plate Matte Black Finish (2 Pack)**PRIME-LINE**$4.71**4.7★2,154 rev](https://www.amazon.com/dp/B0BHLBCHYW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**2 Pack Door Strike Plate Deadbolt Strike Plate 2-1/4 Inch X 1-7/16 Inch Door Backplate Round Corner Strikes Plates for Interior Doors Home Office**HaiFafafaing**$6.21**16 rev10mo ago](https://www.amazon.com/dp/B0FQJGG31X) [**Door Strike Plate 2-1/4x1-3/4 2 Pcs Universal Round Corner Design Stainless Steel Construction Extended Lip Door Latch Plates Hardware with 4 Pcs 0.8 Screws for Interior/Exterior Doors (Black)**FdcLixuvol**$7.52**53 rev11mo ago](https://www.amazon.com/dp/B0FP5978Q3) [**Peohud 20 PCS Door Strike Plate Round Corner Door Latch Plate Stainless Steel Deadbolt Covers for Interior Exterior Doors**Peohud**$16.29**14 rev11mo ago](https://www.amazon.com/dp/B0FNRLFWK6) [**Door Strike Plate 2-1/4x1-3/4 2 Pcs Universal Round Corner Design Gold Stainless Steel Construction Extended Lip Door Latch Plates Hardware with 4 Pcs 0.8 Screws for Interior/Exterior Doors**FdcLixuvol**$6.78**53 rev12mo ago](https://www.amazon.com/dp/B0FH2N2VBR) [**12Pcs Deadbolt Strike Plate Stainless Steel Deadbolt Covers Standard Door Lock Latch Restorer Spacer Door Reinforcement Kit for Home Office Doors Frame Repair**Josojoou**$12.79**11 rev1y ago](https://www.amazon.com/dp/B0F4DLNXH2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Door Strike Plate 2-1/4x1-3/4 2 Pcs Universal Round Corner Design Stainless Steel Construction Extended Lip Door Latch Plates Hardware with 4 Pcs 0.8 Screws for Interior/Exterior Doors (Black)**FdcLixuvol**$7.52**4.4★**▲ 205%**](https://www.amazon.com/dp/B0FP5978Q3) [**2 Pack Door Strike Plate Deadbolt Strike Plate 2-1/4 Inch X 1-7/16 Inch Door Backplate Round Corner Strikes Plates for Interior Doors Home Office**HaiFafafaing**$6.21**4.1★**▲ 115%**](https://www.amazon.com/dp/B0FQJGG31X) [**Peohud 20 PCS Door Strike Plate Round Corner Door Latch Plate Stainless Steel Deadbolt Covers for Interior Exterior Doors**Peohud**$16.29**4.1★**▲ 113%**](https://www.amazon.com/dp/B0FNRLFWK6) [**MOSECYOU Extended Strike Plate 2-1/4 x 2-1/4 Matte Black Heavy Duty Version with Reinforced Torx/Star Screws & Bit Extender Lip Latch Striker for Exterior/Interior Door (Matte Black 1 Pack)**MOSECYOU**$9.64**4.6★**▲ 105%**](https://www.amazon.com/dp/B0DTDQ178W) [**12Pcs Deadbolt Strike Plate Stainless Steel Deadbolt Covers Standard Door Lock Latch Restorer Spacer Door Reinforcement Kit for Home Office Doors Frame Repair**Josojoou**$12.79**4.7★**▲ 100%**](https://www.amazon.com/dp/B0F4DLNXH2)
**~~View all trending →~~**
## **What buyers say about door strike plate**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“Good quality with included hardware to match”*
**Advertised Vs Actual Product**12%
*“As Advertised”*
**Assembly/Installation**10%
*“Easy install”*
**Locking Mechanism**9%
*“The door stays firmly locked in place”*
**Size-Overall**9%
*“Fit good”*
**Efficiency**7%
*“Works ok”*
**Value For Money**6%
*“good value”*
**Strength**5%
*“Easy to install pretty sturdy”*
**Ease Of Use**4%
*“Easy to use”*
**Security**3%
*“Solid security”*
### **What buyers complain about **
**Quality-Overall**11%
*“not high quality”*
**Thickness**9%
*“This is thicker than a normal plate”*
**Locking Mechanism**9%
*“just wouldn't latch”*
**Value For Money**8%
*“not cheap”*
**Size-Overall**8%
*“normal strike plate screws will not fit”*
**Functionality-Overall**5%
*“Does not work”*
**Product Condition**3%
*“I received this product used and damaged”*
**Material Quality**3%
*“Cheaply made, just plated aluminum”*
**Jamming/Clogging**3%
*“Work great had broken jam this fix it”*
**Advertised Vs Actual Product**3%
*“Not the way this is listed”*
### **Top return reasons **
**Size-Overall**65%
**Compatibility-Overall**6%
**Color**6%
**Advertised Vs Actual Product**5%
**Functionality-Overall**4%
**Value For Money**2%
**Thickness**2%
**Defective Material/Parts**2%
**Quality-Overall**1%
**Locking Mechanism**1%
## **Common questions**
- **Is door strike plate profitable to sell on Amazon United States?**
- The niche generates $186K/yr across 69 tracked products. 1 of 18 products launched in the last 360 days are still selling. 90-day search growth is -7.7%. Flapen's verdict: Skip it (48/100).
- **How competitive is the door strike plate niche?**
- 32 brands and 69 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 70% of demand.
- **What do buyers complain about in door strike plate?**
- Top complaints mined from reviews: Quality-Overall, Thickness, Locking Mechanism. The return rate is 3.5%.
- **When does demand for door strike plate peak?**
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- **What does it cost to enter the door strike plate niche?**
- Listings span $2.98–$18.42; the average listing price is $8.02 (sweet spot $15–$100). The average incumbent carries 659 reviews — the moat a new listing must climb.
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