---
title: "Search terms — door knob with lock - Flapen"
canonical_url: "https://flapen.com/research/us/tools-home-improvement/door-knob-with-lock/search-terms"
last_updated: "2026-08-09T01:26:34.748Z"
locale: en
meta:
  description: "Niche score 63/100 · $2.0M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 63/100 · $2.0M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — door knob with lock - Flapen"
---

# **door knob with lock**

**Worth a look**

Shows a sweet-spot price point ($29.99 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 94Growth 25Conversion 50Competition 86Returns 39Price range 75Avg price 95Brand share 85Review moat 39Quality gap 45

**Avg price**

**Incredible****$29.99**

avg listing price — sweet spot $15–$100

**Market size**

**Great****$2.0M**

$2.0M/yr · 1.6M searches

**Competition**

**Great****29%**

top-5 click share — an open shelf

**Brand share**

**Great****50%**

top-5 brand share — no brand owns this niche

**Price range**

**Great****$6.88–$119.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****4.0%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,613.4**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Okay****3.9%**

return rate — above 5% kills the launch gate

**Growth**

**Bad****-0.9%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Search terms